Record Organic Room Additions and Pipeline Growth
Opened a record 72,000 rooms in 2025 (largest organic room additions in company history), 13% more than 2024; global development pipeline increased ~3% to nearly 260,000 rooms and >2,200 hotels; signed ~870 deals (18 more than 2024) driving long‑term economics.
Net Room Growth and System Expansion
Full‑year net room growth of 4% overall; international net rooms up 9% with EMEA +8%, Latin America & Caribbean +5%, Southeast Asia & Pacific Rim +11%, and Mainland China direct franchising +14%.
Ancillary Revenue Momentum
Ancillary fees increased 19% in Q4 and 15% for the full year 2025, slightly ahead of expectations; management expects low‑ to mid‑teens ancillary revenue growth in 2026 driven by co‑brand card programs, Wyndham Rewards Insider, and other partnerships.
Strong Cash Generation and Returns to Shareholders
Adjusted free cash flow of $433M for full year 2025 (Q4 $168M) with adjusted EBITDA to free cash flow conversion ~60%; returned $393M to shareholders in 2025 ($127M dividends, $266M buybacks); Board increased quarterly dividend by 5% to $0.43 per share.
Resilient Adjusted EBITDA and EPS on Comparable Basis
Full‑year adjusted EBITDA of $718M and fee‑related & other revenues of ~$1.43B; comparable full‑year adjusted EBITDA grew ~4% and adjusted diluted EPS increased ~6% to $4.58 (comparable basis). Q4 adjusted EBITDA was $165M and increased ~2% on a comparable basis despite RevPAR headwinds.
Development Economics Improving
Openings are entering at higher fee par: openings entering system at a fee par premium nearly 40% above current system; pipeline carrying average fee par premium ~30% domestically and ~20% internationally versus existing system; 2025 development advances spend $105M (Q4 $32M).
Technology / AI Adoption Driving Direct Bookings and Cost Savings
Deploying ~350 agentic AI agents handling millions of guest calls/reservation requests, generating hundreds of basis points of additional direct bookings and reducing on‑property labor costs for franchisees; connected to partners (Google AI Mode, Anthropic/Claude) with live click‑to‑book experiences.
2026 Financial Outlook with Modest Growth
Guidance for 2026: global net room growth ~4–4.5%; global RevPAR guidance between +0.5 to -1.5 points; fee‑related & other revenues $1.46B–$1.49B; adjusted EBITDA $730M–$745M (2–4% YoY growth; 5–7% ex one‑time items); adjusted diluted EPS $4.62–$4.80; free cash flow conversion before development advances 55–60%.