Vector Rapid Growth and Traction
Vector delivered its third consecutive quarter of mid‑teen sequential revenue growth, grew 53% across its first three quarters since launch, and had its best month in January (January revenue >70% year‑over‑year). Management expects Vector to exceed a $1 billion annual run rate by 2026 and to continue compounding performance as runtime data is integrated.
Strong Q4 Grow Revenue
Grow revenue was $338 million in Q4, up 6% sequentially and 11% year‑over‑year, with Vector comprising 56% of Grow revenue (up from 49% two quarters earlier).
Create Business Rebound
Create revenue was $165 million in Q4, up 8% year‑over‑year. Excluding $10 million in non‑strategic 2024 revenue, Create grew 16% YoY, driven by subscription strength and price/renewal cadence; Create also grew nearly 50% in China over the year.
Improving Profitability and Cash Conversion
Adjusted EBITDA in Q4 was $125 million (25% margin), a 200 basis point improvement year‑over‑year and sequentially. For 2025, adjusted EBITDA margins increased to 22% and Unity converted 99% of adjusted EBITDA to free cash flow.
Significant Free Cash Flow Growth and Strong Liquidity
Free cash flow grew 41% in 2025 to just over $400 million. The company exited the year with over $2 billion in cash and successfully refinanced $690 million of convertible notes, extending maturities to 2030.
Product Momentum and Roadmap Catalysts
Unity 6 adoption is the fastest in company history (around 90% of active creators can use it free), Unity Studio (no‑code 3D editor) is in beta, browser‑based authoring and AI authoring (beta to be showcased at GDC) are key 2026 growth initiatives, and in‑app commerce is entering early access with GA planned in Q2.
Guidance Reflects Continued Growth and Margin Expansion
Q1 guidance: total revenue $480–490 million and adjusted EBITDA $105–110 million. Vector is expected to grow ~10% sequentially in Q1; Create is expected to deliver double‑digit YoY growth in Q1 excluding non‑strategic revenue. Management expects adjusted EBITDA margins to expand ~300 basis points YoY in Q1.
Acceleration of Organic Growth
Management noted that organic year‑over‑year revenue growth accelerated every quarter throughout 2025 across both Create and Grow, indicating improving top‑line momentum and execution consistency.