Transition to Affiliate Model
Successfully transitioned from a multi-level marketing model to a single-level affiliate model, broadening the market strategy and enhancing revenue streams.
Improved Financial Metrics
Achieved adjusted EBITDA of $8.7 million, significantly exceeding the guidance range of $2 million to $6 million. This marks the fifth consecutive quarter of positive adjusted EBITDA.
Significant Cash Flow Improvement
Generated cash flow from operations of $2.6 million for 2024, compared to a cash use of $22.5 million for 2023, marking a $25.1 million improvement year-over-year.
Digital Gross Margin Improvement
Digital gross margin increased to 85.9%, up 540 basis points from the prior quarter and representing a 1,280 basis point improvement from the prior year.