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The Hershey Company (DE:HSY)
NYSE:HSY
Germany Market

The Hershey Company (HSY) Stock Forecast & Price Target

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See the Price Targets and Ratings of:

HSY Analyst Ratings

Hold
18Ratings
Hold
4 Buy
14 Hold
0 Sell
Based on 18 analysts giving stock ratings to
The
Hershey Company
in the past 3 months
TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers​ in the past 3 months

HSY Stock 12 Month Forecast

Average Price Target

€194.36
▲(0.92% Upside)
Based on 18 Wall Street analysts offering 12 month price targets for The Hershey Company in the last 3 months. The average price target is €194.36 with a high forecast of €225.75 and a low forecast of €156.42. The average price target represents a 0.92% change from the last price of €192.60.
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<span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 0,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 49, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 14</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":161.158,"date":1740787200000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 0,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 41, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 12</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":152.719,"date":1743465600000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 0,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 33, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 6</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":142.339,"date":1746057600000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 0,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 23, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 4</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":136.475,"date":1748736000000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 0,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 21, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 3</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":147.159,"date":1751328000000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 1,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 35, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 8</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":158.292,"date":1754006400000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 1,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 29, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 6</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":155.134,"date":1756684800000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Strong Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 30, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 7</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":157.5,"date":1759276800000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 4,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 28, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 2</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":142.771,"date":1761955200000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 4,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 28, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 2</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":158.788,"date":1764547200000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 34, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 0</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":152.569,"date":1767225600000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 23, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 0</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":164.152,"date":1769904000000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 8,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 36, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 0</span>\n      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Highest Price Target€225.75Average Price Target€194.36Lowest Price Target€156.42
The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.

