Improved Off-Premise Sales
Off-premise sales contributed a 1.5% improvement in same-restaurant sales during Q2, attributed to investments in digital which increased website traffic, improved conversion rates, and more effective promotions on third-party platforms.
Positive Performance of Keke's Breakfast Cafe
Keke's delivered strong second quarter same-restaurant sales of positive 4%, significantly outperforming the BBI Family Dining Index in Florida by over 220 basis points.
Loyalty Program Launch
A new points-based loyalty program is set to launch in the back half of the year, expected to drive 50 to 100 basis points in traffic over time.
Company Margin Improvement Efforts
Margin improvement initiatives identified savings opportunities expected to deliver up to 200 basis points of savings over the next 12 to 18 months.