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Freelancer Ltd. (AU:FLN)
ASX:FLN
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Freelancer (FLN) AI Stock Analysis

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AU:FLN

Freelancer

(Sydney:FLN)

Rating:56Neutral
Price Target:
AU$0.50
▲(85.19%Upside)
Freelancer Ltd.'s stock score is driven by a mix of financial challenges and positive operational trends. The company's strong gross margins and improved cash flow position are significant positives, while the negative valuation metrics and declining revenues weigh heavily on the score. Technical analysis indicates some bullish momentum, but the valuation challenges and slower core growth remain significant factors.

Freelancer (FLN) vs. iShares MSCI Australia ETF (EWA)

Freelancer Business Overview & Revenue Model

Company DescriptionFreelancer (FLN) is a leading global online freelancing and crowdsourcing platform that connects employers and freelancers across various industries. The platform enables businesses to hire skilled freelancers for a wide range of projects, including software development, writing, design, marketing, and more. Freelancer provides a marketplace that facilitates the posting of jobs and offers tools for project management, communication, and payment processing.
How the Company Makes MoneyFreelancer makes money primarily through commission fees charged on the transactions that occur on its platform. When an employer hires a freelancer, Freelancer charges a percentage of the total project cost as a fee. This fee structure applies to both the employer and the freelancer. Additionally, the company generates revenue through premium memberships that offer enhanced features and visibility, as well as through fees for additional services such as project promotion and skills certification. Freelancer also benefits from partnerships with other platforms and businesses that integrate or collaborate with its marketplace, expanding its reach and user base.

Freelancer Earnings Call Summary

Earnings Call Date:Jul 28, 2025
(Q1-2025)
|
% Change Since: -3.57%|
Next Earnings Date:Feb 24, 2026
Earnings Call Sentiment Positive
The call highlighted strong revenue growth, sustained profitability, and strategic focus on AI and expansion initiatives. Challenges include slower core marketplace growth and high transaction friction in Escrow.
Q1-2025 Updates
Positive Updates
Record Revenue Growth
First quarter revenue of $14.1 million, up 11.7% year-over-year. Freelancer revenue grew by 8% and Escrow revenue surged by 34.5%.
Sustained Profitability
Achieved ninth consecutive month of operating profit, with a target of $0.5 million monthly operating profit consistently.
Strong Customer Acquisition
Freelancer saw continuous double-digit growth in customer acquisitions, with a 21% increase year-on-year.
AI-Driven Growth
Significant focus on AI integrations, improving liquidity and marketplace quality, and growing a new vertical in AI development.
Expansion in Escrow.com
Escrow gross payment volume of $200.6 million, with new partnerships in e-commerce and shopping cart providers, aiming to handle large transactions.
Loadshift Performance
Loadshift recorded a March revenue record, up 27.3% year-on-year, and a profit in March.
Positive Cash Flow
Operating cash flow of $3.5 million, up from $1 million a year ago, and overall cash flow of $2.2 million.
Negative Updates
Muted Core Marketplace Growth
Core Freelancer marketplace growth slower than other segments, with client acquisition improvements yet to fully impact repeat business.
Escrow High Friction
Escrow transactions have higher friction due to KYC and compliance requirements, potentially impacting user experience.
Loadshift's International Expansion
Plans to take Loadshift offshore require careful market entry strategies, with no immediate funding required but challenges in establishing demand and supply.
Company Guidance
In the first quarter of 2025, Freelancer Limited reported a group GMV of $231 million, a 1.7% increase on the previous corresponding period (pcp), with Freelancer contributing $33.4 million, up 6%, and Escrow contributing $197.6 million, up 1%. The company achieved a revenue of $14.1 million, an 11.7% growth, driven by Freelancer's revenue of $10.7 million (up 8%) and Escrow's revenue of $2.9 million (up 34.5%). Freelancer Limited also reported its ninth consecutive month of positive operating profit, achieving around $1 million in operating profit per quarter, and operating cash flow of $3.5 million, up from $1 million in the pcp. The cash reserves grew to $25.4 million, a 9.6% increase since December 2024. The company continues to focus on AI integration, customer acquisition, and expanding its new AI vertical, while Loadshift recorded a 27.3% increase in revenue year-on-year for March, marking an all-time high.

