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Trugolf Holdings, Inc. Class A (TRUG)
:TRUG
US Market
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TruGolf Holdings (TRUG) AI Stock Analysis

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TRUG

TruGolf Holdings

(NASDAQ:TRUG)

Rating:47Neutral
Price Target:
$5.50
▲(31.58% Upside)
TruGolf Holdings faces significant financial and technical challenges, reflected in poor financial performance and weak technical indicators. While the company has made positive strides in regaining Nasdaq compliance, the overall outlook remains cautious due to ongoing profitability issues and high leverage.
Positive Factors
Market Opportunity
The golf simulation market is anticipated to grow significantly, presenting a multi-billion dollar opportunity with a projected CAGR of 10%.
Product Innovation
TruGolf Holdings, Inc. is set to enhance its market position with a completely revamped product suite and innovative hybrid golf simulator solutions.
Revenue Potential
TRUG has secured commitments for over 160 US franchise locations, promising a significant revenue opportunity of over $24M.
Negative Factors
Nasdaq Compliance
TruGolf's recent extension from the Nasdaq Hearings Panel highlights ongoing challenges in meeting listing requirements.
Revenue Forecast
Analysts have moderated their 2025 revenue estimates due to a slower than expected ramp-up in franchise locations.

TruGolf Holdings (TRUG) vs. SPDR S&P 500 ETF (SPY)

TruGolf Holdings Business Overview & Revenue Model

Company DescriptionTruGolf Holdings, Inc., through its subsidiary, engages in the development and sale of indoor golf simulator hardware under the TruGolf Nevada brand for residential and commercial markets in the United States. It also provides E6 Connect software for use on other companies' hardware. The company was founded in 1982 and is headquartered in Centerville, Utah.
How the Company Makes MoneyTruGolf Holdings generates revenue primarily through the sale of its golf simulators and related software. The company offers various models of simulators, catering to different market segments, from individual consumers to commercial golf facilities and entertainment venues. TruGolf also makes money by licensing its proprietary software, which powers the simulators and provides an immersive golfing experience, complete with accurate ball physics and a wide selection of virtual golf courses. Additionally, the company may engage in partnerships or collaborations with golf equipment manufacturers, sports venues, or technology firms to enhance its offerings and reach a broader audience. TruGolf's revenue is further supported by providing maintenance and support services for their products, ensuring customers have a seamless experience.

TruGolf Holdings Financial Statement Overview

Summary
TruGolf Holdings is facing significant financial challenges, including persistent losses, negative equity, and high leverage. Despite slight revenue growth, the company struggles with profitability and operational inefficiencies.
Income Statement
45
Neutral
TruGolf Holdings has demonstrated some growth in revenue over the past year, with a TTM increase from $21.86 million to $22.24 million. However, the company continues to face challenges in achieving profitability, as evidenced by negative EBIT and net income margins. The gross profit margin remains relatively stable but is overshadowed by consistent net losses, indicating ongoing operational inefficiencies.
Balance Sheet
32
Negative
The company's balance sheet reflects significant financial distress, with negative stockholders' equity and a high debt-to-equity ratio. Total liabilities exceed total assets, placing the company in a technically insolvent position. This high leverage poses substantial risks, though the presence of cash reserves provides some short-term liquidity.
Cash Flow
38
Negative
Cash flow statements reveal negative operating and free cash flows, indicating difficulties in generating cash from core operations. While free cash flow has deteriorated further, the operating cash flow to net income ratio suggests that operational cash generation is insufficient. The company has been reliant on financing activities to sustain operations.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Mar 2021
Income Statement
Total Revenue21.86M20.58M20.23M21.25M0.00
Gross Profit14.59M12.05M13.21M15.98M0.00
EBITDA-1.22M-8.60M-2.17M-409.91K-59.40K
Net Income-8.80M-10.28M-400.23K-414.05K-59.40K
Balance Sheet
Total Assets17.14M15.77M9.78M128.95M537.57K
Cash, Cash Equivalents and Short-Term Investments10.88M5.78M9.76M128.64M500.07K
Total Debt9.12M9.25M1.86M500.00K500.00K
Total Liabilities21.78M19.69M7.22M4.96M546.96K
Stockholders Equity-4.64M-3.92M2.55M123.99M-9.39K
Cash Flow
Free Cash Flow-4.03M-6.26M-1.08M-720.86K-50.03K
Operating Cash Flow-4.00M-6.13M-1.04M-697.87K-50.03K
Investing Cash Flow741.14K-2.62M120.42M-127.77M0.00
Financing Cash Flow8.74M4.50M-119.67M128.84M550.10K

TruGolf Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price4.18
Price Trends
50DMA
5.83
Negative
100DMA
9.61
Negative
200DMA
16.83
Negative
Market Momentum
MACD
-0.59
Negative
RSI
36.85
Neutral
STOCH
22.85
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TRUG, the sentiment is Negative. The current price of 4.18 is below the 20-day moving average (MA) of 4.88, below the 50-day MA of 5.83, and below the 200-day MA of 16.83, indicating a bearish trend. The MACD of -0.59 indicates Negative momentum. The RSI at 36.85 is Neutral, neither overbought nor oversold. The STOCH value of 22.85 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for TRUG.

