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Imperial Brands PLC (ADR) (IMBBY)
OTHER OTC:IMBBY
US Market
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Imperial Brands (IMBBY) Technical Analysis

402 Followers

Technical Sentiment

Overall Consensus
Neutral
7Bullish
0Neutral
6Bearish
Technical Analysis Consensus
Strong Buy
1Bullish
0Neutral
0Bearish
Moving Average Consensus
Neutral
6Bullish
0Neutral
6Bearish
Imperial Brands PLC (ADR)’s (IMBBY) Moving Averages Convergence Divergence (MACD) indicator is 0.17, suggesting Imperial Brands PLC (ADR) is a Sell.
Imperial Brands PLC (ADR)’s (IMBBY) 20-Day exponential moving average is 37.61, while Imperial Brands PLC (ADR)’s (IMBBY) share price is $37.62, making it a Buy.
Imperial Brands PLC (ADR)’s (IMBBY) 50-Day exponential moving average is 37.50, while Imperial Brands PLC (ADR)’s (IMBBY) share price is $37.62, making it a Buy.

Imperial Brands (IMBBY) Pivot Points

Aug 03, 2026, 05:09 AM
Name
S3
S2
S1
Pivot Points
R1
R2
R3
Classic
Fibonacci
Pivot points are a technical analysis tool used by traders to identify potential support and resistance levels in financial markets. Pivot points are calculated based on the previous day's high, low, and close prices, and are used to help traders identify levels at which the price may reverse or continue to trend.

Imperial Brands (IMBBY) Moving Averages

Aug 03, 2026, 05:09 AM
Period
Simple
Exponential
MA5
38.22Sell
38.13Sell
MA10
37.90Buy
37.93Buy
MA20
37.40Buy
37.61Buy
MA50
37.13Buy
37.50Buy
MA100
38.04Sell
38.06Sell
MA200
39.51Sell
39.01Sell
Imperial Brands PLC (ADR)’s (IMBBY) 10-Day exponential moving average is 37.93, while Imperial Brands PLC (ADR)’s (IMBBY) share price is $37.62, making it a Buy.
Imperial Brands PLC (ADR)’s (IMBBY) 100-Day exponential moving average is 38.06, while Imperial Brands PLC (ADR)’s (IMBBY) share price is $37.62, making it a Sell.
Imperial Brands PLC (ADR)’s (IMBBY) stock price is $37.62 and Imperial Brands PLC (ADR)’s (IMBBY) 50-day simple moving average is 37.13, creating a Buy signal.
Imperial Brands PLC (ADR)’s (IMBBY) stock price is $37.62 and Imperial Brands PLC (ADR)’s (IMBBY) 100-day simple moving average is 38.04, creating a Sell signal.
Imperial Brands PLC (ADR)’s (IMBBY) stock price is $37.62 and Imperial Brands PLC (ADR)’s (IMBBY) 200-day simple moving average is 39.51, creating a Sell signal.

Imperial Brands (IMBBY) Technical Indicators

Aug 03, 2026, 05:09 AM
Name
Value
Implied Action
RSI (14)
53.85
Neutral
STOCH (9,6)
58.90
Neutral
STOCHRSI (14)
58.90
Neutral
MACD (12,26)
0.17
Sell
ADX (14)
10.33
Buy
Williams %R
-34.95
Buy
CCI (14)
65.59
Neutral
ATR (14)
0.45
-
Ultimate Oscillator
57.76
Neutral
ROC
6.08
Buy
Imperial Brands PLC (ADR)’s (IMBBY) Relative Strength Index (RSI) is 53.85, creating a Neutral signal.
Imperial Brands PLC (ADR)’s (IMBBY) Trend Strength Indicator (ADX) is 10.33, creating a Buy signal.
Imperial Brands PLC (ADR)’s (IMBBY) Commodity Channel Index (CCI) is 65.59, creating a Neutral signal.
Imperial Brands PLC (ADR)’s (IMBBY) Price Rate of Change (ROC) is 6.08, creating a Buy signal.

FAQ

Is IMBBY a Buy, Hold, or Sell?
Based on IMBBY’s technical indicators, IMBBY is a Hold.
    What is IMBBY’s RSI (14)?
    IMBBY’s RSI (14) is 53.85, which suggests IMBBY is a Neutral.
      What is IMBBY’s MACD?
      IMBBY’s MACD is 0.17, which suggests IMBBY is a Sell.
        What is IMBBY’s 5-day moving average?
        IMBBY’s 5-day moving average is 38.22, which suggests IMBBY is a Sell.
          What is IMBBY’s 20-day moving average?
          IMBBY 20-day moving average is 37.40, which suggests IMBBY is a Buy.
            What is IMBBY’s 50-day moving average?
            IMBBY’s 50-day moving average is 37.13, which suggests IMBBY is a Buy.
              What is IMBBY’s 200-day moving average?
              IMBBY’s 200-day moving average is 39.51, which suggests IMBBY is a Sell.
                What is IMBBY’s Williams % R (14)?
                IMBBY’s Williams % R (14) is -34.95, which suggests IMBBY is a Buy.
                  What is IMBBY’s CCI (14)?
                  IMBBY’s CCI (14) is 65.59, which suggests IMBBY is a Neutral.