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Advantex Marketing International Inc (TSE:ADX)
:ADX
Canadian Market

Advantex Marketing International (ADX) AI Stock Analysis

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TSE:ADX

Advantex Marketing International

(ADX)

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Neutral 44 (OpenAI - 5.2)
Rating:44Neutral
Price Target:
C$0.01
▲(0.00% Upside)
The score is primarily held down by weak financial performance: persistent deep losses, negative equity, leverage pressure, and negative recent cash flow. Corporate events are a partial offset due to positive growth plans and added financing capacity, while valuation remains difficult to support given losses and technicals cannot be assessed due to missing indicators.
Positive Factors
Revenue Growth
The 4.2% revenue growth in Q2 2025 indicates the company's ability to enhance its market offerings and partnerships, particularly through the Aeroplan program, which could lead to sustained revenue improvements over time.
Operational Efficiency
Positive EBIT and EBITDA margins suggest that Advantex Marketing International is achieving operational efficiency, which can support profitability improvements if revenue growth continues.
Strategic Partnerships
Strategic partnerships enhance the reach and effectiveness of ADX's marketing solutions, providing a durable competitive advantage and potential for sustained revenue growth.
Negative Factors
Financial Instability
Negative equity and cash flow highlight financial instability, posing risks to long-term sustainability and limiting the company's ability to invest in growth opportunities.
High Leverage
High leverage, indicated by negative equity, increases financial risk and may constrain Advantex's ability to respond to market changes or invest in strategic initiatives.
Negative Cash Flow
Negative operating cash flow suggests inefficiencies in converting revenue to cash, which can hinder the company's ability to fund operations and growth without external financing.

Advantex Marketing International (ADX) vs. iShares MSCI Canada ETF (EWC)

Advantex Marketing International Business Overview & Revenue Model

Company DescriptionAdvantex Marketing International Inc. operates as an aggregator of independent merchants in Canada. The company operates through Merchant Cash Advance, Program, and Aeroplan Program segments. It also provides merchant cash advance (MCA) and loyalty marketing services to its community of merchants. The MCA meets working capital needs of merchants; and loyalty marketing provides merchants an economic way to market their establishments through its re-seller relationship with Aeroplan loyalty program. In addition, the company provides the Aeroplan program that allows members to earn aeroplan points on purchases at merchants. Further, the company's merchant partners operate in various business segments, including restaurants; independent inns, resorts, and selected hotels; spas; retailers of men's and ladies fashion, footwear, and accessories; florists and garden centers; health and beauty centers; gift stores; and home décor. Advantex Marketing International Inc. was incorporated in 1994 and is headquartered in Toronto, Canada.
How the Company Makes MoneyAdvantex Marketing International (ADX) generates revenue through a combination of service fees, transaction fees, and partnership agreements. The company charges merchants and businesses fees for implementing and managing loyalty programs. Additionally, ADX earns transaction fees from the increased sales generated through its marketing initiatives. Strategic partnerships with financial institutions and card issuers also contribute to its revenue, as these collaborations enhance the reach and effectiveness of ADX's marketing solutions, driving further engagement and sales for its clients.

