Advertiser SpendingLarge advertisers have reduced their ad spend on the platform, contributing to a slowdown in revenue growth.
Competitive PositionKIND trails peers in measurability, ROAS, and performance capabilities, which can be a disadvantage in periods of macro uncertainty.
Revenue DeclineThe main driver behind the 5% year-over-year decline in top-line that the 2Q:25 guide implies is the platform-level uncertainty.