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Planet Fitness (PLNT)
NYSE:PLNT
PLNT Analyst Ratings
Strong Buy
11 Buy
0 Hold
0 Sell
TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers in the past 3 months
PLNT Stock 12 Month Forecast
Average Price Target
$126.00
▲(40.03% Upside)
| Highest Price Target$175.00 | Average Price Target$126.00 | Lowest Price Target$108.00 |
The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.
Detailed List of Analyst Forecasts
Detailed List of Analyst Forecasts
TR | OpenAI - 4o
$105→$94
Hold
4.47%
Upside
Reiterated
10/31/25
AI Generated ArticleAI Generated Article
UBS
$125
Buy
38.92%
Upside
Reiterated
10/31/25
Morgan Stanley
$112→$119
Buy
32.25%
Upside
Reiterated
10/28/25
TD Cowen
$135
Buy
50.03%
Upside
Reiterated
10/28/25
Positive Outlook for Planet Fitness Amid Stock Volatility and Churn Challenges10:02 AM Planet Fitness (NYSE: PLNT) Buy (1) ESG Remain Focused On Key Drivers Despite Many Moving Pieces View Full Report THE TD COWEN INSIGHT PLNT remains a top idea despite the stock vol and we lean modestly positive into EPS. While there are many moving pieces, we think focus should primarily be on mgmt's comments on path of churn normalization. We model comps +6.0% but acknowledge limited visibility as we expect ongoing strong gross adds and Black Card mix growth, partially offset by higher (but normalizing churn). Set Up: We lean modestly positive into EPS.
William Blair
―
Buy
―
Reiterated
10/27/25
Positive Financial Projections and Margin Expansion Drive Buy Rating for Planet FitnessWe expect third-quarter revenue modestly ahead of consensus for Planet Fitness and project revenue growth of 11.5% to 12.0% (versus consensus of roughly 11.0%) largely on higher projections for franchised and equipment sales and inclusive of a slight headwind to revenue growth from the refranchising of 8 company-owned locations in California in August. Given expectations that revenue growth will be led by high-margin franchised revenue, we expect 30 basis points of EBITDA margin expansion to 42.4% (versus consensus of 42.6%), yielding third-quarter EPS of $0.75 (up 17% and in line with consensus).Stock Thoughts and Risks.
RBC Capital
$110
Buy
22.25%
Upside
Reiterated
10/27/25
J.P. Morgan
$108
Buy
20.03%
Upside
Reiterated
10/14/25
Jefferies
$175
Buy
94.49%
Upside
Reiterated
09/24/25
Canaccord Genuity
$126
Buy
40.03%
Upside
Reiterated
09/14/25
Stifel Nicolaus
$120
Buy
33.36%
Upside
Reiterated
09/09/25
Raymond James
$110→$122
Buy
35.59%
Upside
Reiterated
08/07/25
Guggenheim
$110→$120
Buy
33.36%
Upside
Reiterated
08/07/25
Bank of America Securities
$115
Buy
27.81%
Upside
Reiterated
05/13/25
Roth MKM
$115→$112
Buy
24.47%
Upside
Reiterated
05/09/25
Piper Sandler
$115
Buy
27.81%
Upside
Reiterated
04/15/25
Ranks
Any
Analyst Rating
Any
Upside/ Downside
Any
Action
Any
TR | OpenAI - 4o
$105→$94
Hold
4.47%
Upside
Reiterated
10/31/25
AI Generated ArticleAI Generated Article
UBS
$125
Buy
38.92%
Upside
Reiterated
10/31/25
Morgan Stanley
$112→$119
Buy
32.25%
Upside
Reiterated
10/28/25
TD Cowen
$135
Buy
50.03%
Upside
Reiterated
10/28/25
Positive Outlook for Planet Fitness Amid Stock Volatility and Churn Challenges10:02 AM Planet Fitness (NYSE: PLNT) Buy (1) ESG Remain Focused On Key Drivers Despite Many Moving Pieces View Full Report THE TD COWEN INSIGHT PLNT remains a top idea despite the stock vol and we lean modestly positive into EPS. While there are many moving pieces, we think focus should primarily be on mgmt's comments on path of churn normalization. We model comps +6.0% but acknowledge limited visibility as we expect ongoing strong gross adds and Black Card mix growth, partially offset by higher (but normalizing churn). Set Up: We lean modestly positive into EPS.
