Company DescriptionPiaggio & C. SPA (PIA) is an Italian multinational corporation that specializes in the manufacture of motorcycles and scooters. It is well-known for iconic brands such as Vespa, Aprilia, Moto Guzzi, Gilera, Derbi, and Piaggio. The company operates globally, offering a range of two-wheeled motor vehicles, light commercial vehicles, and providing related after-sales services. Piaggio is committed to innovation and sustainability, dedicating resources to develop advanced mobility solutions that cater to diverse consumer needs.
How the Company Makes MoneyPiaggio & C. SPA generates revenue primarily through the sale of its two-wheeled motor vehicles, which include scooters, motorcycles, and mopeds under various brand names. The company also earns from the sale of light commercial vehicles. Another significant revenue stream comes from after-sales services, spare parts, and accessories, which cater to the maintenance and customization needs of its products. Piaggio benefits from a global distribution network and strategic partnerships that enhance market penetration and brand visibility. Additionally, the company invests in research and development to innovate and introduce new models, which helps maintain a competitive edge in the evolving automotive industry.