Net Studio Growth and Scale
Opened 201 net new studios in 2025 (341 gross openings, 140 closures), ending the year with 3,097 global open studios; Club Pilates led openings (220 gross) and represented the majority of licensing activity (140 licenses, ~78% of 179 licenses sold).
System‑Wide Sales Growth
System‑wide sales increased ~13% year‑over‑year to approximately $1.7 billion in 2025, driven primarily by new studio openings and Club Pilates scale (Club Pilates contributed ~65% of system‑wide sales).
Brand & Training Momentum
Graduated over 2,100 Pilates and over 3,000 barre instructors from Xponential training programs, reinforcing franchisee/studio onboarding and talent pipeline as a company asset.
Outsourced Retail Transition and Merchandise Improvement
Completed transition to an outsourced studio retail and merchandise partner; Q4 merchandise revenue up 18% year‑over‑year to $7.2M, and management expects a $9M–$10M EBITDA improvement annually from the outsourced retail model.
Refinancing and Capital Structure Simplification
Executed a new 5‑year $525M term loan and $25M revolver, repurchased convertible preferred stock eliminating ~8.1M potential common shares, improving financial flexibility and reducing dilution risk.
Adjusted EBITDA and Cash Generation
Reported adjusted EBITDA of $111.8M for 2025 (down 4% YoY) and Q4 adjusted EBITDA of $22.9M; net cash provided by operating activities was $28.3M and cash, cash equivalents and restricted cash increased to $45.9M (from $32.7M).
Positive Brand-Level AUVs for Key Brands
Club Pilates run‑rate AUVs remain strong at ~$966K (despite a 6% YoY decline), Pure Barre AUV increased 3% to $400K, and YogaSix AUV increased 12% to $525K, underscoring continued franchisor royalty potential from high‑performing studios.
Clear 2026 Strategic Priorities and Guidance
Management outlined focused 2026 initiatives (marketing, digital/studio platform upgrades, 35‑person field ops team, studio refreshes) and issued guidance: 150–170 net new studios, North America system‑wide sales $1.72B–$1.80B, revenue $260M–$270M, adjusted EBITDA $100M–$110M.