tiprankstipranks
Trending News
More News >
DoubleVerify Holdings (DV)
NYSE:DV
US Market

DoubleVerify Holdings (DV) AI Stock Analysis

Compare
449 Followers

Top Page

DV

DoubleVerify Holdings

(NYSE:DV)

Select Model
Select Model
Select Model
Outperform 72 (OpenAI - 5.2)
Rating:72Outperform
Price Target:
$11.50
▲(4.45% Upside)
Action:ReiteratedDate:02/28/26
The score is driven primarily by strong financial quality (high gross margins, low leverage, and improving cash generation) and a constructive earnings outlook with planned margin expansion and significant buybacks. These positives are tempered by weaker technical positioning versus longer-term averages and a relatively premium P/E without dividend support, alongside near-term demand/pricing headwinds reflected in measured guidance.
Positive Factors
High gross margins
Sustained ~81–85% gross margins indicate strong unit economics from a largely software/data business. High margins provide durable operating leverage as volumes scale, enabling reinvestment in product, margin resilience through ad cycles, and capacity to fund strategic initiatives without immediate profitability trade-offs.
Conservative balance sheet
Very low leverage (debt-to-equity <0.10) and a meaningful equity base limit financial risk and preserve strategic optionality. This balance-sheet strength supports sustained R&D, potential M&A, dividend/buyback flexibility, and resilience through advertising market downturns without forcing asset sales or dilutive financing.
Strong cash generation & buybacks
Material operating cash flow ($211M) and improving free cash flow, combined with a $300M repurchase program and no long-term debt, show durable cash conversion and capital return discipline. Reliable cash flow enhances shareholder optionality and funds product investment without relying on external capital.
Negative Factors
Margin compression trend
Declining net and EBITDA margins since 2023 suggest increased operating costs or elevated reinvestment that have outpaced revenue scaling. If cost base or customer economics do not re-normalize, profitability expansion targets become harder to achieve and compress long-term return on equity and cash conversion.
Pricing pressure
A ~3% decline in price-per-transaction reflects structural pricing headwinds in adtech and potential commoditization of measurement. Long-term revenue growth must rely more on volume expansion or higher-value products; failure to offset price erosion risks reduced revenue per unit and margin pressure.
Vertical concentration & volatility
Persistent retail softness and agency-related campaign pullbacks create lumpy demand and revenue volatility. Dependence on large advertisers and certain verticals can amplify downside in ad slowdowns, complicating forecasting, retention efforts, and the steady realization of upsell and product adoption across cycles.

DoubleVerify Holdings (DV) vs. SPDR S&P 500 ETF (SPY)

DoubleVerify Holdings Business Overview & Revenue Model

Company DescriptionDoubleVerify Holdings, Inc. provides a software platform for digital media measurement, data, and analytics in the United States and internationally. Its solutions provide advertisers unbiased data analytics that enable advertisers to increase the effectiveness, quality and return on their digital advertising investments. The company's solutions include DV Authentic Ad, a metric of digital media quality, which evaluates the existence of fraud, brand safety, viewability, and geography for each digital ad; DV Authentic Attention solution that provides exposure and engagement predictive analytics to drive campaign performance; and Custom Contextual solution, which allows advertisers to match their ads to relevant content to maximize user engagement and drive campaign performance. Its solutions also comprise DV Publisher suite, a solution for digital publishers to manage revenue and increase inventory yield by improving video delivery, identifying lost or unfilled sales, and aggregate data across all inventory sources; and DV Pinnacle, a service and analytics platform user interface that allows its customers to adjust and deploy controls for their media plan and track campaign performance metrics across channels, formats, and devices. The company's software solutions are integrated in the digital advertising ecosystem, including programmatic platforms, connected TV, social media channels, and digital publishers. It serves brands, publishers, and other supply-side customers covering various industry verticals, including consumer packaged goods, financial services, telecommunications, technology, automotive, and healthcare. The company was founded in 2008 and is headquartered in New York, New York.
How the Company Makes MoneyDoubleVerify generates revenue primarily through its subscription-based model, where clients pay for access to its suite of verification and analytics tools. The company has multiple key revenue streams, including fees for its brand safety and fraud detection services, which are charged based on the volume of ads verified or the number of impressions measured. In addition, DoubleVerify partners with major advertising platforms and agencies, which helps drive adoption of its services and expand its customer base. The company's strong relationships within the digital advertising ecosystem, along with the increasing demand for transparency and accountability in online advertising, contribute to its earnings growth.

