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Mulsanne Group Holding Limited (HK:1817)
:1817
Hong Kong Market
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Mulsanne Group Holding Limited (1817) AI Stock Analysis

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HK:1817

Mulsanne Group Holding Limited

(1817)

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Neutral 59 (OpenAI - 4o)
Rating:59Neutral
Price Target:
HK$0.50
▲(35.14% Upside)
The overall stock score is primarily influenced by financial performance challenges, including declining revenues and profitability, and volatile cash flow generation. Technical analysis provides a neutral outlook, with some potential for bullish momentum. The valuation is reasonable, but the lack of a dividend yield may deter income-focused investors.

Mulsanne Group Holding Limited (1817) vs. iShares MSCI Hong Kong ETF (EWH)

Mulsanne Group Holding Limited Business Overview & Revenue Model

Company DescriptionMulsanne Group Holding Limited, an investment holding company, engages in the design, marketing, and sale of apparel products for men, women, and children in Mainland China and Macau. It also offers sportswear. The company provides its products under the GXG, gxg jeans, gxg.kids, Yatlas, Mode Commuter, 2XU, and other brands. In addition, it offers consultation and equity investment services. The company primarily sells its products to end customers through its self-owned, partnership, and distributor stores, as well as through online retail platforms, such as Tmall.com, Taobao, VIPshop, TikTok, and WeChat mini programs. As of December 31, 2021, it operated 1,198 stores. The company was founded in 2007 and is headquartered in Ningbo, the People's Republic of China.
How the Company Makes MoneyMulsanne Group makes money through the sale of its fashion apparel products, primarily targeting the men's casual wear segment. The company's revenue model is driven by its retail operations, which include both brick-and-mortar stores and online platforms. Mulsanne Group's key revenue streams include direct sales from its retail outlets and e-commerce platforms, as well as wholesale revenues from distributing products through third-party retailers. Additionally, the company may generate income from licensing agreements and partnerships that expand the reach of its brands. Strategic collaborations within the fashion industry and investments in marketing and brand development are significant factors contributing to its earnings.

Mulsanne Group Holding Limited Financial Statement Overview

Summary
Mulsanne Group Holding Limited faces significant challenges, including declining revenues and profitability, coupled with volatility in cash flow generation. While leverage remains stable, the company's ability to improve operational efficiency and profitability remains in question. Continued focus on improving cash flow and revenue growth is essential to enhance financial stability.
Income Statement
55
Neutral
The company shows a declining revenue trend over recent years, with a decrease from 2023 to 2024. Gross Profit Margin has remained relatively stable, but Net Profit Margin is low due to decreasing net income. EBIT and EBITDA margins are weak, indicating limited operational efficiency improvements.
Balance Sheet
60
Neutral
The company has a moderate Debt-to-Equity Ratio, signifying balanced leverage. However, Return on Equity is relatively low, reflecting limited profitability from equity. The Equity Ratio suggests moderate reliance on equity, but declining total assets raise concerns.
Cash Flow
45
Neutral
The cash flow analysis is limited due to missing data for 2024. Historically, free cash flow has been volatile, and the absence of free cash flow in 2024 raises concerns about cash generation sustainability. The Operating Cash Flow to Net Income Ratio for 2023 suggests adequate cash generation relative to net income, but this trend may not be sustained.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue2.27B2.33B2.33B2.70B2.86B
Gross Profit1.20B1.21B1.14B1.33B1.22B
EBITDA122.51M299.51M85.11M139.85M-3.76M
Net Income30.95M39.57M12.43M-89.68M-301.35M
Balance Sheet
Total Assets2.61B3.01B3.52B3.02B3.22B
Cash, Cash Equivalents and Short-Term Investments186.89M192.42M252.19M677.23M771.69M
Total Debt1.12B1.45B1.97B1.30B1.25B
Total Liabilities1.88B2.30B2.83B2.28B2.41B
Stockholders Equity735.49M710.80M684.40M733.32M814.33M
Cash Flow
Free Cash Flow38.85M212.00M130.62M28.05M114.24M
Operating Cash Flow171.68M297.78M244.71M177.73M246.58M
Investing Cash Flow-106.38M-114.11M-126.09M-169.15M-140.51M
Financing Cash Flow-69.03M-242.27M-563.79M-97.40M-141.76M

Mulsanne Group Holding Limited Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.37
Price Trends
50DMA
0.36
Positive
100DMA
0.37
Positive
200DMA
0.41
Negative
Market Momentum
MACD
<0.01
Positive
RSI
47.29
Neutral
STOCH
43.33
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1817, the sentiment is Negative. The current price of 0.37 is below the 20-day moving average (MA) of 0.38, above the 50-day MA of 0.36, and below the 200-day MA of 0.41, indicating a neutral trend. The MACD of <0.01 indicates Positive momentum. The RSI at 47.29 is Neutral, neither overbought nor oversold. The STOCH value of 43.33 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:1817.