William Blair
―
Buy
―
Reiterated
10/27/25
Positive Financial Projections and Margin Expansion Drive Buy Rating for Planet FitnessWe expect third-quarter revenue modestly ahead of consensus for Planet Fitness and project revenue growth of 11.5% to 12.0% (versus consensus of roughly 11.0%) largely on higher projections for franchised and equipment sales and inclusive of a slight headwind to revenue growth from the refranchising of 8 company-owned locations in California in August. Given expectations that revenue growth will be led by high-margin franchised revenue, we expect 30 basis points of EBITDA margin expansion to 42.4% (versus consensus of 42.6%), yielding third-quarter EPS of $0.75 (up 17% and in line with consensus).Stock Thoughts and Risks.
RBC Capital
$110
Buy
22.25%
Upside
Reiterated
10/27/25
J.P. Morgan
$108
Buy
20.03%
Upside
Reiterated
10/14/25
Jefferies
$175
Buy
94.49%
Upside
Reiterated
09/24/25
Canaccord Genuity
$126
Buy
40.03%
Upside
Reiterated
09/14/25
Stifel Nicolaus
$120
Buy
33.36%
Upside
Reiterated
09/09/25
Raymond James
$110→$122
Buy
35.59%
Upside
Reiterated
08/07/25
Guggenheim
$110→$120
Buy
33.36%
Upside
Reiterated
08/07/25
Bank of America Securities
$115
Buy
27.81%
Upside
Reiterated
05/13/25
Roth MKM
$115→$112
Buy
24.47%
Upside
Reiterated
05/09/25
Piper Sandler
$115
Buy
27.81%
Upside
Reiterated
04/15/25
Best Analysts Covering Planet Fitness
1 Month
xxx
Success Rate
14/21 ratings generated profit
Average Return
+3.40%
reiterated a xxx
rating 6 months ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 1 Month would result in 66.67% of your transactions generating a profit, with an average return of +3.40% per trade.
3 Months
xxx
Success Rate
15/21 ratings generated profit
Average Return
+13.11%
reiterated a xxx
rating 6 months ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 3 Months would result in 71.43% of your transactions generating a profit, with an average return of +13.11% per trade.
1 Year
Success Rate
15/19 ratings generated profit
Average Return
+36.19%
reiterated a buy rating 3 months ago
Copying John Heinbockel's trades and holding each position for 1 Year would result in 78.95% of your transactions generating a profit, with an average return of +36.19% per trade.
2 Years
xxx
Success Rate
14/17 ratings generated profit
Average Return
+24.08%
reiterated a xxx
rating 6 months ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 2 Years would result in 82.35% of your transactions generating a profit, with an average return of +24.08% per trade.
The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.
PLNT Analyst Recommendation Trends
Rating
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Strong Buy
0
0
1
2
2
Buy
20
20
17
13
11
Hold
7
3
6
7
8
Sell
0
0
0
0
0
Strong Sell
0
0
0
0
0
total
27
23
24
22
21
Each month's total comprises the sum of three months' worth of ratings.
PLNT Financial Forecast
PLNT Stock Forecast FAQ
What is PLNT’s average 12-month price target, according to analysts?
Based on analyst ratings, Planet Fitness’s 12-month average price target is 126.00.
What is PLNT’s upside potential, based on the analysts’ average price target?
Planet Fitness has 40.03% upside potential, based on the analysts’ average price target.
Can I see which stocks the top-ranking analysts are rating?
Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
How can I follow the stock ratings of top Wall Street analysts?
Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
Is PLNT a Buy, Sell or Hold?
Planet Fitness has a consensus rating of Strong Buy which is based on 11 buy ratings, 0 hold ratings and 0 sell ratings.
What is Planet Fitness’s price target?
The average price target for Planet Fitness is 126.00. This is based on 11 Wall Streets Analysts 12-month price targets, issued in the past 3 months.
The highest analyst price target is $175.00 ,the lowest forecast is $108.00. The average price target represents 40.03% Increase from the current price of $89.98.
The highest analyst price target is $175.00 ,the lowest forecast is $108.00. The average price target represents 40.03% Increase from the current price of $89.98.
What do analysts say about Planet Fitness?
Planet Fitness’s analyst rating consensus is a Strong Buy. This is based on the ratings of 11 Wall Streets Analysts.
How can I buy shares of PLNT?
Open a brokerage account, see exclusive account opening deals on our Best Online Brokers page.