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Morito Co., Ltd. (JP:9837)
:9837
Japanese Market

Morito Co., Ltd. (9837) AI Stock Analysis

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JP:9837

Morito Co., Ltd.

(9837)

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Outperform 77 (OpenAI - 5.2)
Rating:77Outperform
Price Target:
¥1,990.00
▲(17.75% Upside)
The score is driven primarily by solid financial quality (improving profitability and very low leverage) and supportive technicals (price above key moving averages with positive MACD). Valuation also helps via a reasonable P/E and ~4% dividend yield, while the key risk factor is inconsistent cash-flow generation and weaker cash conversion in 2025 versus 2024.
Positive Factors
Conservative balance sheet
Very low leverage provides durable financial flexibility to absorb apparel demand cycles, fund capex/dividends, and withstand FX or raw-material swings. A conservative balance sheet reduces interest burden and preserves borrowing capacity for strategic investments over months.
Sustained margin improvement
Multi-year expansion in gross and operating margins signals improved pricing, mix, or cost control in manufacturing/sourcing. Higher sustainable margins boost long-term earning power, support reinvestment, and make profitability less sensitive to cyclical volume swings.
Revenue recovery and B2B model resilience
Return to organic revenue growth shows demand resilience for core garment components. The B2B supply model with specification support, quality control and stable lead-times promotes recurring orders and customer stickiness, supporting steadier revenues over months.
Negative Factors
Weaker free cash flow in 2025
Material decline in free cash flow and cash conversion raises questions about working-capital sensitivity and timing. If volatility persists it can constrain dividend coverage, capex funding, or force higher external financing during weaker apparel cycles.
Rising debt year-over-year
An increase in absolute debt, even from a low base, suggests higher short-term funding needs or larger working-capital usage. If the trend continues it could erode the company's current financial headroom and raise financing costs under adverse conditions.
Recent margin pressure
Slight margin compression indicates rising input or operating costs that offset revenue gains. If cost pressures persist, management must deliver pricing or efficiency gains to preserve the margin trajectory; failure would weaken long-term return on capital.

Morito Co., Ltd. (9837) vs. iShares MSCI Japan ETF (EWJ)

Morito Co., Ltd. Business Overview & Revenue Model

Company DescriptionMorito Co., Ltd. plans, develops, and produces eyelets, hooks, flat fasteners, and other apparels worldwide. It also provides footwear accessories and articles, as well as materials for camera components and vehicle interiors. In addition, the company offers various categories of footwear materials; and value added materials for various types of apparel, including casualwear, sportswear, formalwear, and uniforms. Further, it is involved in the retail distribution of insoles and shoe/foot care articles; and provision of transportation equipment materials, such as nets, emblems, fasteners, straps, rubber textiles, and magic tape products for automobile, train, and aircraft parts, as well as ODM materials comprising sewn, molded, or other processed articles in the form of semi-finished and finished products for various industries. The company was formerly known as Morito & Co., Ltd. and changed its name to Morito Co., Ltd. in 1976. Morito Co., Ltd. was founded in 1908 and is headquartered in Osaka, Japan
How the Company Makes MoneyMorito Co., Ltd. generates revenue through multiple streams, primarily by selling food ingredients and packaging solutions to businesses in the food service and manufacturing sectors. The company's revenue model is based on direct sales to clients, including wholesalers, restaurants, and food manufacturers, which represent a significant portion of its earnings. Additionally, Morito may engage in partnerships with other food and beverage companies to develop specialized products, further enhancing its market presence. The company's focus on quality and innovation also allows it to command premium pricing for its products, contributing to its profitability.

