tiprankstipranks
Trending News
More News >
Snipp Interactive Inc (TSE:SPN)
:SPN
Canadian Market

Snipp Interactive (SPN) AI Stock Analysis

Compare
17 Followers

Top Page

TSE:SPN

Snipp Interactive

(SPN)

Select Model
Select Model
Select Model
Neutral 50 (OpenAI - 5.2)
Rating:50Neutral
Price Target:
C$0.04
▼(-20.00% Downside)
Action:ReiteratedDate:01/04/26
The score is held back primarily by weak and inconsistent profitability with negative free cash flow, despite improving revenue and a sharp gross margin step-up. Technicals are mildly bearish (below key longer-term moving averages with negative MACD), and valuation signals elevated risk due to losses and no stated dividend yield.
Positive Factors
High gross margin
A sustained gross margin near 70% indicates strong unit economics and pricing power in Snipp's promotions and loyalty platform. High gross margins create durable operating leverage, giving room to invest in product, sales, and analytics while insulating core profitability from moderate revenue fluctuations.
Conservative leverage
Very low leverage gives Snipp balance-sheet flexibility to fund growth, withstand cyclical downturns, and pursue partnerships or tuck-in investments without immediate refinancing risk. Conservative debt supports strategic optionality across 2-6 month horizons and reduces insolvency risk during reinvestment phases.
Positive operating cash flow
Positive operating cash flow demonstrates the platform can generate cash from core operations despite accounting losses, supporting near-term operations and reinvestment. This cash-generation ability is a durable indicator of underlying demand and service monetization when maintained over multiple periods.
Negative Factors
Weak profitability
Negative net and EBIT margins show the business is not yet converting improved revenue and gross margins into consistent operating profits. Persistent operating losses weaken retained earnings, constrain reinvestment from internal cash, and require margin expansion or higher scale to reach sustainable profitability.
Negative free cash flow
Negative free cash flow indicates that after investment and working-capital needs the company consumes cash, forcing reliance on financing or reserves to fund growth. Over time this constrains strategic flexibility, raises financing needs, and increases execution risk if cash conversion does not improve.
Poor returns and earnings volatility
A materially negative ROE and historically volatile results (profitable in 2021, losses since) imply the company struggles to reliably convert capital into returns. This undermines reinvestment effectiveness, raises the bar for operational fixes, and makes long-term forecasting and investor confidence more difficult to sustain.

Snipp Interactive (SPN) vs. iShares MSCI Canada ETF (EWC)

Snipp Interactive Business Overview & Revenue Model

Company DescriptionSnipp Interactive (SPN) is a technology company specializing in providing marketing solutions that enhance consumer engagement and brand loyalty. Operating primarily in the digital marketing sector, Snipp offers a range of services including mobile marketing, promotional campaigns, and data analytics. The company's core products include its proprietary platforms that enable brands to run interactive marketing campaigns and track consumer interaction across various channels.
How the Company Makes MoneySnipp Interactive generates revenue through multiple streams, primarily by providing its digital marketing solutions to brands and agencies. The company earns money through subscription fees for its platforms, performance-based marketing campaigns, and the sale of data analytics services. Additionally, Snipp has formed strategic partnerships with various brands, allowing it to expand its market reach and offer bundled services. The effectiveness of its technology in driving consumer engagement contributes to repeat business and long-term contracts, further solidifying its financial stability.

