Expansion with McDonald's
Successful start of Krispy Kreme's nationwide U.S. rollout with McDonald's, aiming to deliver fresh doughnuts to nearly 2,000 McDonald's restaurants by the end of 2024. Positive consumer response and smooth rollout in Chicago, with plans to expand to Ohio, Indiana, Pennsylvania, and West Virginia.
Points of Access Growth
Krispy Kreme experienced an 18% increase in points of access, now present in nearly 16,000 locations across 40 countries, with a target of 35,000 points of access in about 50 countries within three years.
Digital Sales Growth
15% growth in digital sales, driven by the relaunch of the U.S. loyalty program and enhanced consumer digital experience.
International Market Expansion
Organic revenue in the Market Development segment grew 8.6%, with new market launches in Morocco and growth in France, Turkey, and Ecuador. Points of access in equity-owned international markets grew nearly 32% year-over-year.