CE Brands, Inc. (TSE:VITA)
:VITA
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Positive Factors
Strategic Partnerships
Strategic partnerships enhance product distribution and market penetration, potentially driving long-term revenue growth and brand recognition.
Negative Factors
High Leverage
High leverage and negative equity increase financial risk, potentially limiting investment flexibility and increasing vulnerability to economic downturns.
Read all positive and negative factors
Positive Factors
Negative Factors
Strategic Partnerships
Strategic partnerships enhance product distribution and market penetration, potentially driving long-term revenue growth and brand recognition.
Read all positive factors
CE Brands (VITA) vs. iShares MSCI Canada ETF (EWC)
Market Cap
C$21.97M
Dividend YieldN/A
Average Volume (3M)2.17K
Price to Earnings (P/E)―
Beta (1Y)1.38
Revenue Growth61.50%
EPS Growth40.36%
CountryCA
Employees21
SectorConsumer Defensive
Sector Strength42
IndustryInformation Technology Services
Share Statistics
EPS (TTM)-0.04
Shares Outstanding51,081,680
10 Day Avg. Volume2,830
30 Day Avg. Volume2,171
Financial Highlights & Ratios
PEG Ratio-0.01
Price to Book (P/B)-0.46
Price to Sales (P/S)2.39
P/FCF Ratio-1.24
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
CE Brands Business Overview & Revenue Model
Company Description
Vitalist Inc. operates as a data-driven consumer electronics company in North America, South and Central America, Europe, Asia, and internationally. The company designs and develops smart consumer electronic products that focuses on wearables and ...
How the Company Makes Money
CE Brands, Inc. generates revenue primarily through the sale of its consumer electronic products. The company designs and manufactures a range of smart devices, which are then distributed through various retail and online channels. Significant par...
CE Brands Financial Statement Overview
Summary
Income Statement
Balance Sheet
Cash Flow
| Breakdown | TTM | Jun 2024 | Jun 2023 | Mar 2022 | Mar 2021 | Feb 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 4.58M | 1.93M | 7.57M | 7.30M | 0.00 | 0.00 |
| Gross Profit | 653.91K | 279.76K | -4.18M | 1.49M | 0.00 | 0.00 |
| EBITDA | -2.06M | 6.23M | -25.68M | -8.10M | -87.73K | -320.63K |
| Net Income | -3.40M | 4.17M | -28.07M | -10.22M | -87.73K | -320.63K |
Balance Sheet | ||||||
| Total Assets | 997.27K | 1.38M | 2.00M | 13.90M | 211.18K | 302.63K |
| Cash, Cash Equivalents and Short-Term Investments | 90.85K | 543.07K | 576.01K | 715.80K | 151.18K | 267.63K |
| Total Debt | 10.80M | 9.21M | 12.91M | 5.61M | 0.00 | 0.00 |
| Total Liabilities | 13.22M | 11.38M | 24.56M | 9.17M | 9.74K | 6.15K |
| Stockholders Equity | -12.22M | -10.00M | -22.57M | 4.73M | 201.44K | 296.48K |
Cash Flow | ||||||
| Free Cash Flow | -1.79M | -3.71M | -7.28M | -12.70M | -91.45K | -243.33K |
| Operating Cash Flow | -1.79M | -3.71M | -7.28M | -12.70M | -91.45K | -243.33K |
| Investing Cash Flow | 0.00 | -164.28K | 0.00 | 40.06K | -25.00K | 0.00 |
| Financing Cash Flow | 1.87M | 3.84M | 7.12M | 12.99M | 0.00 | 378.82K |
CE Brands Technical Analysis
Negative
0.84
Price Trends
0.75
Negative
0.86
Negative
0.90
Negative
Market Momentum
-0.10
Positive
21.73
Positive
21.79
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:VITA, the sentiment is Negative. The current price of 0.84 is above the 20-day moving average (MA) of 0.55, above the 50-day MA of 0.75, and below the 200-day MA of 0.90, indicating a bearish trend. The MACD of -0.10 indicates Positive momentum. The RSI at 21.73 is Positive, neither overbought nor oversold. The STOCH value of 21.79 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for TSE:VITA.
CE Brands Peers Comparison
UnderperformOutperform
Sector (62)
TSE:VITA
CE Brands
0.43
0.02
4.88%
TSE:MIVO
Esstra Industries
0.70
0.20
40.00%
TSE:RM
Netcoins Holdings Inc
4.38
2.63
150.29%
TSE:EWG
Eat Well Investment Group Inc
0.17
0.00
0.00%
TSE:ROBO
New Wave Esports
0.44
0.37
494.59%
TSE:GOAT
GOAT Industries
0.24
-0.11
-32.86%
CE Brands Corporate Events
Business Operations and StrategyProduct-Related Announcements
Vitalist Partners with Facer to Enhance Smartwatch Personalization
Positive
Dec 5, 2025
Vitalist Inc. has announced a partnership with Facer, a leading watch face platform, to integrate over 500,000 customizable watch faces into its VitalOS smartwatches, starting with the Reebok Kinetic smartwatch in 2026. This collaboration aims to ...
Business Operations and StrategyProduct-Related Announcements
Vitalist and MicroEJ Launch Reebok Smartwatch with VitalOS™
Positive
Dec 2, 2025
Vitalist Inc. and MicroEJ have announced the launch of the first Reebok smartwatch powered by VitalOS™, marking a significant step in the wearable technology market. This collaboration allows brands like Reebok to develop wearables that refl...
Business Operations and StrategyFinancial DisclosuresProduct-Related Announcements
Vitalist Inc. Reports Strong Q2 2026 Financial Results Amid Strategic Shift
Positive
Nov 13, 2025
Vitalist Inc. reported a significant increase in revenue and improved financial performance for the second quarter of 2026, driven by the successful launch of Reebok smartwatches, which replaced the expired Motorola licensing agreement. Despite a ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: ―