Strong China Growth
China Mainland revenue increased 30% (23% constant currency) in Q1 with comparable sales up 13%; company continues to expect ~20% growth for full year and Q2 growth in the mid- to high-teens.
Digital and Category Strength
Digital revenue grew 4% and represented $1.0 billion or 40% of total revenue in Q1; men's revenue +7% and women's revenue +4% year-over-year.
Successful Product Franchises & Community Activations
Positive guest response to run franchises (Fast & Free), Swiftly, Metal Vent, Daydrift and Define; high engagement from events including SeaWheeze (near-instant sellout), Great Wall yoga (2,000+ guests) and marathon/run activations.
Inventory and Replenishment Improvements
Inventory units down ~4% YoY, enabling faster "chase" strategy (chasing 20% more volume vs. prior year) and reduced mainline product development cycle from 18-24 months to 15-16 months with a target of 12-14 months.
Store Fleet Growth and Visual Merchandising Shift
Ended Q1 with 816 stores and square footage up 11% YoY; testing less-dense in-store presentation with ~15% fewer SKUs to highlight new styles and reduce markdown activity.
Healthy Balance Sheet & Shareholder Returns
Cash and equivalents of $1.5 billion, ~$600 million available capacity on revolver, repurchased ~2.2 million shares in Q1 at average $165 and ~$1 billion remaining on buyback program.
Operational Investments and Long-Term Initiatives
Enterprise enablement initiatives underway (supply-chain optimization, procurement, AI/automation); full-year capex guidance $700M–$720M to support DC, stores and technology investments.