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Trugolf Holdings, Inc. Class A (TRUG)
NASDAQ:TRUG
US Market
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TruGolf Holdings (TRUG) AI Stock Analysis

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TRUG

TruGolf Holdings

(NASDAQ:TRUG)

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Neutral 41 (OpenAI - 5.2)
Rating:41Neutral
Price Target:
$2.50
▲(129.36% Upside)
Action:UpgradedDate:04/16/26
The score is weighed down primarily by weak financial performance (declining revenue, compressed margins, widening losses, and sustained cash burn) and a bearish technical setup (below major moving averages with negative MACD). Corporate events provide some support via buybacks and improved financing flexibility, but dilution risk and the lack of valuation support (negative P/E; no dividend) keep the overall score low.
Positive Factors
Capital raising flexibility
Shareholder approvals materially expand TruGolf's equity and transactional capacity, giving the company durable access to equity financing, strategic transactions, or a corporate redomestication pathway. This structural flexibility supports funding growth, acquisitions, or balance-sheet repair over months without immediate operational change.
Negative Factors
Revenue decline & margin compression
Sustained revenue decline and sharp gross-margin contraction reduce operating leverage and the firm's capacity to cover fixed costs. Over multiple quarters this erodes sustainable profitability, necessitates structural cost or pricing changes, and raises the bar for returning to positive operating margins without strategic shifts.
Read all positive and negative factors
Positive Factors
Negative Factors
Capital raising flexibility
Shareholder approvals materially expand TruGolf's equity and transactional capacity, giving the company durable access to equity financing, strategic transactions, or a corporate redomestication pathway. This structural flexibility supports funding growth, acquisitions, or balance-sheet repair over months without immediate operational change.
Read all positive factors

TruGolf Holdings (TRUG) vs. SPDR S&P 500 ETF (SPY)

TruGolf Holdings Business Overview & Revenue Model

Company Description
TruGolf Holdings, Inc., through its subsidiary, engages in the development and sale of indoor golf simulator hardware under the TruGolf Nevada brand for residential and commercial markets in the United States. It also provides E6 Connect software ...
How the Company Makes Money
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TruGolf Holdings Financial Statement Overview

Summary
Financials are pressured: revenue declined (~-8.1% in 2025), gross margin fell sharply (~50% vs. ~67% in 2024), losses widened (net margin ~-81%), and EBITDA remained negative. Cash flow is a major weakness with negative operating cash flow and free cash flow in 2023–2025 and a sharp 2025 FCF deterioration. Balance sheet improved with equity turning positive in 2025, but debt remains sizable versus equity (debt-to-equity ~1.37) and returns are deeply negative due to losses.
Income Statement
24
Negative
Balance Sheet
38
Negative
Cash Flow
22
Negative
BreakdownMar 2026Mar 2025Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue18.88M21.86M20.58M20.23M21.25M
Gross Profit4.90M14.59M12.05M13.21M15.47M
EBITDA-10.47M-1.22M-8.60M858.58K6.38M
Net Income-15.23M-8.80M-10.28M-956.84K6.19M
Balance Sheet
Total Assets20.18M17.14M15.77M14.59M14.89M
Cash, Cash Equivalents and Short-Term Investments10.47M10.88M5.78M9.66M10.71M
Total Debt5.90M9.12M9.25M4.34M3.60M
Total Liabilities15.88M21.78M19.69M18.02M18.04M
Stockholders Equity4.30M-4.64M-3.92M-3.43M-3.16M
Cash Flow
Free Cash Flow-5.14M-5.73M-6.26M750.45K4.50M
Operating Cash Flow-1.70M-4.00M-6.13M791.88K4.52M
Investing Cash Flow-3.44M741.14K-2.62M-41.43K-23.00K
Financing Cash Flow6.82M8.74M4.50M-1.80M-810.45K

TruGolf Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.09
Price Trends
50DMA
6.16
Negative
100DMA
7.64
Negative
200DMA
21.83
Negative
Market Momentum
MACD
-0.95
Positive
RSI
24.45
Positive
STOCH
7.52
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TRUG, the sentiment is Negative. The current price of 1.09 is below the 20-day moving average (MA) of 4.17, below the 50-day MA of 6.16, and below the 200-day MA of 21.83, indicating a bearish trend. The MACD of -0.95 indicates Positive momentum. The RSI at 24.45 is Positive, neither overbought nor oversold. The STOCH value of 7.52 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for TRUG.

TruGolf Holdings Risk Analysis

TruGolf Holdings disclosed 87 risk factors in its most recent earnings report. TruGolf Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

TruGolf Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
64
Neutral
$25.02M2.2144.93%30.05%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
59
Neutral
$54.44M12.8713.22%
53
Neutral
$56.87M-590.83-134.37%-30.63%70.53%
41
Neutral
$2.36M-0.14-13.63%37.52%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TRUG
TruGolf Holdings
2.53
-135.37
-98.17%
GAME
GameSquare Holdings
0.59
-0.21
-25.88%
MSGM
Motorsport Games
4.33
1.89
77.46%
GMHS
Gamehaus Holdings
0.95
-0.34
-26.43%
TBH
Brag House Holdings, Inc.
0.70
0.14
25.71%

TruGolf Holdings Corporate Events

Business Operations and StrategyExecutive/Board Changes
TruGolf Reshapes Board Roles in Leadership Realignment
Neutral
Mar 20, 2026
On March 16, 2026, TruGolf Holdings, Inc. announced that director Shaun Limbers resigned from the company’s Board of Directors, with the company specifying that his departure did not stem from any disagreement related to TruGolf’s oper...
Regulatory Filings and Compliance
TruGolf Holdings Announces Technical Corporate Governance Amendment
Neutral
Mar 13, 2026
TruGolf Holdings disclosed a brief regulatory statement indicating that information previously detailed in another section is incorporated by reference in this item. The filing does not provide new operational, financial, or strategic details, sug...
Business Operations and StrategyExecutive/Board ChangesPrivate Placements and FinancingShareholder Meetings
TruGolf Shareholders Approve Proposals Enhancing Capital Flexibility
Positive
Feb 18, 2026
On February 17, 2026, TruGolf Holdings, Inc. stockholders approved all seven proposals at the company’s annual meeting, including the election of five directors to serve until the 2026 annual meeting and the ratification of Haynie Company a...
Business Operations and StrategyStock Buyback
TruGolf Announces Progress Under Ongoing Share Repurchase Program
Positive
Feb 10, 2026
On February 10, 2026, TruGolf Holdings, Inc. reported that it had repurchased 423,402 shares of its Class A common stock under a previously announced $2.0 million stock buyback program, at an average price of $0.7552 per share including fees and c...
Stock Buyback
TruGolf Holdings Announces Progress in Stock Repurchase Program
Positive
Feb 2, 2026
As of January 31, 2026, TruGolf Holdings, Inc. reported that it had repurchased 249,000 shares of its Class A common stock under its previously announced $2.0 million stock buyback program at an average price of $0.8535 per share, including fees a...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Apr 16, 2026