Cost Control And Earnings GuidanceResilient trading paired with disciplined cost control prompted the board to maintain profit guidance, which underpins earnings expectations.
Pricing EffectivenessTargeted price adjustments have bolstered like-for-like sales while keeping core menu prices broadly stable, helping offset cost pressures without deterring customers.
Sales And Market ShareImproved sales at existing shops and expanding market share indicate resilient consumer demand that supports revenue momentum.