Detailed List of Analyst Forecasts​

Detailed List of Analyst Forecasts​
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
Piper Sandler Analyst forecast on DE:HSY
Piper Sandler
Piper Sandler
€180.83€211.39
Buy
9.76%
Upside
Reiterated
02/25/26
Wall Street Analysts Are Bullish on Top Consumer Goods Picks
Mizuho Securities Analyst forecast on DE:HSY
Mizuho Securities
Mizuho Securities
€140.08€165.55
Hold
-14.05%
Downside
Reiterated
02/24/26
Hershey price target raised to $195 from $165 at MizuhoHershey price target raised to $195 from $165 at Mizuho
Stephens Analyst forecast on DE:HSY
Stephens
Stephens
€169.79€220.73
Buy
14.61%
Upside
Reiterated
02/12/26
Hershey price target raised to $260 from $200 at StephensHershey price target raised to $260 from $200 at Stephens
Barclays Analyst forecast on DE:HSY
Barclays
Barclays
€178.28€203.75
Hold
5.79%
Upside
Reiterated
02/09/26
Barclays Keeps Their Hold Rating on The Hershey Company (HSY)
J.P. Morgan Analyst forecast on DE:HSY
J.P. Morgan
J.P. Morgan
€195.26
Hold
1.38%
Upside
Reiterated
02/09/26
Analysts Offer Insights on Consumer Goods Companies: The Hershey Company (NYSE: HSY), Coca-Cola (NYSE: KO) and Newell Brands (NASDAQ: NWL)
Jefferies
€186.77
Hold
-3.03%
Downside
Reiterated
02/09/26
Analysts' Opinions Are Mixed on These Consumer Goods Stocks: Kroger Company (NYSE: KR) and The Hershey Company (NYSE: HSY)
Evercore ISI Analyst forecast on DE:HSY
Evercore ISI
Evercore ISI
€182.53€212.24
Hold
10.20%
Upside
Reiterated
02/06/26
Evercore ISI ups Hershey price target, removes from 'Tactical Outperform' listEvercore ISI ups Hershey price target, removes from 'Tactical Outperform' list
Goldman Sachs Analyst forecast on DE:HSY
Goldman Sachs
Goldman Sachs
€197.81€226.67
Buy
17.69%
Upside
Reiterated
02/06/26
Analysts' Top Consumer Goods Picks: Darling Ingredients (DAR), Edgewell Personal Care (EPC)
Stifel Nicolaus Analyst forecast on DE:HSY
Stifel Nicolaus
Stifel Nicolaus
€165.55€195.26
Hold
1.38%
Upside
Reiterated
02/06/26
Analysts' Top Consumer Goods Picks: The Hershey Company (HSY), Ajinomoto Co (AJINF)
Wells Fargo
€154.51€186.77
Hold
-3.03%
Downside
Reiterated
02/06/26
Wells Fargo Keeps Their Hold Rating on The Hershey Company (HSY)
D.A. Davidson Analyst forecast on DE:HSY
D.A. Davidson
D.A. Davidson
Hold
Reiterated
02/06/26
Analysts Offer Insights on Consumer Goods Companies: Post Holdings (NYSE: POST) and The Hershey Company (NYSE: HSY)
UBS
€178.28€200.35
Hold
4.03%
Upside
Reiterated
02/06/26
Analysts Have Conflicting Sentiments on These Consumer Goods Companies: The Estée Lauder Companies (NYSE: EL) and The Hershey Company (NYSE: HSY)
Bernstein
€163€212.24
Hold
10.20%
Upside
Reiterated
02/06/26
Analysts Offer Insights on Consumer Goods Companies: Coursera (NYSE: COUR) and The Hershey Company (NYSE: HSY)
TD Cowen
€165.55€178.28
Hold
-7.43%
Downside
Reiterated
02/05/26
Hershey: Credible Margin Rebound Story Offset by Demand and Pricing Uncertainties, Warranting a Hold Rating
Morgan Stanley Analyst forecast on DE:HSY
Morgan Stanley
Morgan Stanley
€181.68€202.05
Buy
4.91%
Upside
Reiterated
02/05/26
Morgan Stanley Reaffirms Their Buy Rating on The Hershey Company (HSY)
Analyst Type
Any
Any
Human Analysts
Ranks
Any
Any
Analyst Rating
Any
Any
Upside/ Downside
Any
Any
Action
Any
Any
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
Piper Sandler Analyst forecast on DE:HSY
Piper Sandler
Piper Sandler
€180.83€211.39
Buy
9.76%
Upside
Reiterated
02/25/26
Wall Street Analysts Are Bullish on Top Consumer Goods Picks
Mizuho Securities Analyst forecast on DE:HSY
Mizuho Securities
Mizuho Securities
€140.08€165.55
Hold
-14.05%
Downside
Reiterated
02/24/26
Hershey price target raised to $195 from $165 at MizuhoHershey price target raised to $195 from $165 at Mizuho
Stephens Analyst forecast on DE:HSY
Stephens
Stephens
€169.79€220.73
Buy
14.61%
Upside
Reiterated
02/12/26
Hershey price target raised to $260 from $200 at StephensHershey price target raised to $260 from $200 at Stephens
Barclays Analyst forecast on DE:HSY
Barclays
Barclays
€178.28€203.75
Hold
5.79%
Upside
Reiterated
02/09/26
Barclays Keeps Their Hold Rating on The Hershey Company (HSY)
J.P. Morgan Analyst forecast on DE:HSY
J.P. Morgan
J.P. Morgan
€195.26
Hold
1.38%
Upside
Reiterated
02/09/26
Analysts Offer Insights on Consumer Goods Companies: The Hershey Company (NYSE: HSY), Coca-Cola (NYSE: KO) and Newell Brands (NASDAQ: NWL)
Jefferies
€186.77
Hold
-3.03%
Downside
Reiterated
02/09/26
Analysts' Opinions Are Mixed on These Consumer Goods Stocks: Kroger Company (NYSE: KR) and The Hershey Company (NYSE: HSY)
Evercore ISI Analyst forecast on DE:HSY
Evercore ISI
Evercore ISI
€182.53€212.24
Hold
10.20%
Upside
Reiterated
02/06/26
Evercore ISI ups Hershey price target, removes from 'Tactical Outperform' listEvercore ISI ups Hershey price target, removes from 'Tactical Outperform' list
Goldman Sachs Analyst forecast on DE:HSY
Goldman Sachs
Goldman Sachs
€197.81€226.67
Buy
17.69%
Upside
Reiterated
02/06/26
Analysts' Top Consumer Goods Picks: Darling Ingredients (DAR), Edgewell Personal Care (EPC)
Stifel Nicolaus Analyst forecast on DE:HSY
Stifel Nicolaus
Stifel Nicolaus
€165.55€195.26
Hold
1.38%
Upside
Reiterated
02/06/26
Analysts' Top Consumer Goods Picks: The Hershey Company (HSY), Ajinomoto Co (AJINF)
Wells Fargo
€154.51€186.77
Hold
-3.03%
Downside
Reiterated
02/06/26
Wells Fargo Keeps Their Hold Rating on The Hershey Company (HSY)
D.A. Davidson Analyst forecast on DE:HSY
D.A. Davidson
D.A. Davidson
Hold
Reiterated
02/06/26
Analysts Offer Insights on Consumer Goods Companies: Post Holdings (NYSE: POST) and The Hershey Company (NYSE: HSY)
UBS
€178.28€200.35
Hold
4.03%
Upside
Reiterated
02/06/26
Analysts Have Conflicting Sentiments on These Consumer Goods Companies: The Estée Lauder Companies (NYSE: EL) and The Hershey Company (NYSE: HSY)
Bernstein
€163€212.24
Hold
10.20%
Upside
Reiterated
02/06/26
Analysts Offer Insights on Consumer Goods Companies: Coursera (NYSE: COUR) and The Hershey Company (NYSE: HSY)
TD Cowen
€165.55€178.28
Hold
-7.43%
Downside
Reiterated
02/05/26
Hershey: Credible Margin Rebound Story Offset by Demand and Pricing Uncertainties, Warranting a Hold Rating
Morgan Stanley Analyst forecast on DE:HSY
Morgan Stanley
Morgan Stanley
€181.68€202.05
Buy
4.91%
Upside
Reiterated
02/05/26
Morgan Stanley Reaffirms Their Buy Rating on The Hershey Company (HSY)
Stocks with the Highest Top Analyst Consensus in the Consumer Defensive Sector
Find stocks in the Consumer Defensive sector that are highly recommended by Top Performing Analysts.

