Revenue Growth TrendConsistent multi-year top-line growth (14% reported) and a noted increase from 2020–2025 indicate expanding platform usage. Durable because affiliate models scale with advertiser demand and partner reach, supporting sustained revenue expansion if conversion volumes hold.
Margin ImprovementMaterial improvement in gross and net margins reflects strong cost control and a high-margin platform mix. Margin expansion suggests structural operating leverage from the performance-based model, enabling better profitability as volumes scale without proportional cost increases.
Cash Flow StrengthRobust operating cash generation and positive free cash flow support reinvestment and reduce external financing reliance. Sustainable FCF ability is a durable strength for funding product development, platform maintenance, or shareholder returns during multi-quarter horizons.