Freelancer Financial Statement Overview

Summary
Freelancer Ltd. faces challenges with declining revenue and net losses impacting profitability. Despite this, the company maintains strong gross margins and has improved its cash flow position, suggesting potential operational efficiencies. The moderate debt levels provide some financial stability, but the negative return on equity and revenue decline indicate ongoing growth challenges.
Income Statement
45
Neutral
Freelancer Ltd. shows declining revenue with a negative net income trend over recent years, impacting the net profit margin negatively at -1.6% in the latest year. The gross profit margin is strong at 81.9%, indicating efficient cost management. However, the consistent decrease in revenue highlights growth challenges.
Balance Sheet
55
Neutral
The debt-to-equity ratio is moderate at 0.54, indicating manageable leverage levels. However, the return on equity is negative due to the net losses, reflecting challenges in generating returns for shareholders. Equity ratio remains stable at approximately 27.3%.
Cash Flow
60
Neutral
Freelancer Ltd. has shown significant improvement in free cash flow, with recent growth of 216.5%. The operating cash flow to net income ratio is unfavorable due to net losses, but the positive free cash flow indicates operational efficiency improvements.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue51.00M53.33M55.66M57.42M58.77M
Gross Profit41.79M44.24M14.98M17.04M22.48M
EBITDA54.00K4.79M-905.00K1.78M5.60M
Net Income-814.00K189.00K-5.41M-2.26M-646.00K
Balance Sheet
Total Assets83.96M88.68M97.05M105.33M103.69M
Cash, Cash Equivalents and Short-Term Investments23.16M21.15M23.36M30.32M34.34M
Total Debt12.40M17.15M21.20M21.91M25.01M
Total Liabilities57.25M61.86M70.58M74.00M74.53M
Stockholders Equity22.92M23.15M22.79M27.66M29.14M
Cash Flow
Free Cash Flow5.75M1.82M-4.33M-5.45M7.66M
Operating Cash Flow5.85M1.87M-4.18M2.64M7.91M
Investing Cash Flow-92.00K-53.00K-149.00K-8.09M-249.00K
Financing Cash Flow-4.96M-4.20M-3.85M508.00K-2.54M

Freelancer Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.27
Price Trends
50DMA
0.22
Positive
100DMA
0.21
Positive
200DMA
0.19
Positive
Market Momentum
MACD
0.02
Negative
RSI
61.29
Neutral
STOCH
81.48
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:FLN, the sentiment is Positive. The current price of 0.27 is above the 20-day moving average (MA) of 0.26, above the 50-day MA of 0.22, and above the 200-day MA of 0.19, indicating a bullish trend. The MACD of 0.02 indicates Negative momentum. The RSI at 61.29 is Neutral, neither overbought nor oversold. The STOCH value of 81.48 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:FLN.

Freelancer Peers Comparison

Overall Rating
UnderperformOutperform
Sector (65)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
65
Neutral
$11.14B15.765.26%2.01%3.16%-25.01%
62
Neutral
AU$489.88M46.0847.43%0.08%26.03%220.33%
59
Neutral
AU$158.36M35.584.83%4.21%46.62%-49.62%
56
Neutral
$121.75M-3.57%-4.37%-550.00%
45
Neutral
AU$26.38M-34.93%-11.90%-374.59%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:FLN
Freelancer
0.28
0.08
36.59%
AU:CUP
Countplus Limited
0.95
0.35
58.33%
AU:KPG
Kelly Partners Group Holdings Ltd.
11.05
2.61
30.92%
AU:STG
Straker Translations Ltd.
0.41
<0.01
2.50%

Freelancer Corporate Events

Freelancer Limited Launches ADR Program to Boost U.S. Investment
Jul 17, 2025

Freelancer Limited has launched a sponsored Level 1 American Depositary Receipt (ADR) program with Deutsche Bank, trading under the ticker symbol FRLCY on the U.S. over-the-counter market. This initiative allows U.S. investors to invest in Freelancer Limited more easily by trading in U.S. dollars, enhancing the company’s global accessibility and supporting its mission to empower entrepreneurs and businesses worldwide. The ADR program is expected to simplify cross-border investment and align with Freelancer’s commitment to transparency and investor engagement.