Mulsanne Group Holding Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
69
Neutral
108.38M9.286.64%0.78%863.64%
59
Neutral
HK$346.75M9.744.51%-7.95%98.95%
56
Neutral
230.55M-9.75-5.72%7.19%-25.41%-361.49%
54
Neutral
502.40M-83.16-7.27%25.11%64.76%
46
Neutral
396.31M-0.23-693.22%
46
Neutral
96.00M-5.41-5.89%71.06%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:1817
Mulsanne Group Holding Limited
0.37
-0.17
-31.48%
ESHDF
Esprit Holdings
0.32
0.16
100.00%
HK:1657
SG Group Holdings Ltd
15.70
6.20
65.26%
HK:2528
Forward Fashion (International) Holdings Company Limited
0.24
-0.01
-4.00%
HK:0375
YGM Trading Limited
1.39
0.47
51.09%
HK:0483
Bauhaus International (Holdings) Ltd.
0.30
0.07
30.43%

Mulsanne Group Holding Limited Corporate Events

Mulsanne Group Announces Change in Company Secretary
Aug 21, 2025

Mulsanne Group Holding Limited, a company incorporated in the Cayman Islands and listed on the Hong Kong Stock Exchange, announced a change in its company secretary position. Mr. Ding Dade and Ms. Ng Sau Mei have resigned as joint company secretaries, effective August 21, 2025, with Mr. Ding continuing as the Group’s CFO and VP of finance. Ms. Chen Xiqin, who has been with the Group since 2017 and has extensive experience in corporate governance, has been appointed as the new company secretary. The Board expressed gratitude to the outgoing secretaries and welcomed Ms. Chen.

The most recent analyst rating on (HK:1817) stock is a Hold with a HK$0.50 price target. To see the full list of analyst forecasts on Mulsanne Group Holding Limited stock, see the HK:1817 Stock Forecast page.

Mulsanne Group Reports Stable Sales and Increased Profit for H1 2025
Aug 21, 2025

Mulsanne Group Holding Limited reported stable sales from its self-owned stores at RMB448.7 million for the first half of 2025, with a notable improvement in net profit by 30.9% to RMB8.9 million compared to the previous year. The company achieved this through effective cost reduction and efficiency enhancement measures, reducing administrative expenses and finance costs relative to revenue, which positively impacted its financial performance.

The most recent analyst rating on (HK:1817) stock is a Hold with a HK$0.50 price target. To see the full list of analyst forecasts on Mulsanne Group Holding Limited stock, see the HK:1817 Stock Forecast page.

Mulsanne Group Projects Significant Profit Growth for First Half of 2025
Aug 14, 2025

Mulsanne Group Holding Limited has announced a positive profit alert, indicating an expected increase in net profit for the first half of 2025 by approximately 25% to 40% compared to the same period in 2024. This growth is attributed to enhanced expense control measures, including cost reduction and efficiency improvements, which have reduced the proportion of administrative and financial expenses relative to revenue.

Mulsanne Group Schedules Board Meeting for Interim Results
Aug 8, 2025

Mulsanne Group Holding Limited has announced that its Board of Directors will meet on August 21, 2025, to review and approve the interim financial results for the first half of the year ending June 30, 2025. The meeting will also consider the declaration of an interim dividend, which could have implications for the company’s financial strategy and shareholder returns.

Mulsanne Group Announces Board Change with New Non-Executive Director
Jul 14, 2025

Mulsanne Group Holding Limited has announced a change in its board of directors, appointing Mr. CHEN Yeliang as a non-executive director effective from June 30, 2025. Notably, Mr. CHEN will not receive any remuneration for his role, as per the terms of his appointment letter. This change is part of the company’s ongoing governance adjustments and is not expected to impact other aspects of the company’s operations or previous announcements.

Mulsanne Group Establishes Nomination Committee to Strengthen Governance
Jun 30, 2025

Mulsanne Group Holding Limited has established a Nomination Committee as part of its corporate governance structure, which is mandated by a resolution passed by the board of directors. The committee is composed primarily of independent non-executive directors and is tasked with overseeing nominations and appointments within the company. This move is aligned with the company’s commitment to maintaining a robust governance framework and ensuring diverse representation within its leadership. The establishment of the Nomination Committee is expected to enhance the company’s governance practices, potentially improving its industry standing and stakeholder confidence.

Mulsanne Group Announces Board and Committee Changes
Jun 30, 2025

Mulsanne Group Holding Limited has announced changes in its board of directors and committee compositions. Mr. YANG Herong has resigned as a non-executive director and member of the remuneration committee, while Mr. CHEN Yeliang has been appointed to these roles. Additionally, Ms. XU Yanyun has joined the nomination committee. These changes are effective from June 30, 2025, and reflect the company’s ongoing efforts to strengthen its governance structure.

Mulsanne Group Announces Board Composition and Roles
Jun 30, 2025

Mulsanne Group Holding Limited has announced its board of directors and their respective roles and functions. The announcement outlines the composition of the board, which includes executive, non-executive, and independent non-executive directors, as well as the members of various board committees such as the Audit, Remuneration, and Nomination Committees. This update provides stakeholders with clarity on the governance structure and leadership roles within the company, potentially impacting its strategic direction and operational oversight.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 20, 2025