Best Analysts Covering The Hershey Company

3 Months
xxx
Success Rate
10/17 ratings generated profit
59%
Average Return
+3.48%
a xxx
rating ―
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 3 Months would result in 58.82% of your transactions generating a profit, with an average return of +3.48% per trade.
1 Year
Michael LaveryPiper Sandler
Success Rate
12/17 ratings generated profit
71%
Average Return
+10.59%
a rating ―
Copying Michael Lavery's trades and holding each position for 1 Year would result in 70.59% of your transactions generating a profit, with an average return of +10.59% per trade.
2 Years
xxx
Success Rate
11/17 ratings generated profit
65%
Average Return
+9.53%
a xxx
rating ―
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 2 Years would result in 64.71% of your transactions generating a profit, with an average return of +9.53% per trade.
The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.

HSY Analyst Recommendation Trends

Rating
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Strong Buy
0
0
0
0
0
Buy
4
4
3
3
8
Hold
28
28
34
23
36
Sell
2
2
0
0
0
Strong Sell
0
0
0
0
0
total
34
34
37
26
44
In the current month, HSY has received 8 Buy Ratings, 36 Hold Ratings, and 0 Sell Ratings. HSY average Analyst price target in the past 3 months is 194.36.
Each month's total comprises the sum of three months' worth of ratings.

HSY Financial Forecast

HSY Earnings Forecast

Next quarter’s earnings estimate for HSY is €1.73 with a range of €1.69 to €1.76. The previous quarter’s EPS was €1.45. HSY beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 57.98% of the time in the same period. In the last calendar year HSY has Performed in-line its overall industry.
Next quarter’s earnings estimate for HSY is €1.73 with a range of €1.69 to €1.76. The previous quarter’s EPS was €1.45. HSY beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 57.98% of the time in the same period. In the last calendar year HSY has Performed in-line its overall industry.

HSY Sales Forecast

Next quarter’s sales forecast for HSY is €2.55B with a range of €2.52B to €2.61B. The previous quarter’s sales results were €2.61B. HSY beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 52.41% of the time in the same period. In the last calendar year HSY has Performed in-line its overall industry.
Next quarter’s sales forecast for HSY is €2.55B with a range of €2.52B to €2.61B. The previous quarter’s sales results were €2.61B. HSY beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 52.41% of the time in the same period. In the last calendar year HSY has Performed in-line its overall industry.

HSY Stock Forecast FAQ

What is DE:HSY’s average 12-month price target, according to analysts?
Based on analyst ratings, The Hershey Company’s 12-month average price target is 194.36.
    What is DE:HSY’s upside potential, based on the analysts’ average price target?
    The Hershey Company has 0.92% upside potential, based on the analysts’ average price target.
      Can I see which stocks the top-ranking analysts are rating?
      Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
        How can I follow the stock ratings of top Wall Street analysts?
        Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
          Is The Hershey Company a Buy, Sell or Hold?
          The Hershey Company has a consensus rating of Hold, which is based on 4 buy ratings, 14 hold ratings and 0 sell ratings.
            What is The Hershey Company’s share price target?
            The average share price target for The Hershey Company is 194.36. This is based on 18 Wall Streets Analysts 12-month price targets, issued in the past 3 months.
            The highest analyst share price target is €225.75 ,and the lowest forecast is €156.42. The average share price target represents 0.92% Increase from the current price of €192.6.
              What do analysts say about The Hershey Company?
              The Hershey Company’s analyst rating consensus is a Hold. This is based on the ratings of 18 Wall Streets Analysts.
                How can I buy shares of The Hershey Company?
                To buy shares of DE:HSY, you can open a brokerage account. See exclusive account opening deals on our Best Online Brokers page.