RooLife Group Ltd. (RLG) AI Stock Analysis

• Market Cap: AU$7.51M
• Dividend Yield: N/A
• Average Volume (3M): N/A
• Price to Earnings (P/E): ―
• Beta (1Y): 2.50
• Revenue Growth: -51.28%
• EPS Growth: 8.00%
• Country: AU
• Employees: N/A
• Sector: Technology
• Sector Strength: 88
• Industry: Software - Application
• EPS (TTM): >-0.01
• Shares Outstanding: 1,878,495,600
• 10 Day Avg. Volume: N/A
• 30 Day Avg. Volume: N/A
• PEG Ratio: 0.22
• Price to Book (P/B): 1.83
• Price to Sales (P/S): 1.04
• P/FCF Ratio: -2.36
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 37 Underperform
• Price Target: <AU$0.01 ▼(-10.00% Downside)

RooLife Group Ltd. receives a low overall stock score due to significant financial performance challenges, including declining revenues and negative profitability margins. The absence of technical analysis and valuation data further exacerbates concerns about the company's market position and investor confidence. The lack of earnings call and corporate events data limits the ability to identify potential recovery or growth opportunities.

Positive Factors

Low Debt Levels

Minimal reliance on debt financing enhances financial stability and reduces risk, providing flexibility for future investments or downturns.

Strong Equity Base

A strong equity base indicates a solid financial foundation, allowing the company to weather financial challenges and support growth initiatives.

Free Cash Flow Improvement

Improvement in free cash flow suggests better cash management, which can support operational needs and potential strategic investments.

Negative Factors

Declining Revenue

Consistent revenue decline indicates challenges in market demand or competitiveness, potentially impacting long-term growth prospects.

Negative Profit Margins

Negative profit margins highlight significant cost management issues, affecting the company's ability to achieve sustainable profitability.

Operational Inefficiencies

Operational inefficiencies reflected in negative cash flows can hinder the company's ability to fund operations and invest in growth opportunities.

RooLife Group Ltd. Business Overview & Revenue Model

Company Description

RooLife Group Ltd, together with its subsidiaries, provides integrated digital marketing and customer acquisition services with a focus on driving online sales of products and services for its clients in Australia and China. Its technology and services platform manages the sale of food, beverages, and health and wellbeing products. The company's e-commerce marketplaces accept payments through the WeChat, Alipay, Tmail, and Pinduoduo payments platforms. It also offers new market entry consultancy and cross-border e-commerce, social media marketing, and strategy services, as well as engages in general trading activities. The company was formerly known as OpenDNA Limited and changed its name to RooLife Group Ltd in December 2019. RooLife Group Ltd was founded in 2014 and is based in West Perth, Australia.

How the Company Makes Money

RooLife Group Ltd. generates revenue primarily through its digital marketing and e-commerce services. The company earns money by charging clients for advertising services, subscription fees for access to its proprietary platforms, and transaction fees for facilitated sales through its e-commerce solutions. Key revenue streams include performance-based marketing campaigns, partnerships with brands and retailers, and data analytics services that provide insights into consumer behavior. Significant partnerships with various businesses enhance its service offerings and contribute to its earnings by expanding its market reach and customer base.

RooLife Group Ltd. Financial Statement Overview

Summary

RooLife Group Ltd. faces significant financial challenges, with declining revenues, negative profitability margins, and ongoing cash flow issues. Despite low leverage, the company's inability to generate positive returns and cash flow highlights operational inefficiencies and cost management problems. The financial outlook remains concerning, with no immediate indicators of recovery.

Income Statement

RooLife Group Ltd. has experienced declining revenue over the past few years, with a negative revenue growth rate of -7.60% in the most recent year. The company also reports negative margins across the board, including a net profit margin of -59.71% and an EBIT margin of -44.06%, indicating significant challenges in achieving profitability. The gross profit margin is also negative, reflecting cost management issues. Overall, the income statement shows a struggling financial performance with no immediate signs of improvement.

Balance Sheet

The balance sheet reveals a low debt-to-equity ratio of 0.02, suggesting minimal reliance on debt financing, which is a positive aspect. However, the return on equity is significantly negative at -105.33%, indicating poor returns for shareholders. The equity ratio stands at 71.06%, showing a strong equity base relative to total assets. Despite low leverage, the company struggles with profitability, impacting overall financial health.

Cash Flow

Cash flow analysis indicates negative operating cash flow and free cash flow, with a slight improvement in free cash flow growth at 6.82%. The operating cash flow to net income ratio is negative, reflecting operational inefficiencies. The free cash flow to net income ratio is slightly above 1, suggesting that cash flow issues persist despite some stabilization. Overall, cash flow management remains a concern.

