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Auction Technology Group PLC (GB:ATG)
LSE:ATG

Auction Technology Group PLC (ATG) AI Stock Analysis

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GB:ATG

Auction Technology Group PLC

(LSE:ATG)

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Neutral 52 (OpenAI - 5.2)
Rating:52Neutral
Price Target:
294.00 p
▲(1.91% Upside)
Action:ReiteratedDate:01/06/26
The score is held back primarily by weak financial performance (losses, negative margins, and declining free cash flow growth) despite revenue growth and a stable leverage profile. Technicals provide some support with the price above key moving averages and a positive MACD, but valuation is constrained by a negative P/E and no dividend yield data.
Positive Factors
Platform business model & network effects
ATG’s marketplace and auction-technology model creates structural network effects: more auction houses and listings draw bidders, improving sell-through and fee volumes. This recurring, usage-linked revenue mix supports durable monetisation and raises switching costs for customers over months to years.
Negative Factors
Negative profitability & margins
Persistent negative net income and a negative EBITDA margin signal structural profitability issues. Until operating efficiency improves or pricing power increases, losses will constrain retained earnings, limit reinvestment capacity, and prolong reliance on external capital to fund growth.
Read all positive and negative factors
Positive Factors
Negative Factors
Platform business model & network effects
ATG’s marketplace and auction-technology model creates structural network effects: more auction houses and listings draw bidders, improving sell-through and fee volumes. This recurring, usage-linked revenue mix supports durable monetisation and raises switching costs for customers over months to years.
Read all positive factors

Auction Technology Group PLC (ATG) vs. iShares MSCI United Kingdom ETF (EWC)

Auction Technology Group PLC Business Overview & Revenue Model

Company Description
Auction Technology Group PLC (ATG) is a leading online auction platform headquartered in the UK, specializing in the technology and services that support the auction industry. The company operates in the sectors of art, antiques, collectibles, and...
How the Company Makes Money
ATG generates revenue through several key streams, primarily by charging auction houses a commission on the sale of items sold through its platform. This commission is typically a percentage of the final hammer price. Additionally, the company ear...

Auction Technology Group PLC Financial Statement Overview

Summary
Revenue grew 9.52%, but profitability is a key weakness: net income is negative with a negative EBITDA margin. Balance sheet leverage appears manageable, yet ROE is negative, and free cash flow growth has declined.
Income Statement
45
Neutral
Balance Sheet
55
Neutral
Cash Flow
50
Neutral
BreakdownSep 2025Sep 2024Sep 2023Sep 2022Sep 2021
Income Statement
Total Revenue190.15M130.25M135.22M119.85M70.08M
Gross Profit86.47M87.68M91.74M79.75M45.54M
EBITDA53.86M46.43M49.85M49.00M10.80M
Net Income-110.75M18.09M16.94M-6.13M-27.36M
Balance Sheet
Total Assets577.46M646.36M726.04M806.96M619.05M
Cash, Cash Equivalents and Short-Term Investments9.78M5.10M8.54M51.82M397.45M
Total Debt189.70M93.35M125.08M182.69M150.47M
Total Liabilities250.77M132.42M196.08M267.63M179.60M
Stockholders Equity391.19M513.94M529.96M539.32M439.45M
Cash Flow
Free Cash Flow39.31M35.14M40.23M34.95M7.67M
Operating Cash Flow39.54M43.51M49.56M39.43M9.78M
Investing Cash Flow-73.55M-8.08M-34.08M-384.19M-27.29M
Financing Cash Flow38.65M-38.21M-59.17M-9.96M396.10M

Auction Technology Group PLC Technical Analysis

Technical Analysis Sentiment
Positive
Last Price288.50
Price Trends
50DMA
312.36
Positive
100DMA
304.15
Positive
200DMA
337.07
Positive
Market Momentum
MACD
6.98
Negative
RSI
63.07
Neutral
STOCH
59.24
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:ATG, the sentiment is Positive. The current price of 288.5 is below the 20-day moving average (MA) of 320.93, below the 50-day MA of 312.36, and below the 200-day MA of 337.07, indicating a bullish trend. The MACD of 6.98 indicates Negative momentum. The RSI at 63.07 is Neutral, neither overbought nor oversold. The STOCH value of 59.24 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:ATG.

