MINISO Group Holding (MNSO)
NYSE:MNSO
Earnings Data
Report Date
May 22, 2026Before Open (Confirmed)
Period Ending
2026 (Q1)Consensus EPS Forecast
―Last Year’s EPS
0.2Same Quarter Last Year
Moderate Buy
Based on 3 Analysts Ratings
Earnings Call Summary
Earnings Call Sentiment|Positive
The call reported strong top-line outperformance, record revenue and GMV milestones, successful international execution (notably the U.S.) and rapid proprietary-IP traction (Youyou), supported by robust cash generation and shareholder returns. However, profitability has near-term pressure from accelerated operating expenses, direct-operated expansion, increased licensing and financing-related adjustments (notably a large YH loss and higher SBC), plus elevated overseas inventory and mixed results in parts of Southeast Asia. Management expects continued high-quality growth and plans significant store upgrades and IP investment in 2026, while acknowledging near-term investment-related margin headwinds.Company Guidance
Quarterly and Full-Year Revenue Milestones
Q4 revenue rose 32.7% YoY to a quarterly record (RMB 6.25 billion+), single-quarter GMV exceeded RMB 10 billion for the first time, and full-year 2025 revenue crossed RMB 21.44 billion (group revenue growth ~26.2% for the year).
MINISO Brand Growth and Geographic Balance
MINISO Q4 revenue reached RMB 5.65 billion (≈+27.7% YoY); Mainland China contributed RMB 2.87 billion (+25% YoY, 51% of Q4) and overseas MINISO Q4 revenue was RMB 2.78 billion (+30.5% YoY, ~50% of Q4), demonstrating balanced domestic and international expansion.
TOPTOY Rapid Expansion
TOPTOY delivered exceptional momentum with Q4 revenue ~RMB 600 million (+112% YoY) and full-year TOPTOY revenue of RMB 1.9 billion; store footprint reached 334 stores (30 international).
U.S. Market Operational Turnaround
U.S. full-year growth >60% and Q4 same-store sales >20%; membership in the U.S. grew 150% YoY and member-driven sales exceeded 50% of U.S. revenue, with improving unit economics, higher AOV, lower labor cost as % of sales and improved warehouse/logistics efficiency.
High-Quality Store Strategy and Renovations
Total store count ~8,500 by year-end; MINISO Land large-format stores expanded to 26 in China. Renovation of 290 stores in 2025 produced strong results — renovated stores saw average sales uplifts of 40–50%. Large-format/flagship stores (~10% of domestic count) contributed nearly 20% of domestic GMV.
IP and Proprietary-IP Traction (Youyou)
Youyou proprietary IP ramped rapidly: >RMB 100 million in revenue within six months and early 2026 sales of RMB 165 million (Jan–Mar), with management projecting Youyou revenue of RMB 600M–1,000M in 2026 including international sales; pipeline of 30–40 proprietary IPs underway.
Profitability, Cash Generation and Capital Returns
Q4 adjusted operating margin was 17%; full-year adjusted operating profit RMB 670 million. Q4 adjusted net profit grew ~7.6% to RMB 850 million and adjusted diluted EPS rose 9.4% in Q4. Net cash from operating activities for 2025 was RMB 2.58 billion; cash reserves RMB 7.1 billion. Board returned RMB 1.9 billion to shareholders in 2025 (≈66% of adjusted net profit) including dividends and buybacks.
Global Store Expansion (Especially Overseas)
Overseas net store adds were 465 in 2025 (bringing overseas total to 3,583); full-year overseas revenue grew ~30–33% and management plans ~250 net new overseas stores in 2026 as part of 510–550 total net new stores guidance.
MNSO Earnings History
The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.
Beat
Missed
MNSO Earnings-Related Price Changes
Report Date | Price 1 Day Before | Price 1 Day After | Percentage Change |
|---|---|---|---|
Mar 31, 2026 | $15.35 | $16.20 | +5.54% |
Nov 20, 2025 | $20.58 | $19.59 | -4.81% |
Aug 21, 2025 | $20.60 | $21.91 | +6.38% |
May 23, 2025 | $21.93 | $18.08 | -17.57% |
Earnings announcements can affect a stock’s price. This table shows the stock's price the day before and the day after recent earnings reports, including the percentage change.
FAQ
When does MINISO Group Holding (MNSO) report earnings?
MINISO Group Holding (MNSO) is schdueled to report earning on May 22, 2026, Before Open (Confirmed).
What is MINISO Group Holding (MNSO) earnings time?
MINISO Group Holding (MNSO) earnings time is at May 22, 2026, Before Open (Confirmed).
Where can I see when companies are reporting earnings?
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What companies are reporting earnings today?
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What is MNSO EPS forecast?
Currently, no data Available