Advantex Marketing International Financial Statement Overview

Summary
Advantex Marketing International faces considerable financial challenges with persistent net losses and high leverage. The company has a negative stockholders' equity and negative operating cash flow, indicating financial instability. Despite some operational efficiency evidenced by positive EBIT and EBITDA margins, the overall financial health is concerning due to significant debt and cash flow issues.
Income Statement
The company has experienced significant volatility in revenue and profitability. The TTM shows a gross profit margin of 42.0%, but a substantial negative net profit margin of -117.9% due to considerable net losses. Revenue growth is inconsistent, with recent TTM revenues higher than the previous year, but not reaching 2020 levels. EBIT and EBITDA margins are positive at 20.8% and 20.7% respectively in the TTM, indicating some operational efficiency despite net losses.
Balance Sheet
The balance sheet reveals significant financial strain with a negative stockholders' equity of -$15.3 million. The company's debt-to-equity ratio is not calculable due to negative equity, highlighting high leverage. The equity ratio is also negative. The company's financial stability is at risk with a high total debt level and declining asset base.
Cash Flow
Operating cash flow is negative in the TTM, reflecting cash flow challenges. The free cash flow growth rate is not stable, with the latest TTM showing a negative free cash flow of -$61,348. The operating cash flow to net income and free cash flow to net income ratios are negative, indicating inefficiencies in converting income to cash.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue2.73M1.93M870.86K2.11M1.74M1.23M
Gross Profit1.19M714.15K-136.25K1.65M997.89K861.23K
EBITDA1.25M1.38M559.84K-95.57K-680.00K-477.59K
Net Income-2.77M-2.63M-2.70M-2.53M-2.71M-2.09M
Balance Sheet
Total Assets7.53M8.20M5.31M6.07M3.53M1.95M
Cash, Cash Equivalents and Short-Term Investments107.09K96.25K58.03K340.43K93.19K82.61K
Total Debt20.78M20.81M16.23M15.19M11.05M7.23M
Total Liabilities24.34M24.52M19.65M18.78M13.87M9.96M
Stockholders Equity-16.81M-16.32M-14.33M-12.71M-10.34M-8.01M
Cash Flow
Free Cash Flow-1.34M-2.09M284.91K-2.66M-2.61M1.82M
Operating Cash Flow-1.34M-2.09M284.91K-2.66M-2.61M1.82M
Investing Cash Flow0.000.000.000.000.000.00
Financing Cash Flow1.28M2.13M-567.31K2.91M2.62M-1.91M

Advantex Marketing International Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
C$47.27M55.569.46%32.71%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
50
Neutral
C$12.36M-8.06-22.44%1.45%19.48%
47
Neutral
C$56.03M-9.34-7.86%17.97%3.79%
44
Neutral
C$1.33M-0.9629.28%-10.64%
44
Neutral
C$66.81M-45.505.43%68.55%
43
Neutral
C$3.59M-1.8332.97%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:ADX
Advantex Marketing International
0.01
-0.01
-50.00%
TSE:ILLM
illumin Holdings
1.02
-1.18
-53.64%
TSE:EQ
EQ Inc
0.96
-0.09
-8.57%
TSE:KDOZ
Kidoz Inc
0.35
0.17
94.44%
TSE:SPN
Snipp Interactive
0.05
-0.04
-44.44%
TSE:GKO
Geekco Technologies Corporation Class A
0.05
<0.01
12.50%

Advantex Marketing International Corporate Events

Business Operations and StrategyPrivate Placements and Financing
Advantex Extends Debenture Maturity and Amends Terms
Neutral
Dec 16, 2025

Advantex Marketing International Inc. announced an amendment to its 9% Senior Secured Non Convertible Debentures, extending the maturity date from December 31, 2025, to December 31, 2027, and deferring interest payments to the same date. Additionally, a penalty payment clause has been added, stipulating a 2.25% penalty if the principal and interest are not repaid by the new maturity date. This amendment provides Advantex with extended financial flexibility, potentially impacting its financial stability and stakeholder confidence.

Business Operations and StrategyFinancial DisclosuresPrivate Placements and Financing
Advantex Reports Strong Fiscal 2025 Results and Strategic Growth Plans
Positive
Oct 29, 2025

Advantex Marketing International Inc. reported a significant financial improvement for Fiscal 2025, with a 33% increase in total revenue driven by the Merchant Cash Advance (MCA) program and the Aeroplan loyalty marketing program. The company’s strategic expansion and new funding agreements have positioned it for further growth, despite economic uncertainties, by enhancing its origination capacity and maintaining competitive credit standards.

Business Operations and StrategyPrivate Placements and Financing
Advantex Secures $20 Million Financing to Boost Small Business Lending
Positive
Oct 16, 2025

Advantex Marketing International Inc. has announced that its subsidiary, Advantex Dining Corporation, has secured a financing arrangement with a new funder, enabling it to originate up to $20 million in small business financing. This strategic move is expected to significantly enhance Advantex’s small business financing capabilities and long-term revenue potential, positioning the company for future growth.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 30, 2025