Morito Co., Ltd. Financial Statement Overview

Summary
Financials are healthy overall: revenue returned to growth (+6.3% YoY) with multi-year margin improvement (gross ~29.6%, operating ~7.5%) and a very low-leverage balance sheet (debt-to-equity ~0.07). The main constraint is cash-flow volatility and softer cash conversion in 2025 (FCF ~¥2.1B vs. ~¥4.1B in 2024).
Income Statement
74
Positive
Revenue has recovered well, rising to ¥56.9B in 2025 (+6.3% YoY) after being essentially flat in 2023–2024. Profitability has steadily improved since 2020, with gross margin expanding to ~29.6% (from ~25.9% in 2020) and operating margin reaching ~7.5% (vs. ~2.0% in 2020). Net margin is solid for retail at ~5.1%, though it dipped slightly versus 2024 (~5.3%) and operating/EBITDA margins were modestly lower than last year—suggesting some near-term cost pressure despite higher sales.
Balance Sheet
86
Very Positive
The balance sheet is conservatively positioned with low leverage: debt is ¥2.7B against ¥39.8B of equity (debt-to-equity ~0.07), and equity has grown steadily over time. Returns have also improved, with return on equity rising to ~7.3% in 2025 (from ~1.5% in 2020). A watch item is the jump in debt in 2025 versus 2024 (¥2.7B vs. ¥1.2B), but leverage remains very manageable given the equity base.
Cash Flow
63
Positive
Cash generation is positive but less consistent year-to-year. Free cash flow remained healthy in 2025 at ~¥2.1B and still covered a good portion of earnings (free cash flow was ~71% of net income), but it weakened versus 2024 (~¥4.1B; ~88% of net income). Operating cash flow also fell to ~¥3.0B in 2025 from ~¥4.6B in 2024, indicating higher working-capital needs or timing effects. The multi-year record shows volatility (notably weak cash flow in 2022), which keeps the cash-flow score below the income statement and balance sheet.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue53.51B56.87B48.54B48.53B48.48B43.64B
Gross Profit16.19B16.86B14.14B13.27B12.49B11.40B
EBITDA3.93B5.67B5.16B4.50B3.88B3.31B
Net Income3.67B2.92B2.57B2.22B1.67B1.41B
Balance Sheet
Total Assets55.88B55.50B52.48B51.43B50.27B45.94B
Cash, Cash Equivalents and Short-Term Investments10.13B9.40B15.46B13.01B10.40B11.10B
Total Debt3.03B2.69B1.19B1.47B1.75B2.15B
Total Liabilities15.54B15.67B13.20B12.97B13.59B12.02B
Stockholders Equity40.34B39.83B39.28B38.46B36.68B33.91B
Cash Flow
Free Cash Flow0.002.14B4.06B3.86B239.65M1.79B
Operating Cash Flow0.002.99B4.62B4.40B850.63M2.64B
Investing Cash Flow0.00-5.02B638.66M77.81M-135.11M-401.71M
Financing Cash Flow0.00-4.14B-2.68B-1.98B-1.92B-1.38B

Morito Co., Ltd. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1690.00
Price Trends
50DMA
1705.92
Positive
100DMA
1638.60
Positive
200DMA
1524.06
Positive
Market Momentum
MACD
25.88
Negative
RSI
67.00
Neutral
STOCH
77.30
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:9837, the sentiment is Positive. The current price of 1690 is below the 20-day moving average (MA) of 1766.75, below the 50-day MA of 1705.92, and above the 200-day MA of 1524.06, indicating a bullish trend. The MACD of 25.88 indicates Negative momentum. The RSI at 67.00 is Neutral, neither overbought nor oversold. The STOCH value of 77.30 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:9837.

Morito Co., Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
¥42.39B16.104.16%10.09%54.33%
74
Outperform
¥70.10B19.072.73%10.48%-34.38%
72
Outperform
¥41.38B12.033.62%-0.98%-29.86%
70
Outperform
¥33.14B70.945.84%-2.38%-77.89%
67
Neutral
¥39.53B24.264.71%48.00%16.54%
66
Neutral
¥34.27B16.704.07%-9.86%-14.02%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:9837
Morito Co., Ltd.
1,820.00
323.52
21.62%
JP:2792
HONEYS HOLDINGS CO. LTD.
1,485.00
-164.84
-9.99%
JP:7606
UNITED ARROWS LTD.
2,460.00
196.09
8.66%
JP:8008
Yondoshi Holdings, Inc.
1,842.00
35.43
1.96%
JP:8018
Sankyo Seiko Co., Ltd.
830.00
260.34
45.70%
JP:8185
Chiyoda Co., Ltd.
1,102.00
-69.26
-5.91%

Morito Co., Ltd. Corporate Events

Morito to Revise Articles for More Flexible Dividend and Capital Policy
Jan 23, 2026

Morito Co., Ltd. plans to amend its Articles of Incorporation to introduce new provisions that allow the Board of Directors to decide on the distribution of surplus and related matters under Article 459, Paragraph 1 of the Companies Act, while formally defining record dates for year-end and interim dividends. The company will delete overlapping existing articles on year-end and interim dividends, but emphasizes that shareholder resolutions on surplus distribution are not abolished, aiming instead to enhance flexibility in capital and dividend policies; these changes are scheduled to be submitted for approval at the 88th Annual General Meeting on February 26, 2026, and, if approved, will take effect the same day.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Plans Higher Dividend and Large Reserve Reversal to Boost Capital Flexibility
Jan 23, 2026