DoubleVerify Holdings Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Breaks down revenue by different business segments, highlighting which areas drive growth and profitability, and indicating where the company might focus future investments or face challenges.
Chart InsightsDoubleVerify's Activation and Measurement segments show consistent growth, reflecting strong customer retention and strategic upsell initiatives. The latest earnings call highlights a significant 11% revenue increase, driven by AI-powered solutions and expansion in social and CTV sectors. Despite challenges in the retail and international markets, the company's focus on AI and automation is enhancing operational efficiency and supporting a strategic shift towards higher revenue from social and streaming TV. This positions DoubleVerify well for continued growth, with a 10% revenue increase expected in 2026.
Data provided by:The Fly

DoubleVerify Holdings Earnings Call Summary

Earnings Call Date:Feb 26, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:May 12, 2026
Earnings Call Sentiment Positive
The call presented a predominantly positive operational and financial picture: solid revenue growth in 2025, strong profitability (33% adjusted EBITDA margin for the year and 38% in Q4), robust cash generation and an active $300M buyback authorization. Product momentum across Social, CTV and AI was emphasized with notable adoption metrics (Social Activation +60% in Q4, CTV volumes +33% FY, Authentic AdVantage ACV ~$8M). Key risks highlighted include late-quarter campaign pullbacks tied to agency changes, retail softness, modest pricing pressure (MTF -3%), and challenging year-over-year comps early in 2026. Overall, management expects continued product-led growth and margin expansion, but guidance is measured and backloaded, reflecting near-term headwinds alongside long-term opportunity.
Q4-2025 Updates
Positive Updates
Full-Year and Quarterly Revenue Growth
Full year 2025 revenue of $748M, up 14% year-over-year; Q4 2025 revenue $206M, up 8% year-over-year. Q1 2026 guidance implies ~9% year-over-year growth at the midpoint, and full year 2026 guidance of $810M–$826M (8%–10% growth).
Strong Profitability and Margins
Q4 adjusted EBITDA of $78M representing a 38% margin; full year adjusted EBITDA $246M representing a 33% margin. Company guides to ~34% adjusted EBITDA margin for full year 2026.
Robust Cash Generation and Capital Return
Generated $211M net cash from operating activities in 2025 and approximately $173M free cash flow (70% conversion, up from 61% in 2024). Repurchased 8.4M shares for ~$132M in 2025, ended year with ~$260M cash, no long-term debt, and authorized a $300M share repurchase program to deploy in 2026.
Product Momentum — Social, CTV and AI
Social Activation accelerated to ~60% year-over-year growth in Q4 and exited December with an annualized run rate of ~$8M. Authentic AdVantage on YouTube entered 2026 with ~$8M expected ACV. CTV measurement volumes grew 33% for full year 2025 and were up ~22% in the quarter. New ABS Do-Not-Air lists and other CTV innovations saw strong early adoption.
Customer Retention and Upsell Strength
Net revenue retention of 109% for 2025 and gross revenue retention above 95% for the fifth consecutive year. Average revenue per Top 100 customer increased 7% year-over-year to $4.5M. There were 344 advertisers generating >$200k annually.
Volume and Supply-Side Expansion
Measured transactions (MTM) increased 15% year-over-year to ~9.5 trillion billable transactions. Supply side revenue grew 25% year-over-year and DV tags are accepted across 152 retail media networks (18 major platforms and 134 retailers globally).
Efficiency and AI-Driven Productivity Gains
Management cited material AI-driven efficiency gains (examples given: doubled classification volume, ~4x productivity improvements and drastic speed-ups in labeling), enabling higher productivity, lower relative headcount and improved margins.
Capital Discipline and Compensation Reductions
Company expects to reduce the annual value of equity grants by over 40% versus 2025; guiding full-year stock-based compensation in 2026 to $102M–$107M. Capital expenditures in 2025 were ~$39M (~5% of revenue) with 2026 capex guidance of ~$46M.
Negative Updates
Q4 Revenue Below Expectations Due to Late-Quarter Pullbacks
Revenue in Q4 came in below management expectations due to late-quarter customer campaign pullbacks driven primarily by agency-related changes, contributing to a slowdown in the period.
Retail Vertical Softness and Variability
Retail weakness persistently pressured H2 2025 results and contributed to the Q4 slowdown. Management noted retail headwinds and specific customer agency transitions as drivers of volatility.
Pricing Pressure
Advertising price per transaction (MTF) declined ~3% to $0.07 (excluding the one-time Moat fixed-fee onboarding impact), reflecting some downward pricing pressure despite new product rollouts.
Impact of a Large CPG Customer Suspension
A previously disclosed CPG customer suspension at the start of the year lowered reported social measurement growth; management stated social measurement growth would have been ~22% for 2025 excluding that suspension.
Tough Year-Over-Year Comparisons Early in 2026
Q1 2026 guidance of ~9% growth is against a difficult prior-year comp (Q1 2025 was +17%); management expects a backloaded 2026 growth cadence, which introduces execution risk if product adoption is slower than anticipated.
Guidance Moderation vs. Prior Growth Pace
Full year 2026 revenue guidance of 8%–10% is materially below 2025's 14% growth rate, indicating a measured view on product adoption and macro uncertainty; slower-than-expected adoption would pressure results relative to past trajectory.
Company Guidance
DoubleVerify guided Q1 2026 revenue of $177–183 million (about +9% YoY at the midpoint) and adjusted EBITDA of $48–52 million (≈28% margin at the midpoint), with Q1 stock‑based compensation of ~$23–26 million and ~164 million weighted average diluted shares outstanding; for full‑year 2026 the company expects revenue of $810–826 million (+8–10% YoY), an adjusted EBITDA margin of ~34%, stock‑based compensation of $102–107 million, capital expenditures of ≈$46 million, and to maintain revenue less cost of sales above 80%. The guide is built off a 109% net revenue retention base, assumes product‑led contribution from Social/CTV/AI as volumes (MTMs) remain the primary driver amid tough comps (Q1'25 +17%, Q2'25 +21%) with stronger H2 cadence anticipated, and is supported by ~ $260 million cash, no long‑term debt and a $300 million share‑repurchase authorization.

