The earnings call highlighted significant growth in revenues, particularly in games and advertising, alongside strong user engagement and successful events. Challenges remain in the approval of new games, but overall, the company's metrics indicate a positive trend.

Company Guidance

During Bilibili's second quarter 2025 financial results call, the company reported a strong performance, with total net revenues increasing by 20% year-over-year to RMB 7.3 billion. This growth was driven by a 60% rise in games revenue to RMB 1.6 billion and a 20% increase in advertising revenue to RMB 2.4 billion. The company's gross profit surged 46% year-over-year, with a gross margin of 36.5%, up from 29.9% the previous year. Bilibili also achieved a GAAP net profit of RMB 218 million and an adjusted net profit of RMB 561 million. User engagement metrics showed significant growth, with daily active users (DAUs) reaching 109 million, a 7% increase, and monthly active users (MAUs) rising by 8% to 363 million. The average daily time spent on the platform increased to 105 minutes, reflecting a focus on high-quality content. AI integration played a crucial role in enhancing advertising efficiency, leading to a 30% increase in performance-based advertising revenue. The company also highlighted its successful Bilibili World event, which attracted over 400,000 participants. Looking ahead, Bilibili aims to focus on high-quality content and AI-driven initiatives to sustain growth and profitability.

Strong Revenue Growth

Total net revenues for the second quarter grew by 20% year-over-year to RMB 7.3 billion, driven by the continued strength of Core Games and Advertising businesses.

Significant Growth in Games Revenue

Games revenues rose 60% year-over-year to RMB 1.6 billion, propelled by new seasons of popular SLG title, San Guo.

Advertising Revenue Increase

Advertising revenues increased 20% year-over-year to RMB 2.4 billion, supported by greater AI integration.

Increase in Gross Profit and Margin

Gross profit increased by 46% year-over-year, with gross margin expanding to 36.5% from 29.9% in the same period last year.

Record High User Engagement

DAUs reached 109 million, up 7% year-over-year, and MAUs grew by 8% to 363 million. Average daily time spent rose to 105 minutes, up 6 minutes compared to the same period last year.

Successful Bilibili World Event

Over 400,000 participants attended the 3-day Bilibili World event, 60% more than last year, making it one of the largest offline animation expos in China.

Continued Expansion in AI and Content Creation

Watch time for AI-related content grew 61% year-over-year. AI advertiser demand increased by about 150%.

Bilibili, Inc. Class Z (HK:9626) Earnings, Revenues Date & History

The upcoming earnings date is based on a company’s previous reporting, and may be updated when the actual date is announced

Daily Earnings Calendar >

HK:9626 Earnings History

Report Date	Fiscal Quarter	Forecast / EPS	Last Year's EPS	EPS YoY Change	Slides	Play Transcript
Nov 13, 2025	2025 (Q3)	1.59 / -	0.613	―	―	―
Aug 21, 2025	2025 (Q2)	1.29 / 1.40	-0.71	297.75% (+2.11)	―	―
May 20, 2025	2025 (Q1)	0.55 / 0.92	-1.143	180.58% (+2.06)	―	―
Mar 25, 2025	2024 (Q4)	1.02 / 1.15	-1.456	178.64% (+2.60)	―	―
Nov 14, 2024	2024 (Q3)	0.61 / 0.61	-2.323	126.39% (+2.94)	―	―
Aug 22, 2024	2024 (Q2)	-0.80 / -0.71	-2.496	71.55% (+1.79)	―	―
May 23, 2024	2024 (Q1)	-1.35 / -1.14	-2.762	58.62% (+1.62)	―	―
Mar 07, 2024	2023 (Q4)	-1.58 / -1.46	-3.761	61.29% (+2.31)	―	―
Nov 29, 2023	2023 (Q3)	-2.03 / -2.32	-4.86	52.20% (+2.54)	―	―
Aug 17, 2023	2023 (Q2)	-2.77 / -2.50	-5.614	55.54% (+3.12)	―	―

The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.

Beat

Missed

HK:9626 Earnings-Related Price Changes

Report Date	Price 1 Day Before	Price 1 Day After	Percentage Change
Aug 21, 2025	HK$199.10	HK$196.80	-1.16%
May 20, 2025	HK$143.00	HK$140.20	-1.96%
Mar 25, 2025	HK$157.10	HK$149.90	-4.58%
Nov 14, 2024	HK$168.80	HK$162.40	-3.79%

Earnings announcements can affect a stock’s price. This table shows the stock's price the day before and the day after recent earnings reports, including the percentage change.

FAQ

When does Bilibili, Inc. Class Z (HK:9626) report earnings?

Bilibili, Inc. Class Z (HK:9626) is schdueled to report earning on Nov 13, 2025, After Close (Confirmed).

What is Bilibili, Inc. Class Z (HK:9626) earnings time?

Bilibili, Inc. Class Z (HK:9626) earnings time is at Nov 13, 2025, After Close (Confirmed).

Where can I see when companies are reporting earnings?

You can see which companies are reporting today on our designated earnings calendar.

What companies are reporting earnings today?

You can see a list of the companies which are reporting today on TipRanks earnings calendar.

What is the P/E ratio of Bilibili, Inc. Class Z stock?

The P/E ratio of Bilibili, Inc. Class Z is N/A.

What is HK:9626 EPS forecast?

HK:9626 EPS forecast for the fiscal quarter 2025 (Q3) is 1.59.

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