Supreme PLC (SUP) AI Stock Analysis

• Market Cap: £159.55M
• Dividend Yield: 3.5%
• Average Volume (3M): 95.97K
• Price to Earnings (P/E): 5.7
• Beta (1Y): 0.22
• Revenue Growth: 9.37%
• EPS Growth: -8.93%
• Country: UK
• Employees: 392
• Sector: Industrials
• Sector Strength: 72
• Industry: Electrical Equipment & Parts
• EPS (TTM): 0.09
• Shares Outstanding: 117,317,800
• 10 Day Avg. Volume: 92,345
• 30 Day Avg. Volume: 95,967
• PEG Ratio: 1.44
• Price to Book (P/B): 2.33
• Price to Sales (P/S): 0.77
• P/FCF Ratio: 8.11
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0
• EPS Forecast (FY): 0.18
• Revenue Forecast (FY): £245.67M

• Rating: 75 Outperform
• Price Target: 170.00 p ▲(16.84% Upside)
• Action: Reiterated Date: 12/07/25
• Date: Action: Reiterated 12/07/25

Supreme PLC's overall stock score is driven by strong financial performance and strategic corporate events, including significant revenue growth and successful acquisitions. The stock's attractive valuation further supports its potential. However, bearish technical indicators suggest caution, as the stock is currently experiencing downward momentum.

Positive Factors

Revenue Growth Trend

Sustained revenue growth increases scale and supports competitive positioning in FMCG channels. Over 2-6 months this underpins better procurement economics, strengthens retailer relationships, and provides recurring high-volume orders that can sustain margins and fund reinvestment and expansion.

Diversified product mix

A broad portfolio across multiple FMCG categories reduces customer and category concentration, smooths demand volatility, and enables cross-selling to retailers and wholesalers. This structural diversification supports stable revenue streams and resilience through category-specific cycles.

Improving balance sheet

Lower leverage and a healthy equity base enhance financial flexibility for M&A, capex and working capital needs. Improved debt metrics reduce refinancing and solvency risk, supporting durable investment capacity and the ability to withstand macro shocks over the medium term.

Negative Factors

Declining free cash flow growth

A downturn in free cash flow growth erodes the company’s ability to self-fund dividends, acquisitions, and working capital without raising external finance. Over months this can constrain strategic optionality, increase reliance on debt or equity, and pressure liquidity during slower periods.

Negative EPS growth

Falling EPS despite revenue gains suggests margins or non-operating items are pressuring profitability. Persistent EPS decline can weaken retained earnings, limit reinvestment, and reduce long-term shareholder returns unless margin drivers or cost issues are addressed.

Acquisition-dependent growth

Material contribution from acquisitions implies growth may depend on deal execution and integration. Over the medium term, poor integration, higher costs, or underperformance of acquired brands could impair realized synergies and obscure true organic demand trends.

Supreme PLC Business Overview & Revenue Model

Company Description

Supreme PLC supplies and distributes a range of consumer goods in the United Kingdom. The company operates through five divisions: Batteries, Lighting, Vaping, Sports & Nutrition, and Consumer Household Goods. It manufactures vaping products under the 88Vape brand. The company supplies its products to discount retailers, wholesalers, independent retailers, and supermarkets. Supreme PLC also exports its products. The company was incorporated in 2006 and is based in Manchester, the United Kingdom.

How the Company Makes Money

Supreme PLC generates revenue primarily through the sale of its branded products across multiple retail channels, including both physical stores and e-commerce platforms. Key revenue streams include direct sales from retail operations, wholesale distribution to third-party retailers, and online sales through its proprietary website and third-party marketplaces. The company may also engage in partnerships with other brands and retailers, which can enhance visibility and drive additional sales. Seasonal promotions, brand collaborations, and marketing campaigns are significant factors that contribute to its earnings, as they help to attract new customers and retain existing ones.