DoubleVerify Holdings Financial Statement Overview

Summary
Strong overall fundamentals supported by excellent gross margins (~81–85%), low leverage (debt-to-equity under ~0.10), and robust operating cash flow/free cash flow improvement. The main offset is margin compression and declining profitability metrics since 2023, which bears monitoring as growth continues.
Income Statement
78
Positive
Revenue growth has been strong over the period (2020–2025), with a particularly sharp acceleration in 2025. Gross margins are consistently excellent (~81–85%), supporting attractive unit economics. The key weakness is profitability trajectory: net margin has trended down from 2023 to 2025 and EBITDA margin has compressed versus 2023, suggesting higher operating costs or reinvestment pressure despite continued top-line growth.
Balance Sheet
86
Very Positive
The balance sheet looks conservative: leverage is low with debt-to-equity staying under ~0.10 across recent years, and equity has grown meaningfully over time. Returns on equity are positive but have softened in 2025 versus 2023, indicating profitability is not scaling as efficiently as before. Overall, financial risk appears limited given modest debt levels relative to the equity base.
Cash Flow
82
Very Positive
Cash generation is a clear strength: operating cash flow and free cash flow are solid and improved materially in 2024 and 2025, with strong free cash flow growth in 2025. Cash flow also comfortably exceeds reported earnings (operating cash flow to net income well above 1x), signaling good earnings quality. A notable watch-out is that free cash flow remains somewhat below net income (free cash flow to net income below 1x), implying ongoing cash uses (e.g., investment or working-capital needs) that temper conversion.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue748.29M656.85M572.54M452.42M332.74M
Gross Profit614.79M540.33M465.91M374.55M278.36M
EBITDA141.02M135.12M137.83M94.60M57.28M
Net Income50.65M56.23M71.47M43.27M29.31M
Balance Sheet
Total Assets1.35B1.28B1.24B1.04B892.19M
Cash, Cash Equivalents and Short-Term Investments259.04M310.63M310.13M267.81M221.59M
Total Debt99.55M91.67M86.39M83.75M4.55M
Total Liabilities222.75M192.75M169.09M160.17M93.13M
Stockholders Equity1.13B1.08B1.07B876.86M799.07M
Cash Flow
Free Cash Flow172.65M132.51M102.73M54.88M73.35M
Operating Cash Flow211.18M159.66M119.74M94.86M82.75M
Investing Cash Flow-105.38M-44.84M-84.25M-39.98M-158.61M
Financing Cash Flow-143.95M-129.45M6.49M-7.88M264.39M

