Consolidated Margin Expansion and Profitability
Consolidated normalized EBITDA margin expanded 50 bps to 33.4% in 2025; Brazil Beer EBITDA margin expanded ~110 bps. Normalized EBITDA growth was delivered across the portfolio, and the company reported stated net income of ~BRL 16 billion with stated EPS up 8.2% YoY and normalized EPS up 2% YoY.
Revenue per Hectoliter and Pricing Execution
Net revenue per hectoliter grew 7.5% YoY, driven by stronger brands, revenue management, and continued premiumization across business units.
Digital Ecosystem & BEES Marketplace Growth
BEES marketplace full-year GMV grew 70% YoY with gross margin up 3.5 percentage points, demonstrating strong scale and improving economics for the B2B digital channel.
Zé Delivery Performance and Consumer Reach
Zé Delivery delivered BRL 4.7 billion in GMV (+13% YoY), processed 67 million orders, and reached 27 million yearly active users (+11% YoY); ~80% of buyers are Gen Z or millennials, strengthening access to younger consumers.
Segment and Portfolio Wins (Premium, Balanced, Nonalcohol)
Led category growth where it expanded: premium and super premium volumes grew in the high-teens, balanced-choice brands grew in the high-60s, and nonalcohol volumes grew ~30%. In Q4, the company captured an estimated 100% of Brazilian beer industry's growth in premium and nonalcohol.
Cash Generation and Shareholder Returns
Operating cash flow totaled BRL 24.5 billion. The company returned BRL 21.7 billion to shareholders on a cash basis (≈90% of operating cash flow) and announced ~BRL 20 billion in shareholder returns for 2025 (BRL 13.2b dividends, BRL 4.2b interest on capital, BRL 2.5b buyback program).
Operational Discipline and Cost Management
Brazil Beer cash COGS per hectoliter (ex-marketplace products) increased 6.1% in 2025, landing in the lowest quartile of prior guidance due to productivity initiatives and industrial/logistics efficiencies; SG&A growth was controlled while maintaining brand investment.