Freelancer Limited Strengthens Leadership Team with Strategic Appointments
Jul 17, 2025

Freelancer Limited has announced key appointments to its global leadership team, enhancing its capabilities in enterprise sales, compliance, and corporate communications. These strategic hires include Ed Wong as Director of Enterprise Sales, Owen Smith as Head of Compliance, and Brent O’Halloran as Director of Communications. The appointments aim to bolster Freelancer’s market expansion, regulatory integrity, and global communications strategy, reflecting the company’s commitment to attracting top talent and empowering businesses and freelancers worldwide.

Freelancer Limited Announces Change in Director’s Shareholding
Jun 26, 2025

Freelancer Limited has announced a change in the director’s interest, with Robert Matthew Barrie acquiring an additional 80,846 fully paid ordinary shares through an on-market trade. This change reflects a slight increase in Barrie’s indirect holdings, potentially indicating confidence in the company’s future prospects.

Freelancer Limited Announces Change in Director’s Shareholding
Jun 16, 2025

Freelancer Limited has announced a change in the director’s interest, with Robert Matthew Barrie acquiring an additional 461,363 fully paid ordinary shares through an on-market trade. This change reflects a strategic move by the director, potentially indicating confidence in the company’s future prospects and stability, which may influence stakeholder perceptions and market positioning.

Freelancer Limited Corrects Director’s Interest Notice and Enhances Compliance Processes
Jun 16, 2025

Freelancer Limited has issued a correction to a previously lodged Appendix 3Y regarding a change in the director’s interest notice for Matt Barrie. The correction involves an adjustment in the number of securities acquired, which was initially misstated. Additionally, the company disclosed previously omitted trades involving shares held indirectly by Matt Barrie, attributing the oversight to a clerical error. Freelancer Limited has reviewed and enhanced its internal processes to prevent future occurrences and considers this an isolated incident, maintaining confidence in its compliance with ASX Listing Rules.

Freelancer Limited Announces Director’s Increased Shareholding
Jun 16, 2025

Freelancer Limited announced a change in the director’s interest, with Robert Matthew Barrie acquiring an additional 737,226 fully paid ordinary shares through an on-market trade. This change reflects a slight increase in Barrie’s direct holdings, potentially signaling confidence in the company’s future performance and stability, which could impact stakeholder perceptions positively.

Freelancer Joins NASA’s NOIS3 Panel to Tackle Space Challenges
Jun 6, 2025

Freelancer Limited has been selected as one of 25 suppliers on NASA’s Open Innovation Services 3 (NOIS3) multi-vendor panel, allowing the company to provide crowdsourcing and open-innovation services to NASA and other U.S. government agencies. This inclusion signifies an expansion of Freelancer’s role in solving complex space-exploration challenges and enhances its industry positioning by leveraging its global marketplace and enterprise services. The contract, managed by NASA’s Johnson Space Center, has a total panel ceiling of $475 million and includes options for extension up to 2035.

Freelancer Limited Announces Director’s Shareholding Update
Jun 6, 2025

Freelancer Limited has announced a change in the director’s interest, specifically regarding Robert Matthew Barrie’s holdings. The change involves an acquisition of 25,641 fully paid ordinary shares through an on-market trade, impacting his holdings in Taipan Investment Management Pty Ltd. This adjustment in shareholding reflects ongoing strategic financial management within the company, potentially influencing investor perceptions and market dynamics.

Freelancer Limited: Leading the Future of Employment and Commerce
May 14, 2025

Freelancer Limited has been recognized as the Internet’s gold standard for employment by winning its 13th Webby Award, highlighting its strong industry positioning. The company continues to lead globally in escrow services and labor platforms, facilitating billions in payments and job connections, and is expanding its heavy haulage services to a global scale, reinforcing its commitment to powering labor, payments, and freight.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 12, 2025