Snipp Interactive Earnings Call Summary

Earnings Call Date:May 16, 2025
(Q4-2024)
|
% Change Since: |
Next Earnings Date:May 05, 2026
Earnings Call Sentiment Positive
The call highlighted significant achievements in profitability, margin improvement, and strategic growth initiatives, despite a notable revenue decline and temporary trading suspension. The company's strong financial position and strategic partnerships position it well for future growth.
Q4-2024 Updates
Positive Updates
Record EBITDA Achievement
Snipp Interactive delivered the highest annual and quarterly EBITDA in the company's history for the fourth quarter of 2024, reaching $703,000 for the year, a major improvement from a $1.91 million loss in 2023.
Gross Margin Improvement
Gross margin for the year expanded to 61%, up from 31% in 2023. In Q4, gross margin was 62%, up from 39% in the same quarter last year.
International Expansion Success
Snipp continued to expand internationally, with significant progress in Europe, including new contracts with Colgate Palmolive and Hikoki Group across multiple countries.
Strong Backlog and Cash Position
Bookings backlog at year-end stood at $17.3 million, up 30% compared to the end of 2023. The company ended the year with $3.7 million in cash and remains debt-free.
Strategic Partnerships and New Contracts
Snipp signed a major contract with one of the world's largest food and beverage companies, and expanded its financial media network in partnership with Bank of America.
Negative Updates
Revenue Decline
Revenue for fiscal 2024 was $22.89 million, down 25% from 2023. Revenue for Q4 totaled $6.83 million, down 14% from Q4 last year. The decline was due to the planned exit of a single low-margin legacy contract.
Delayed Audit Filing and Trading Suspension
The company's audit filing was delayed due to a last-minute IT systems test by the auditor, resulting in a temporary trading suspension. The company expects to resume trading on May 20, 2025.
Company Guidance
During the Snipp Interactive Fourth Quarter and Full Fiscal Year 2024 Earnings Conference Call, several key metrics and strategic insights were shared. The company reported a revenue of $22.89 million for fiscal year 2024, representing a 25% decrease from 2023, largely due to the planned exit from a low-margin legacy contract. However, core revenue demonstrated a healthy 28% CAGR over the last three years. Notably, Snipp achieved record EBITDA of $703,000 for the year, a significant improvement from a $1.91 million loss in 2023, with a Q4 EBITDA of $582,000. Gross margins also improved, reaching 61% for the year and 62% in Q4. The company's bookings backlog increased by 30% to $17.3 million. Despite a temporary trading halt due to a delayed audit filing, Snipp remains debt-free with $3.7 million in cash. Strategic achievements included a major contract with a global food and beverage company and ongoing expansion efforts in Europe. Looking ahead, Snipp is focused on leveraging its platform for sustainable growth, supported by a strong pipeline and client momentum. The company is also investing in new products and talent to scale its operations, all while navigating potential market uncertainties.

Snipp Interactive Financial Statement Overview

Summary
Revenue rose 5.5% TTM and gross margin improved to ~70%, but profitability remains weak (negative net and EBIT margins) with only slightly positive EBITDA. Cash generation is mixed with positive operating cash flow but negative free cash flow, and returns on equity are negative despite low leverage.
Income Statement
44
Neutral
TTM (Trailing-Twelve-Months) revenue grew 5.5% and gross margin improved sharply to ~70%, signaling better unit economics and/or mix. However, profitability remains weak: net margin is still negative (~-4.5%) and EBIT is negative, with EBITDA only slightly positive (~0.4% margin). Results have also been volatile over time (profitable in 2021, losses in most subsequent years), which lowers confidence in earnings quality and consistency.
Balance Sheet
71
Positive
Leverage appears conservative, with low debt relative to equity in TTM (debt-to-equity ~0.09), providing balance-sheet flexibility. Total assets and equity have grown versus earlier years, supporting scale. The key weakness is ongoing negative returns on equity in TTM (ROE ~-18.7%), indicating the capital base is not currently generating profits despite modest leverage.
Cash Flow
46
Neutral
TTM operating cash flow is positive (~$0.54M), showing some cash-generation capability despite losses. However, free cash flow is negative in TTM (~-$0.66M) and has declined versus the prior annual period, implying reinvestment needs and/or working-capital pressure are consuming cash. Cash conversion is mixed across years (notably negative operating cash flow in 2023), pointing to uneven cash flow reliability.
BreakdownTTMMar 2025Mar 2024Sep 2023Mar 2022Mar 2021
Income Statement
Total Revenue23.70M22.73M30.55M24.66M15.28M8.69M
Gross Profit18.11M2.82M591.87K2.51M3.07M1.17M
EBITDA-174.28K-184.81K-2.27M-827.47K1.03M327.43K
Net Income-1.27M-1.01M-3.38M-1.39M2.13M-1.32M
Balance Sheet
Total Assets15.40M15.21M13.43M15.50M7.45M6.27M
Cash, Cash Equivalents and Short-Term Investments5.38M4.72M4.14M5.55M1.74M1.92M
Total Debt472.01K495.66K526.53K0.000.00294.40K
Total Liabilities10.10M8.90M7.00M6.16M3.89M4.79M
Stockholders Equity5.30M6.31M6.43M9.34M3.56M1.48M
Cash Flow
Free Cash Flow-664.58K767.25K-2.69M-868.81K224.64K695.21K
Operating Cash Flow540.67K2.00M-1.40M19.33K1.02M1.47M
Investing Cash Flow-1.21M-1.23M-1.29M-877.81K-1.10M-777.72K
Financing Cash Flow-44.22K231.62K-14.84K5.07M19.63K294.40K