TruGolf Holdings Risk Analysis

TruGolf Holdings disclosed 87 risk factors in its most recent earnings report. TruGolf Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

TruGolf Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
$17.56B11.6110.34%3.76%9.69%0.41%
54
Neutral
$16.14M-1.51%-4.03%84.99%
48
Neutral
$16.18M630.9131.90%-2.69%-114.02%
47
Neutral
$5.43M32.18%
37
Underperform
$11.66M-26.18%-74.59%86.00%
$19.66M-36.91%
$62.68M6.004.14%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TRUG
TruGolf Holdings
4.18
-61.82
-93.67%
GIGM
Gigamedia
1.50
0.20
15.38%
BHAT
Blue Hat Interactive Entertainment Technology
1.61
-53.07
-97.06%
MSGM
Motorsport Games
2.93
1.67
132.54%
GXAI
Gaxosai
2.08
-0.57
-21.51%
GMHS
Gamehaus Holdings
1.14
-9.76
-89.54%

TruGolf Holdings Corporate Events

Delistings and Listing ChangesRegulatory Filings and Compliance
TruGolf Holdings Regains Nasdaq Compliance by August 2025
Positive
Aug 4, 2025

TruGolf Holdings, Inc. faced compliance issues with Nasdaq’s listing requirements, including market value, bid price, and shareholders’ equity. After a hearing on May 15, 2025, the company was granted an exception to meet these requirements by specific deadlines. By August 1, 2025, TruGolf Holdings had regained compliance, resulting in a transfer to the Nasdaq Capital Market. The company will be under a one-year Mandatory Panel Monitor, with strict conditions if compliance issues reoccur.

Delistings and Listing ChangesRegulatory Filings and Compliance
TruGolf Holdings Regains Nasdaq Compliance by July 2025
Positive
Jul 30, 2025

TruGolf Holdings, Inc. received a deficiency letter from Nasdaq regarding non-compliance with several listing requirements, including market value, bid price, and shareholders’ equity. After a hearing on May 15, 2025, the company was granted temporary exceptions to regain compliance, which it achieved by July 17, 2025, through strategic financial maneuvers such as converting notes into stock and exercising warrants, thereby exceeding the required shareholders’ equity for continued listing.

Private Placements and FinancingBusiness Operations and Strategy
TruGolf Holdings Completes PIPE Notes Conversion Agreement
Positive
Jul 22, 2025

TruGolf Holdings, Inc. announced the completion of a significant exchange agreement on July 21, 2025, involving the conversion of PIPE Convertible Notes into Series A Preferred Stock. This strategic move, which included extending the expiration date of Preferred Warrants and a waiver agreement with a major holder, is expected to impact the company’s financial structure and investor relations positively.

Shareholder MeetingsStock Split
TruGolf Holdings Implements Reverse Stock Split
Neutral
Jun 24, 2025

On June 23, 2025, TruGolf Holdings, Inc. implemented a 1-for-50 reverse stock split of its Class A common stock, following approval at a special stockholders meeting on May 30, 2025. This move reduced the number of outstanding shares significantly, while maintaining the number of authorized shares and the par value. The reverse stock split aims to adjust the share price and number of shares in circulation, impacting stock options and equity awards proportionately, while ensuring no fractional shares are issued.

Delistings and Listing ChangesShareholder MeetingsRegulatory Filings and Compliance
TruGolf Holdings Transfers Listing to Nasdaq Capital Market
Neutral
Jun 3, 2025

On May 30, 2025, TruGolf Holdings held a special meeting where stockholders approved several proposals, including increasing the number of authorized Class A Common Stock shares from 90 million to 650 million. This amendment was filed on June 2, 2025. The company also received a temporary exception from Nasdaq to regain compliance with listing requirements, with a hearing held on May 15, 2025, and a temporary exception granted until July 2025. The company’s listing will be transferred to the Nasdaq Capital Market effective June 3, 2025, as part of efforts to address compliance issues.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 05, 2025