Improved EBITDAC in North America
North America saw a significant improvement in EBITDAC margin, increasing from 1% in Q4 to 9.5% in Q1 due to reduced UA spending and a strong focus on margins.
Successful Euro Server Launch for Albion Online
Albion Online grew due to the Euro server launch last year, showing strong performance despite expected Q2 challenges due to tough comps.
Positive Growth in MENA and APAC
The MENA and APAC regions showed solid performance, with a key game franchise achieving 21.2% year-on-year growth.
Cash Flow and Debt Reduction
Free cash flow was over SEK1 billion for the second consecutive quarter, and total debt was reduced by more than SEK600 million over the last year.
Strategic Focus on Key Franchises
Significant investments are being made in key franchises, particularly in Europe, with several new game launches planned for the end of the year.