Strong Revenue Growth
a.k.a. Brands delivered $575 million in net sales for 2024, representing a 5.2% increase over the previous year. U.S. market net sales grew by 17%.
Active Customer Base Expansion
The active customer base grew by 9%, surpassing four million customers, demonstrating successful customer acquisition and retention strategies.
Adjusted EBITDA Growth
The company reported $23.3 million in adjusted EBITDA, a significant year-over-year growth of 69%.
Gross Margin Improvement
Gross margin improved by 200 basis points to 57%, driven by stronger full-price sales.
Successful Store Expansion
Opened five new Princess Polly stores and plans to open seven more in 2025, including a new store in New York City.
Expansion in Wholesale Partnerships
Princess Polly and Petal and Pup will launch new styles across Nordstrom stores nationwide, following a successful pilot.