Snipp Interactive Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.05
Price Trends
50DMA
0.05
Positive
100DMA
0.05
Positive
200DMA
0.06
Positive
Market Momentum
MACD
<0.01
Negative
RSI
83.44
Negative
STOCH
100.00
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:SPN, the sentiment is Positive. The current price of 0.05 is above the 20-day moving average (MA) of 0.05, above the 50-day MA of 0.05, and below the 200-day MA of 0.06, indicating a bullish trend. The MACD of <0.01 indicates Negative momentum. The RSI at 83.44 is Negative, neither overbought nor oversold. The STOCH value of 100.00 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for TSE:SPN.

Snipp Interactive Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
C$17.72M35.242.70%4.42%-53.42%
68
Neutral
C$40.70M-4.779.46%32.71%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
50
Neutral
C$15.11M10.63-22.44%1.45%19.48%
44
Neutral
C$65.42M-50.085.43%68.55%
41
Neutral
C$13.97M-8.04-341.84%27.76%-0.37%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:SPN
Snipp Interactive
0.06
-0.03
-31.25%
TSE:EQ
EQ Inc
0.94
-0.11
-10.48%
TSE:IQ
Airiq Inc
0.60
0.27
81.82%
TSE:LPS
Legend Power Systems
0.09
-0.08
-48.57%
TSE:KDOZ
Kidoz Inc
0.31
0.05
19.23%
TSE:SPAI
EYEFI Group Technologies Inc
1.72
1.48
616.67%

Snipp Interactive Corporate Events

Business Operations and StrategyExecutive/Board ChangesPrivate Placements and FinancingShareholder Meetings
Snipp Interactive Wins Strong Shareholder Backing for Governance and Financing Flexibility
Positive
Jan 13, 2026

Snipp Interactive Inc. reported that shareholders approved all items at its January 9 annual general and special meeting, including the re-election of four directors and the appointment of RSM Canada LLP as auditor, while fixing the board size at five. Investors also endorsed an amended fixed number stock option plan, the creation of two control persons tied to a potential secured convertible debenture financing, and a potential share consolidation, signaling strong shareholder support for the company’s capital structure flexibility and strategic financing options as it pursues growth in the loyalty and promotions market.

The most recent analyst rating on (TSE:SPN) stock is a Hold with a C$0.05 price target. To see the full list of analyst forecasts on Snipp Interactive stock, see the TSE:SPN Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Snipp Interactive Reports Q3 2025 Financial Results Amid Strategic Expansion
Neutral
Dec 2, 2025

Snipp Interactive reported a 13% decline in Q3 2025 revenue compared to the previous year, with operating expenses also decreasing by 12%. Despite the revenue drop, the company achieved a higher gross margin and positive operating cash flow, reflecting strategic adjustments to market volatility. The company’s deferred revenue increased, indicating strong client confidence, and its strategic partnership for the Snipp Financial Media network is expanding, with over 500 offers live and a national rollout planned.

The most recent analyst rating on (TSE:SPN) stock is a Hold with a C$0.05 price target. To see the full list of analyst forecasts on Snipp Interactive stock, see the TSE:SPN Stock Forecast page.

Business Operations and Strategy
Snipp Interactive Wins $745,560 Contract for Pet Care Loyalty Program
Positive
Nov 12, 2025

Snipp Interactive has secured a $745,560 contract to develop a specialized loyalty program for a global CPG company’s pet care brand. This program targets professional pet trainers, breeders, and handlers, offering rewards and educational resources to enhance brand engagement. The contract win underscores Snipp’s expertise in digital marketing and loyalty solutions, as the client transitions from a long-standing provider to Snipp’s advanced platform. This partnership highlights Snipp’s capabilities in machine learning and AI-powered fraud monitoring, which are expected to optimize the program’s effectiveness and security.

Business Operations and Strategy
Snipp Interactive Secures $1.3 Million Contract Extension for Loyalty Programs
Positive
Nov 4, 2025

Snipp Interactive has secured a US$1.3 million contract to extend its loyalty program services for a leading FMCG company in the U.S. until September 2028. This contract renewal underscores Snipp’s growing influence in the CPG and FMCG sectors, as it continues to provide scalable and secure loyalty solutions that enhance consumer engagement. The company’s SnippLoyalty platform integrates seamlessly with the client’s digital ecosystem, offering robust backend support and AI-powered fraud detection, which further solidifies its position as a trusted partner in the industry.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 04, 2026