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AXIL Brands (AXIL)
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AXIL Brands (AXIL) AI Stock Analysis

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AXIL

AXIL Brands

(NYSE MKT:AXIL)

Rating:54Neutral
Price Target:
$6.50
▲(27.20% Upside)
AXIL's overall stock score is primarily influenced by its solid financial position, despite challenges in revenue growth and profitability. Technical analysis indicates bearish momentum, and the high P/E ratio suggests potential overvaluation. The absence of dividend yield further impacts the valuation score.

AXIL Brands (AXIL) vs. SPDR S&P 500 ETF (SPY)

AXIL Brands Business Overview & Revenue Model

Company DescriptionAXIL Brands, Inc. engages in the manufacture, marketing, distribution, and sale of hair and skin care, and hearing protection and enhancement products in the United States, Canada, Europe, and Asia. It offers 3-part system starter kits, treat micro-activ3 treatment, boost biotin cellular complex, thicken thickening spray, mend deep hair repair masque, and prep cleanser shampoo products under Reviv3 brand. The company also provides earbuds, earmuffs, earplugs, and related accessories under AXIL brand. It serves business-to-business salon through its network of domestic and international distributors; and direct-to-consumer marketing programs through its ecommerce site and various third-party online platforms, as well as retail chains. The company was formerly known as Reviv3 Procare Company and changed its name to AXIL Brands, Inc. in February 2024. AXIL Brands, Inc. was incorporated in 2015 and is based in Alhambra, California.
How the Company Makes MoneyAXIL generates revenue primarily through the sale of its diverse range of consumer products, which are marketed both directly to consumers and through various retail partnerships. The company employs a multi-channel distribution strategy that includes e-commerce platforms, brick-and-mortar stores, and collaborations with outdoor and sporting goods retailers. Key revenue streams include direct sales of hearing protection products, outdoor accessories, and lifestyle items, often supplemented by seasonal promotions and marketing campaigns. Additionally, strategic partnerships with retailers and online marketplaces enhance AXIL's market reach and visibility, contributing significantly to its sales performance.

AXIL Brands Financial Statement Overview

Summary
AXIL Brands demonstrates strong gross profit margins and low leverage, indicating a solid financial position. However, challenges in revenue growth and profitability, along with declining net profit margins and return on equity, highlight areas needing improvement. Cash flow generation has improved, but further enhancements are needed to optimize free cash flow conversion.
Income Statement
65
Positive
AXIL Brands has shown a mixed performance in its income statement. The company experienced a decline in revenue growth rate by 2.78% in the latest year, indicating challenges in maintaining sales momentum. However, the gross profit margin remains strong at approximately 71%, showcasing effective cost management. The net profit margin decreased to 3.26% from 7.28% the previous year, reflecting reduced profitability. EBIT and EBITDA margins have also declined, suggesting pressure on operational efficiency.
Balance Sheet
72
Positive
The balance sheet of AXIL Brands is relatively stable with a low debt-to-equity ratio of 0.078, indicating conservative leverage. The equity ratio stands at a healthy level, reflecting a strong equity base. However, the return on equity has decreased to 8.85% from 26.03% the previous year, pointing to reduced efficiency in generating returns from equity.
Cash Flow
68
Positive
AXIL Brands has shown improvement in cash flow metrics, with a significant increase in free cash flow growth rate by 36.84%. The operating cash flow to net income ratio is robust at 0.78, indicating good cash generation relative to net income. However, the free cash flow to net income ratio of 0.80 suggests room for improvement in converting income into free cash flow.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue26.26M26.26M27.50M23.52M2.34M1.63M
Gross Profit18.64M18.64M20.19M16.36M1.49M997.09K
EBITDA1.46M1.46M1.92M2.15M-170.21K-280.00K
Net Income854.99K854.99K2.00M1.82M-182.90K-297.75K
Balance Sheet
Total Assets12.87M12.87M10.97M10.17M893.91K1.26M
Cash, Cash Equivalents and Short-Term Investments4.77M4.77M3.25M4.83M373.73K496.94K
Total Debt757.44K757.44K183.35K278.20K211.93K296.90K
Total Liabilities3.21M3.21M3.28M3.50M709.20K917.12K
Stockholders Equity9.66M9.66M7.70M6.67M184.71K345.65K
Cash Flow
Free Cash Flow1.59M1.53M-157.85K2.85M-126.06K33.00K
Operating Cash Flow1.93M1.93M2.68K2.92M-126.06K48.41K
Investing Cash Flow-394.30K-394.30K-160.53K1.00M0.00-15.41K
Financing Cash Flow-18.39K-18.39K-1.42M540.05K2.85K54.91K

AXIL Brands Technical Analysis

Technical Analysis Sentiment
Negative
Last Price5.11
Price Trends
50DMA
6.86
Negative
100DMA
6.44
Negative
200DMA
6.02
Negative
Market Momentum
MACD
-0.58
Positive
RSI
31.94
Neutral
STOCH
28.36
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AXIL, the sentiment is Negative. The current price of 5.11 is below the 20-day moving average (MA) of 6.78, below the 50-day MA of 6.86, and below the 200-day MA of 6.02, indicating a bearish trend. The MACD of -0.58 indicates Positive momentum. The RSI at 31.94 is Neutral, neither overbought nor oversold. The STOCH value of 28.36 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AXIL.

AXIL Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$35.83B9.00-10.39%1.87%8.46%-7.85%
56
Neutral
$57.31M-2.83%2.93%8.95%
54
Neutral
$37.10M57.679.85%-4.51%-76.70%
$8.69M-21.52%
54
Neutral
$718.12M-28.36%-18.94%-197.82%
$39.26M121.43
42
Neutral
$1.06M-167.89%536.59%-5.05%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AXIL
AXIL Brands
5.11
0.29
6.02%
MSN
Emerson Radio
0.43
-0.04
-8.51%
KOSS
Koss
6.06
-0.94
-13.43%
ZEPP
Zepp Health
50.94
47.77
1506.94%
FOXX
Foxx Development Holdings
5.50
-6.10
-52.59%
WLDS
Wearable Devices Ltd.
1.02
-25.35
-96.13%

AXIL Brands Corporate Events

Executive/Board ChangesShareholder Meetings
AXIL Brands Approves Equity Plan and Elects Directors
Neutral
Dec 18, 2024

At its 2024 Annual Meeting, AXIL Brands, Inc. received stockholder approval for the Amended and Restated 2022 Equity Incentive Plan, which increases the share reserve by 800,000 shares. Additionally, the company elected two Class III directors, ratified its accounting firm, and set a three-year frequency for advisory votes on executive compensation, with the next vote expected at the 2027 Annual Meeting.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 26, 2025