While Under Armour shows positive signs in its operational improvements, cost management, and regional growth in EMEA, significant challenges remain in North America and APAC with revenue declines and increased tariff costs. The footwear segment also struggles, impacting overall financial performance.

Company Guidance -

Q3 2026

In the Under Armour Q1 2026 earnings call, the company emphasized a strategic transformation aimed at revitalizing its brand focus, with a notable shift from a company-centric to a brand-first approach. Key metrics highlighted include a 4% decline in first-quarter revenue, amounting to $1.1 billion, with specific regional performances such as a 5% decrease in North America and a 10% increase in EMEA. The company aims to reduce SKUs by 25% and has already cut materials by 30% for 2025 products. Gross margin improved by 70 basis points to 48.2%, despite facing approximately $100 million in additional tariff-related costs. The company anticipates operating income for fiscal 2026 to be roughly half of fiscal 2025 levels, largely due to these tariffs and softer demand. Under Armour is also focusing on selective pricing adjustments and exploring alternative sourcing to mitigate these impacts, with expectations of realizing most of the gross margin offsets in fiscal 2027 and beyond.

EMEA Region Performance

EMEA revenue increased 10% (6% after adjusting for foreign currency), with growth across all channels, led by the full price wholesale business.

Licensing Revenue Increase

Licensing revenues increased 12% with growth in both North American and international licensees.

Gross Margin Improvement

Gross margin increased by 70 basis points year-over-year to 48.2%, driven by favorable foreign currency impacts and pricing benefits.

SG&A Expense Reduction

SG&A expenses decreased 37% to $530 million, with adjusted SG&A expenses reflecting a 6% decline due to lower marketing and ongoing cost management efforts.

Under Armour (UAA) Earnings, Revenues Date & History

The upcoming earnings date is based on a company’s previous reporting, and may be updated when the actual date is announced

Daily Earnings Calendar >

UAA Earnings History

Report Date	Fiscal Quarter	Forecast / EPS	Last Year's EPS	EPS YoY Change	Slides	Play Transcript
Feb 05, 2026	2026 (Q3)	- / -	0.08	―	―	―
Aug 08, 2025	2026 (Q1)	0.03 / 0.02	0.01	100.00% (+0.01)	―
May 13, 2025	2025 (Q4)	-0.08 / -0.08	0.11	-172.73% (-0.19)	―
Feb 06, 2025	2025 (Q3)	0.04 / 0.08	0.19	-57.89% (-0.11)	―
Nov 07, 2024	2025 (Q2)	0.19 / 0.30	0.24	25.00% (+0.06)	―
Aug 08, 2024	2025 (Q1)	-0.08 / 0.01	0.02	-50.00% (-0.01)	―
May 16, 2024	2024 (Q4)	0.08 / 0.11	0.18	-38.89% (-0.07)	―
Feb 08, 2024	2024 (Q3)	0.11 / 0.19	0.16	18.75% (+0.03)	―
Nov 08, 2023	2024 (Q2)	0.20 / 0.24	0.2	20.00% (+0.04)	―
Aug 08, 2023	2024 (Q1)	-0.02 / 0.02	0.03	-33.33% (>-0.01)	―

The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.

Beat

Missed

UAA Earnings-Related Price Changes

Report Date	Price 1 Day Before	Price 1 Day After	Percentage Change
Aug 08, 2025	$6.64	$5.44	-18.07%
May 13, 2025	$6.21	$6.27	+0.97%
Feb 06, 2025	$8.24	$7.60	-7.77%
Nov 07, 2024	$8.75	$11.13	+27.20%

Earnings announcements can affect a stock’s price. This table shows the stock's price the day before and the day after recent earnings reports, including the percentage change.