Solid Revenue Growth
Net merchandise sales reached over $1.3 billion in Q2 and total revenue was almost $1.4 billion. For the first half, net merchandise sales were nearly $2.6 billion with total revenue exceeding $2.6 billion. Merchandise sales increased by 5.8% or 7% in constant currency.
Strong Regional Performance
In Colombia, net merchandise sales increased by 6.6% or 16% in constant currency. The Caribbean region saw a 6.4% increase or 8.6% in constant currency.
Membership Growth
Membership accounts grew by 4.1% to over 1.9 million accounts with a 12-month renewal rate of 87%. Platinum membership increased significantly from 9.6% to 14.5% of total membership.
Digital Sales Expansion
Net merchandise sales through digital channels increased by 19.3%, reaching a record high of $76.2 million or 5.7% of total net merchandise sales.
Efficient Cash Flow and Investments
Net cash used in investing activities decreased by $25.8 million, and there was a decrease in property and equipment expenditures by $40.7 million.
Effective Tax Rate Reduction
The effective tax rate decreased to 27.2% from 30.5% a year ago due to tax optimization initiatives.