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Pureprofile Ltd. (AU:PPL)
ASX:PPL
Australian Market

Pureprofile Ltd. (PPL) Price & Analysis

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PPL Stock Chart & Stats

AU$0.05
AU$0.00(0.00%)
At close: 4:00 PM EST
AU$0.05
AU$0.00(0.00%)

Bulls Say, Bears Say

Bulls Say
Revenue GrowthReported top-line growth (Fundamentals shows 15.19% and income statement notes a 7.25% latest-year increase) signals expanding client adoption of Pureprofile’s panels and adtech services. Durable recurring demand from agencies and enterprises supports scale, pricing leverage and longer-term revenue visibility, reducing reliance on one-off projects and enabling reinvestment in product and panel quality.
High Gross MarginA gross profit margin of ~55% reflects efficient cost structure in Pureprofile’s digital insights and data products, consistent with software/adtech economics. High gross margins provide room to invest in panel quality, platform integrations and analytics capabilities while absorbing pricing pressure, supporting durable profitability if operating costs are managed.
Improved Leverage & Strong ROEA reduced debt-to-equity ratio (~0.56) combined with a strong ROE (~20.9%) indicates improving leverage management and efficient use of shareholders’ equity. This balanced capital structure lowers financial risk, preserves capacity to fund growth initiatives, and suggests management is converting equity into returns—supportive for sustainable investment in product and sales capability.
Bears Say
Low Net Profit MarginNet margin near 2.7% despite healthy gross margins indicates relatively high operating expenses, SG&A or one-off costs are compressing bottom-line returns. Low net profitability limits internal funding for expansion, makes earnings sensitive to revenue shocks, and reduces the buffer to compete on pricing or invest in platform upgrades over the medium term.
Free Cash Flow DeclineA nearly 28% decline in free cash flow and an operating cash flow to net income ratio of 0.25 highlight cash conversion challenges. Weaker FCF constrains capital allocation flexibility, increases reliance on external financing for growth or tech investment, and raises execution risk if revenue growth slows or capex needs rise for data/platform maintenance.
Modest EBIT/EBITDA MarginsModest operating and EBITDA margins reduce the company’s cushion against competitive pressure and rising costs. In the adtech and insights market, sustained investment in data quality, panel recruitment and integrations is required; constrained margins may limit Pureprofile’s ability to invest consistently, slowing product development and competitive differentiation.

Pureprofile Ltd. News

PPL FAQ

What was Pureprofile Ltd.’s price range in the past 12 months?
Pureprofile Ltd. lowest share price was AU$0.03 and its highest was AU$0.06 in the past 12 months.
    What is Pureprofile Ltd.’s market cap?
    Pureprofile Ltd.’s market cap is AU$43.88M.
      When is Pureprofile Ltd.’s upcoming earnings report date?
      Pureprofile Ltd.’s upcoming earnings report date is Jul 23, 2026 which is in 116 days.
        How were Pureprofile Ltd.’s earnings last quarter?
        Pureprofile Ltd. released its earnings results on Jan 26, 2026. The company reported AU$0.002 earnings per share for the quarter, beating the consensus estimate of AU$0.001 by AU$0.001.
          Is Pureprofile Ltd. overvalued?
          According to Wall Street analysts Pureprofile Ltd.’s price is currently Overvalued. Get more investment ideas with TipRanks Premium
            Does Pureprofile Ltd. pay dividends?
            Pureprofile Ltd. does not currently pay dividends.
            What is Pureprofile Ltd.’s EPS estimate?
            Pureprofile Ltd.’s EPS estimate is <0.01.
              How many shares outstanding does Pureprofile Ltd. have?
              Pureprofile Ltd. has 1,185,903,900 shares outstanding.
                What happened to Pureprofile Ltd.’s price movement after its last earnings report?
                Pureprofile Ltd. reported an EPS of AU$0.002 in its last earnings report, beating expectations of AU$0.001. Following the earnings report the stock price went down -3.636%.
                  Which hedge fund is a major shareholder of Pureprofile Ltd.?
                  Currently, no hedge funds are holding shares in AU:PPL
                  What is the TipRanks Smart Score and how is it calculated?
                  Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology

                    Pureprofile Ltd. Stock Smart Score

                    Company Description

                    Pureprofile Ltd.

                    Pureprofile Ltd, a data and insights organization, provides online research and digital advertising services for agencies, marketers, researchers, and publishers in Australia, Europe, and the United States. It operates through three segments: Data & Insights; Pure.amplify Media AU; and Pure.amplify Media UK. The Data & Insights segment conducts market research; and accesses insights and campaigns through its proprietary self-service platform. The Pure.amplify Media AU segment buys and sells online advertising inventory on behalf of advertisers and publishers. The Pure.amplify Media UK segment generates leads for clients through its consumer database and proprietary and partner digital assets. The company was founded in 2000 and is headquartered in Surry Hills, Australia.

                    Pureprofile Ltd. (PPL) Earnings & Revenues

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