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Southern Co (SO)
NYSE:SO
US Market

Southern Co (SO) Stock Investors

4,669 Followers
Based on 858,889 investor portfolios analyzed by TipRanks Open your own Smart Portfolio >

Average Holdings Size

0.3% of all portfolios hold SO
On average, investors allocate 2.49% of their portfolios to SO
The average holding size of this company in investors' portfolios.

Investor Sentiment

Negative
Sector
Average
Stock Sentiment
Sold
Bought
Based on the activity of 858,889 investors in the recent quarter
The overall sentiment of all investors covering this stock. Click on ‘Top Investors’ to focus on the best performers.

Portfolios Holding SO

2.1%
Last 7
Days
0.5%
Last 30
Days
Percentages indicate the change in the number of portfolios holding SO, out of 858,889 portfolios.
The average increase or decrease in average holding size of this stock in investor portfolios in the last 7 days or last 30 days.

SO Investor Activity

Action
Any
Any
Investor Performance
Any
Any
Investor Profile
Investor Action
Transaction Date
Portfolio Allocation
Execution Price
Follow
Increased
0.25%
$95.67
Increased
0.16%
$85.71
Opened
10.75%
$92.02
Increased
0.04%
$96.59
Increased
1.87%
$88.21
Increased
0.17%
$99.11
Increased
0.16%
$97.25
Increased
<0.01%
$91.67
Based on the activity of 15,721 investors who made their portfolios public
The table shows changes in SO in the past 3 months by investors with public portfolios.
Investor activity updates every 24 hours.

SO Investors Also Bought

Investor Type
Any
Any
All Investors
Name
Average Holding Size
Last 7D Change
Last 30D Change
Market Cap
Sector
3M Behavior
Follow
McDonald's
3.26%
+0.29%
+1.55%
217.15B
Consumer Cyclical
Philip Morris
3.33%
-0.37%
+1.30%
249.77B
Consumer Defensive
Bristol-Myers Squibb
2.81%
-0.36%
-0.38%
119.69B
Healthcare
CVS Health
2.92%
+1.50%
+3.58%
100.92B
Healthcare
United Parcel
3.26%
+0.37%
-0.15%
86.35B
Industrials
Altria Group
5.45%
-0.39%
+0.39%
112.65B
Consumer Defensive
PepsiCo
3.35%
-0.47%
-0.48%
214.65B
Consumer Defensive
NextEra Energy
2.73%
-0.12%
+0.91%
196.02B
Utilities
Procter & Gamble
2.83%
-0.15%
+2.03%
337.35B
Consumer Defensive
AT&T
5.07%
-0.46%
-1.14%
184.78B
Communication Services
Based on the activity of 858,889 active portfolios
Open your Smart Portfolio

SO Investor Analysis

SO investors under 35

Under 35

-
Last 30 days
Holdings Change
9.3%
of SO holders
are under 35
Average Segment Performance
Average P/E Ratio36.53
Beta-3.25
Dividend Yield4.76%
SO investors between 35–55

Between 35–55

2.1%
Last 30 days
Holdings Change
48.7%
of SO holders
are between 35–55
Average Segment Performance
Average P/E Ratio31.03
Beta5.74
Dividend Yield4.58%
SO investors over 55

Over 55

4.4%
Last 30 days
Holdings Change
42.0%
of SO holders
are over 55
Average Segment Performance
Average P/E Ratio29.25
Beta2.36
Dividend Yield3.61%
Overview of age group and performance of SO stock investors
See who invests in SO according to age group and performance.

FAQ

How many retail Investors hold SO?
0.3% of TipRanks' retail investors hold SO in their portfolios.
    What is SO Investor Sentiment?
    SO’s Investor Sentiment is Negative.
      What percentage of retail investors changed their holding of SO in the last 7 days?
      ▼ 2.1% of TipRanks' retail investors changed their holding of SO in the last 7 days.
        What percentage of retail investors changed their holding of SO in the last 30 days?
        ▲ 0.5% of TipRanks' retail investors changed their holding of SO in the last 30 days.
          What is the average age of retail investors who hold SO?
          The average age of SO Holders is between 35–55.
            What other stocks have SO investors also bought?
            SO Investors also bought MCD, PM, BMY, CVS, UPS, MO, PEP, NEE, PG, T.
              Stocks with the Most Positive Individual Investor Sentiment in the Utilities sector