Supreme PLC Financial Statement Overview

Summary

Supreme PLC exhibits strong financial health with robust revenue growth and profitability. The balance sheet reflects a stable financial position with decreasing leverage, while cash flows are generally positive despite recent declines in free cash flow growth. The company is well-positioned in the Electrical Equipment & Parts industry, but should focus on maintaining cash flow stability to support future growth.

Income Statement

Supreme PLC has demonstrated strong revenue growth over the years, with a notable increase in revenue from 2024 to 2025. The company maintains healthy gross and net profit margins, indicating efficient cost management and profitability. The EBIT and EBITDA margins are stable, reflecting consistent operational performance. Overall, the income statement shows a positive growth trajectory and profitability.

Balance Sheet

The balance sheet of Supreme PLC shows a solid equity base with a decreasing debt-to-equity ratio over the years, indicating improved financial leverage and reduced risk. The return on equity is strong, showcasing effective utilization of shareholder funds. The equity ratio is healthy, reflecting a stable financial position. However, the company should continue to monitor its debt levels to maintain financial stability.

Cash Flow

The cash flow statement reveals a decline in free cash flow growth, which could be a concern for future liquidity. However, the operating cash flow to net income ratio is strong, indicating good cash generation from operations. The free cash flow to net income ratio is also robust, suggesting efficient cash management. While cash flow generation is generally positive, the recent decline in free cash flow growth warrants attention.

Breakdown	TTM	Mar 2024	Mar 2023	Mar 2022	Mar 2022	Mar 2021
Income Statement
Total Revenue	250.65M	231.08M	221.25M	155.61M	130.79M	122.25M
Gross Profit	67.36M	73.68M	63.53M	37.74M	35.58M	33.04M
EBITDA	42.59M	40.90M	37.42M	18.59M	19.39M	15.85M
Net Income	21.84M	23.46M	22.43M	11.97M	13.75M	9.84M
Balance Sheet
Total Assets	142.01M	134.59M	106.77M	91.16M	59.02M	50.32M
Cash, Cash Equivalents and Short-Term Investments	1.67M	3.18M	11.63M	7.54M	3.93M	7.50M
Total Debt	21.60M	15.45M	14.72M	19.32M	7.96M	15.13M
Total Liabilities	59.92M	58.14M	48.80M	51.20M	26.71M	31.50M
Stockholders Equity	81.72M	76.30M	57.98M	39.96M	32.31M	18.82M
Cash Flow
Free Cash Flow	12.64M	21.89M	21.63M	17.25M	8.74M	10.61M
Operating Cash Flow	17.28M	25.09M	27.07M	18.52M	11.49M	12.28M
Investing Cash Flow	-15.37M	-27.34M	-11.28M	-7.58M	-3.41M	-1.91M
Financing Cash Flow	-3.07M	-6.14M	-10.95M	-7.43M	-11.62M	-9.58M

Supreme PLC Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 145.50
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:SUP, the sentiment is Negative. The current price of 145.5 is above the 20-day moving average (MA) of 140.93, above the 50-day MA of 144.21, and below the 200-day MA of 165.38, indicating a bearish trend. The MACD of -2.17 indicates Positive momentum. The RSI at 32.12 is Neutral, neither overbought nor oversold. The STOCH value of 18.75 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:SUP.

Supreme PLC Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SUP	75 Outperform	£159.55M	5.70	27.64%	3.50%	9.37%	-8.93%
VLX	75 Outperform	£785.13M	7.96	15.54%	1.11%	8.20%	25.85%
LUCE	69 Neutral	£251.84M	8.70	15.22%	3.92%	18.90%	-20.79%
TFW	64 Neutral	£276.02M	8.85	13.87%	2.58%	-0.33%	4.58%
Sector *	63 Neutral	$10.79B	15.43	7.44%	2.01%	2.89%	-14.66%
DIA	63 Neutral	£115.82M	-3.44	15.77%	―	-5.73%	―
XPP	56 Neutral	£378.16M	-21.41	-6.50%	―	-18.43%	24.86%