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JB Hi-Fi Limited (AU:JBH)
ASX:JBH
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JB Hi-Fi Limited (JBH) AI Stock Analysis

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AU:JBH

JB Hi-Fi Limited

(Sydney:JBH)

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Neutral 68 (OpenAI - 5.2)
Rating:68Neutral
Price Target:
AU$83.00
â–²(9.11% Upside)
Action:Reiterated
Date:02/18/26
The score is primarily supported by solid financial fundamentals (revenue growth, stable gross margin, and manageable leverage), but is held back by declining profitability and slowing free cash flow growth. Technically, the stock shows weaker longer-term momentum (below 50/100/200-day averages with a negative MACD), while valuation is moderately supportive with a ~3% dividend yield and a mid-range P/E.
Positive Factors
Omnichannel multi-banner model
JB Hi‑Fi’s omnichannel footprint and two‑banner strategy (JB Hi‑Fi and The Good Guys) leverages shared sourcing, logistics and scale to serve different customer segments. This durable model increases distribution reach, merchandising flexibility and resilience versus single‑channel peers over the medium term.
Negative Factors
Declining profitability margins
EBIT, EBITDA and net profit margins have trended lower, with net margin at ~4.38%. Persistent margin compression suggests rising operating costs, promotional intensity or pricing pressure, which can structurally reduce earnings power unless operational efficiency or mix improvements are delivered.
Read all positive and negative factors
Positive Factors
Negative Factors
Omnichannel multi-banner model
JB Hi‑Fi’s omnichannel footprint and two‑banner strategy (JB Hi‑Fi and The Good Guys) leverages shared sourcing, logistics and scale to serve different customer segments. This durable model increases distribution reach, merchandising flexibility and resilience versus single‑channel peers over the medium term.
Read all positive factors

JB Hi-Fi Limited (JBH) vs. iShares MSCI Australia ETF (EWA)

JB Hi-Fi Limited Business Overview & Revenue Model

Company Description
JB Hi-Fi Limited, an Australian-headquartered company established in 1974, stands as a prominent retailer of consumer goods for the home. The company operates through its key divisions: JB Hi-Fi (serving both Australia and New Zealand) and The Goo...
How the Company Makes Money
JB Hi-Fi makes money primarily by retailing products sourced from third-party brands to consumers and commercial customers through its physical stores and e-commerce websites. Its core revenue stream is product sales across major categories such a...

JB Hi-Fi Limited Financial Statement Overview

Summary
Solid overall fundamentals: revenue grew 4.5% and gross margin is stable (~22%), supported by manageable leverage (debt-to-equity 0.44). Offsetting this, net/EBIT/EBITDA margins have declined and free cash flow growth is down 10.1%, indicating profitability and cash generation pressures.
Income Statement
78
Positive
Balance Sheet
75
Positive
Cash Flow
70
Positive
BreakdownTTMJun 2025Jun 2024Jun 2023Jun 2022Jun 2021
Income Statement
Total Revenue10.97B10.55B9.59B9.63B9.23B8.92B
Gross Profit2.46B2.36B2.14B2.18B2.08B1.98B
EBITDA1.05B925.90M864.40M973.80M991.50M934.30M
Net Income482.80M462.40M438.80M524.60M544.90M506.10M
Balance Sheet
Total Assets4.30B3.88B3.49B3.49B3.16B3.15B
Cash, Cash Equivalents and Short-Term Investments489.50M284.10M317.70M177.30M125.60M263.20M
Total Debt1.25B714.40M657.40M655.10M604.40M631.30M
Total Liabilities2.62B2.26B1.93B2.08B1.88B1.84B
Stockholders Equity1.68B1.62B1.56B1.42B1.28B1.31B
Cash Flow
Free Cash Flow574.60M629.30M678.10M644.40M569.80M501.00M
Operating Cash Flow665.10M711.60M752.60M716.40M627.40M558.70M
Investing Cash Flow-90.10M-122.90M-74.40M-71.70M-57.40M-57.70M
Financing Cash Flow-641.50M-622.40M-537.90M-593.10M-707.20M-489.30M

JB Hi-Fi Limited Technical Analysis

Technical Analysis Sentiment
Positive
Last Price76.07
Price Trends
50DMA
75.03
Positive
100DMA
76.29
Positive
200DMA
87.75
Negative
Market Momentum
MACD
1.82
Negative
RSI
70.15
Negative
STOCH
83.11
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:JBH, the sentiment is Positive. The current price of 76.07 is below the 20-day moving average (MA) of 76.30, above the 50-day MA of 75.03, and below the 200-day MA of 87.75, indicating a neutral trend. The MACD of 1.82 indicates Negative momentum. The RSI at 70.15 is Negative, neither overbought nor oversold. The STOCH value of 83.11 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:JBH.

JB Hi-Fi Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
AU$8.95B18.4329.31%2.54%8.60%4.98%
65
Neutral
AU$176.87M11.7916.49%6.98%1.50%1.68%
65
Neutral
AU$2.96B15.1815.13%7.20%4.75%-13.42%
63
Neutral
AU$6.08B10.8411.55%3.73%9.50%29.80%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
AU$404.89M-10.34-69.14%4.00%4.41%-2505.17%
60
Neutral
AU$395.62M13.8815.11%2.86%1.86%-5.28%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:JBH
JB Hi-Fi Limited
83.60
-22.17
-20.96%
AU:HVN
Harvey Norman Holdings Ltd
4.87
-0.15
-2.95%
AU:KGN
Kogan.com
4.25
0.63
17.50%
AU:SSG
Shaver Shop Group Ltd.
1.36
0.11
8.97%
AU:SUL
Super Retail Group Limited
13.21
-0.24
-1.79%
AU:BLX
Beacon Lighting Group Ltd
1.72
-1.78
-50.80%

JB Hi-Fi Limited Corporate Events

JB Hi-Fi Delivers Q3 Sales Growth Amid Cost Pressures and Competitive Headwinds
May 5, 2026
JB Hi-Fi reported solid Q3 FY26 sales growth across its core brands, with JB Hi-Fi Australia, JB Hi-Fi New Zealand, and The Good Guys all delivering positive comparable and total sales increases, while recently acquired es showed a modest improvem...
JB Hi-Fi Simplifies Capital Structure as Expiring Options Lapse
Apr 1, 2026
JB Hi-Fi Limited has notified the market of the cessation of certain options on its securities, identified under the ASX code JBHAI, following their expiry on specified dates in January and February 2026. The lapse of these options modestly simpli...
JB Hi-Fi Issues New Unquoted Options Under Employee Incentive Scheme
Apr 1, 2026
JB Hi-Fi Limited has notified the market of the issue of 426 unquoted options under its employee incentive scheme, with the options expiring on various dates and exercisable at various prices. The move reinforces the company’s ongoing use of...
JB Hi-Fi Issues Ordinary Shares on Conversion of Unquoted Securities
Mar 29, 2026
JB Hi-Fi Limited has notified the market of the conversion of a series of unquoted securities into ordinary fully paid shares. Across several dates in February and March 2026, a total of 3,968 JBH ordinary shares were issued following the exercise...
JB Hi-Fi Director Increases Indirect Shareholding via Family Trust
Mar 16, 2026
JB Hi-Fi has disclosed a change in director Christy Boyce’s indirect interest in the company’s shares. Through CVF Australia Pty Ltd, as trustee of a family trust in which she is a beneficiary, Boyce acquired 1,100 ordinary shares on m...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 18, 2026