Auction Technology Group PLC Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
£79.36M54.182.93%-3.95%16.87%
70
Outperform
£475.90M71.101.53%1.73%-0.18%11.49%
69
Neutral
£92.56M152.714.75%0.97%-71.58%
67
Neutral
£140.10M11.958.80%1.68%6.27%0.83%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
60
Neutral
£800.56M114.1364.11%18.75%-93.75%
52
Neutral
£409.89M-3.56-17.62%5.83%-663.14%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:ATG
Auction Technology Group PLC
338.50
-243.50
-41.84%
GB:ACSO
accesso Technology
245.00
-169.00
-40.82%
GB:DOTD
Dotdigital
46.20
-18.01
-28.05%
GB:EYE
Eagle Eye Solutions
310.00
-60.00
-16.22%
GB:GBG
GB Group plc
204.50
-34.63
-14.48%
GB:TRST
Trustpilot Group Plc
206.60
19.90
10.66%

Auction Technology Group PLC Corporate Events

Business Operations and StrategyRegulatory Filings and Compliance
Auction Technology Group Confirms Capital Reduction and Updated Share Capital
Positive
Mar 17, 2026
Auction Technology Group plc has confirmed that its previously announced reduction of capital, achieved via the cancellation of its share premium account, has now become effective following court approval and registration at Companies House. The c...
Business Operations and StrategyShareholder Meetings
Auction Technology Group Wins Court Approval for Share Premium Cancellation
Positive
Mar 4, 2026
Auction Technology Group plc has secured High Court approval for the cancellation of its share premium account, a capital reduction that was previously endorsed by shareholders at the January 2026 annual general meeting. The reduction will become ...
Executive/Board ChangesRegulatory Filings and Compliance
Auction Technology Group awards new long-term share incentives to senior executives
Neutral
Feb 13, 2026
Auction Technology Group plc has granted long-term incentive and deferred bonus share awards to key senior executives, including CEO John-Paul Savant, CFO Sarah Highfield and North America president Jeremy Stewart. The awards, made as nil-cost opt...
Business Operations and StrategyM&A Transactions
Auction Technology Group Responds as FitzWalter Rules Out Takeover Offer
Negative
Feb 2, 2026
Auction Technology Group plc has acknowledged the announcement by FitzWalter Capital Limited that it does not intend to make an offer for the company, a decision that triggers restrictions on FitzWalter under UK takeover rules. ATG’s board e...
Business Operations and StrategyStock BuybackShareholder Meetings
Auction Technology Group AGM Reveals Shareholder Pushback on Capital Authorities
Negative
Jan 22, 2026
Auction Technology Group’s annual general meeting on 22 January 2026 saw shareholders approve the bulk of the board’s proposals, including the receipt of the 2025 accounts, the remuneration report, the (re-)appointment of all named dir...
Business Operations and StrategyM&A Transactions
Auction Technology Group Presses FitzWalter to Clarify Intentions on Possible Takeover
Neutral
Jan 22, 2026
Auction Technology Group plc has moved to clarify the status of takeover-related discussions around its Industrial Commercial division after FitzWalter Capital Limited announced a possible offer for the company. The board said it had received pre...
Business Operations and StrategyStock BuybackFinancial DisclosuresM&A Transactions
Auction Technology Group Posts Solid Q1, Reaffirms Outlook and Rejects FitzWalter Approach
Positive
Jan 22, 2026
Auction Technology Group reported a solid start to its 2026 financial year, with first-quarter pro forma constant-currency revenue up 7.2%, strong growth in its Arts Antiques division driven by atgShip, and continued positive momentum at Chairish...
Business Operations and StrategyRegulatory Filings and Compliance
Auction Technology Group Updates on Employee Share Scheme Allotments
Neutral
Jan 19, 2026
Auction Technology Group plc has reported its latest six‑monthly block listing return for a range of employee and incentive share schemes, including its Employee Benefit Trust, Long Term Incentive Plan, UK and International Share Incentive P...
Business Operations and StrategyM&A Transactions
Auction Technology Group Rejects FitzWalter’s 400p Indicative Bid as Too Low
Neutral
Jan 19, 2026
Auction Technology Group has rejected a possible all-cash offer of 400 pence per share from FitzWalter Capital, saying the indicative proposal significantly undervalues the business and its future prospects. The board, which has yet to receive a c...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 06, 2026