Cross-Platform Revenue Growth
Cross-platform revenue grew by 34% compared to the third quarter a year ago, showing strong demand for comScore's integrated measurement solutions.
Predictive Audiences Revenue Surge
Revenue from Predictive Audiences more than doubled compared to Q3 2023, indicating strong recovery and adoption after previous disruptions.
Meta Platforms Integration
Completed integration with Meta Platforms for CCR measurement, allowing advertisers to measure social ads across Facebook and Instagram with a deduplicated view.
Movies Business Revenue Increase
Movies business generated $9.3 million in revenue, up 7% from the prior year.
Operational Efficiency and Cost Management
Core operating expenses were down 3.9% over the prior year quarter, indicating effective cost management.