DoubleVerify Holdings Technical Analysis

Technical Analysis Sentiment
Positive
Last Price11.01
Price Trends
50DMA
10.43
Positive
100DMA
10.68
Positive
200DMA
12.54
Negative
Market Momentum
MACD
0.10
Negative
RSI
62.78
Neutral
STOCH
91.85
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DV, the sentiment is Positive. The current price of 11.01 is above the 20-day moving average (MA) of 9.77, above the 50-day MA of 10.43, and below the 200-day MA of 12.54, indicating a neutral trend. The MACD of 0.10 indicates Negative momentum. The RSI at 62.78 is Neutral, neither overbought nor oversold. The STOCH value of 91.85 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for DV.

DoubleVerify Holdings Risk Analysis

DoubleVerify Holdings disclosed 41 risk factors in its most recent earnings report. DoubleVerify Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

DoubleVerify Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
$1.47B167.4421.35%6.48%168.94%
72
Outperform
$1.77B36.774.57%14.86%-30.25%
67
Neutral
$795.40M1.609.19%9.63%-112.71%
65
Neutral
$669.29M35.384.45%22.97%49.49%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
51
Neutral
$352.87M4.29-25.34%-7.43%61.36%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DV
DoubleVerify Holdings
11.01
-4.17
-27.47%
OPFI
OppFi
9.05
0.00
0.00%
DSP
Viant Technology
10.35
-2.97
-22.30%
BMBL
Bumble
3.06
-1.86
-37.80%
CXM
Sprinklr
5.95
-2.24
-27.35%

DoubleVerify Holdings Corporate Events

Business Operations and StrategyStock BuybackFinancial Disclosures
DoubleVerify Announces Record Buyback After Strong 2025 Results
Positive
Feb 26, 2026

On February 26, 2026, DoubleVerify reported that 2025 revenue rose 14% year over year to $748.3 million, with net income of $50.7 million and a 33% adjusted EBITDA margin, driven by growth in social, connected TV measurement and programmatic activation. The company measured a record 9.5 trillion media transactions in 2025, maintained net revenue retention of 109% and over 95% gross revenue retention, and posted strong supply-side revenue growth of 25% amid new global enterprise wins.

Fourth-quarter 2025 results showed 8% revenue growth to $205.6 million and a 38% adjusted EBITDA margin, underscoring robust profitability and cash generation that lifted full-year operating cash flow to about $211 million and left DoubleVerify with roughly $260 million in cash and no debt. The board on February 26, 2026 authorized a new $300 million share repurchase program, replacing the 2024 program and marking the largest in the company’s history, as management highlighted expanding market share, product innovation in CTV and social, and signaled 2026 guidance of mid‑single‑digit to low‑double‑digit revenue growth with further margin expansion.

The most recent analyst rating on (DV) stock is a Sell with a $8.00 price target. To see the full list of analyst forecasts on DoubleVerify Holdings stock, see the DV Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 28, 2026