Double-Digit Growth in Cross-Platform and Local TV
Comscore achieved double-digit growth in cross-platform and local TV offerings compared to the same quarter last year.
MRC Accreditation Achievement
Comscore earned another accreditation from the MRC for its TV measurement offering, maintaining its position as the only measurement solution meeting MRC standards for both local and national TV.
Launch of Cross-Platform Content Measurement Solution
Comscore launched a cross-platform content measurement solution in January, with positive client adoption and an encouraging pipeline.
Positive EBITDA Performance
Adjusted EBITDA for the first quarter was $7.4 million, up 2.8% year-over-year, with a margin of 8.6%.
Comscore Certified Deal IDs Partnership with Magnite
Announcement of Comscore Certified Deal IDs with Magnite to improve ad targeting and efficiency, enhancing returns on ad spend.