Gross Profit Margin Near Upper End of Guidance
Full-year gross profit of $197 million and gross profit margin of 33.4% was near the upper end of guidance, despite challenges.
Expansion of Vertically Integrated Supply Chain
Optimized supply chain with in-house capabilities leading to attractive product margins in the mid-fifties percent.
Direct-to-Consumer Fulfillment Network Expansion
Expanded network can cover 98% of the population with two-day shipping, including a new semi-automated facility in Las Vegas processing 25% of volume.
Mobile App Growth
The mobile app now has over 800,000 users in less than 18 months and accounts for over 10% of e-commerce revenue.
B2B Business Expansion
Launched same and next-day delivery in North Florida market with a contribution margin up to three times higher than e-commerce.
High Margin Fee Income Offerings
Launched offerings including shipping and product protections, affiliate revenue, and premium memberships, contributing to increased net profit margins.