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	4.62M	4.62M	9.48M	12.32M	16.93M	9.13M
Gross Profit	-617.55K	-617.55K	1.88M	-700.74K	-894.63K	-2.26M
EBITDA	-2.02M	-2.02M	-1.90M	-2.23M	-2.61M	-4.47M
Net Income	-2.76M	-2.76M	-2.09M	-2.33M	-2.65M	-4.99M
Balance Sheet
Total Assets	3.69M	3.69M	5.09M	8.75M	9.83M	8.20M
Cash, Cash Equivalents and Short-Term Investments	524.33K	524.33K	1.20M	1.72M	2.46M	3.82M
Total Debt	53.93K	53.93K	1.40M	600.00K	0.00	0.00
Total Liabilities	1.09M	1.09M	2.74M	4.84M	3.76M	2.50M
Stockholders Equity	2.62M	2.62M	2.37M	3.91M	6.07M	5.70M
Cash Flow
Free Cash Flow	-2.03M	-2.03M	-1.97M	-1.65M	-4.14M	-3.41M
Operating Cash Flow	-2.02M	-2.02M	-1.97M	-1.58M	-3.99M	-3.38M
Investing Cash Flow	142.04K	142.04K	223.03K	-40.94K	-165.81K	16.04K
Financing Cash Flow	1.35M	1.35M	1.34M	600.00K	2.68M	5.79M

RooLife Group Ltd. Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
Sector *	61 Neutral	$37.18B	12.37	-10.20%	1.83%	8.50%	-7.62%
OLL	46 Neutral	AU$28.15M	-5.37	―	―	12.77%	53.47%
HTG	44 Neutral	AU$19.49M	-2.20	―	―	-5.80%	54.70%
PFM	42 Neutral	AU$1.99M	-5.25	-29.77%	―	36.72%	20.00%
RLG	37 Underperform	AU$7.51M	―	-110.55%	―	-51.28%	8.00%
1TT	37 Underperform	AU$914.19K	-0.17	―	―	―	―

RooLife Group Ltd. Corporate Events

RooLife Group’s RLG Coffee Surpasses A$1 Million in Monthly Sales

RooLife Group Ltd announced that its RLG Coffee brand achieved sales exceeding A$1.0 million in China in November 2025, just months after its launch. The success is attributed to the company’s data-driven and asset-light operating model, which has enabled rapid scaling through both online and offline channels. This growth aligns with China’s expanding coffee market, which is projected to generate over US$20 billion in revenues by 2025. The company’s strategic agreement with Zhongshan Runlian, valued at A$64 million, further supports its expansion plans, reinforcing coffee as a core pillar of RLG’s growth strategy in the food, beverage, and health and wellness sectors.

The most recent analyst rating on (AU:RLG) stock is a Sell with a A$0.01 price target. To see the full list of analyst forecasts on RooLife Group Ltd. stock, see the AU:RLG Stock Forecast page.

RooLife Group Ltd Announces New Securities Issuance

RooLife Group Ltd has announced a new issuance of securities, specifically 199,999,994 options expiring on September 26, 2026. This move is part of a previously announced transaction, indicating a strategic step in the company’s financial operations, potentially impacting its market positioning and stakeholder interests.

RooLife Group’s Strategic E-commerce Expansion

RooLife Group Ltd.’s quarterly activities report highlights its strategic approach to commerce, emphasizing a data-driven and lean operational model. The company’s ability to quickly launch and scale products globally, while minimizing reliance on traditional brand building, positions it strongly in the e-commerce sector, potentially enhancing its market resilience and appeal to stakeholders.

RooLife Group Ltd Announces AGM Results with All Resolutions Passed

RooLife Group Ltd has announced the results of its Annual General Meeting, where all resolutions were carried. The meeting included the election of directors and approvals for various company initiatives, reflecting strong shareholder support and potentially enhancing the company’s strategic direction.

RooLife Group Ltd. Shares Strategic Insights at Australian Equities Day

RooLife Group Ltd. presented a general information session about its operations and future projections at the Australian Equities Day in Singapore. The presentation highlighted the company’s strategic intentions and expectations for future performance, while also acknowledging the inherent uncertainties and risks associated with forward-looking statements.

RooLife Group Ltd. Announces Annual General Meeting and Key Resolutions

RooLife Group Ltd. has announced its upcoming Annual General Meeting, set for October 30, 2025, in Perth, WA. The meeting will cover several key resolutions, including the adoption of the Remuneration Report and the election of directors, namely Mr. Reece O’Connell, Mr. Jeremy Baldock, and Mr. Grant Pestell. The meeting will also address the ratification of prior share issues under Listing Rule 7.1. These resolutions are significant for the company’s governance and strategic direction, impacting shareholder interests and the company’s leadership structure.