Morito Co., Ltd. has proposed a year-end dividend of ¥37 per share for the fiscal year ended November 30, 2025, up from ¥34 in the previous period, for a total payout of ¥965 million sourced from retained earnings, subject to approval at its February 26, 2026 shareholders’ meeting. The board has also approved the reversal of ¥20.335 billion from its separate reserve into retained earnings brought forward to enhance flexibility in capital policy and future shareholder returns, with no change to total net assets or impact on earnings since the move is an internal reclassification within equity.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Completes ¥1.28 Billion Treasury Share Repurchase Program
Jan 15, 2026

Morito Co., Ltd. has completed a share repurchase program authorized by its board in January 2025, buying back 45,800 common shares on the Tokyo Stock Exchange between January 1 and January 14, 2026, at a total cost of ¥79.96 million. Under the full program period from January 15, 2025, to January 14, 2026, the company cumulatively repurchased 800,000 shares for approximately ¥1.28 billion, increasing its treasury holdings to 887,209 shares and reducing the number of shares outstanding to 25,912,791, a move that is likely aimed at enhancing shareholder value through improved capital efficiency and potentially supporting earnings per share.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Updates Capital-Efficiency Measures Amid Rising Sales and PBR
Jan 14, 2026

Morito Co., Ltd. announced that its Board of Directors has reanalyzed and updated its measures to pursue management practices more conscious of cost of capital and stock price, building on a framework first disclosed in June 2025. The company reported steady improvements in key indicators, with consolidated net sales rising from ¥48.5 billion in FY2022 to ¥56.9 billion in FY2025 and forecast to reach ¥63.0 billion in FY2026, operating profit and net income also trending upward, and price-to-book ratio climbing from 0.55 to 1.05 over the same period, although return on equity remains below investor expectations. Morito emphasized that it will continue to prioritize enhancing corporate value through both business performance growth and capital policies as it seeks further gains in ROE and sustained support from capital markets.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Launches Share Buyback of Up to ¥1.2 Billion
Jan 14, 2026

Morito Co., Ltd. has resolved at its board meeting on January 14, 2026 to repurchase up to 600,000 shares of its common stock, representing about 2.3% of its outstanding shares (excluding treasury shares), for a maximum total of ¥1.2 billion during the period from January 15, 2026 to January 14, 2027. The company frames the buyback as a tool to flexibly execute capital policies in response to changes in the business environment and as part of its shareholder return measures, signaling a focus on capital efficiency and potentially enhancing shareholder value while modestly increasing its existing treasury share holdings.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Books ¥825 Million Goodwill Impairment Amid U.S. Market Uncertainty
Jan 14, 2026

Morito Co., Ltd. has booked an extraordinary loss of approximately ¥825 million for the fiscal year ended November 30, 2025, after recognizing an impairment loss on goodwill related to its U.S. subsidiary MORITO Scovill Americas, LLC, amid growing uncertainty in U.S. domestic consumption driven by reciprocal tariffs and rising raw material costs. Management is responding by reassessing the recoverability of assets, reshaping its global production and sales structure, and strengthening the resilience of its manufacturing setup to better withstand shifts in U.S. tariff policy and broader changes in the apparel and automotive industries, with the impairment already reflected in the latest consolidated financial results.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Targets Record FY2026 Earnings After Profit Surge From Strategic Consolidations
Jan 14, 2026

Morito reported that while its transportation business stagnated due to a challenging external environment, its apparel and other existing businesses—excluding newly consolidated subsidiaries—delivered steady growth, underscoring the resilience of its core operations. The company highlighted that the consolidations of Ms.ID and MITSUBOSHI CORPORATION drove net sales, operating profit, and ordinary profit to record levels, with gross profit surpassing 30%, and that structural reforms enabled it to achieve its 3,000 million yen operating profit target under its 8th Mid-term Management Plan ahead of schedule; despite anticipating margin pressure from higher personnel costs and the integration of MITSUBOSHI, Morito expects net sales and operating profit to reach new highs in FY2026 and is preparing a new mid-term plan to guide its next growth phase.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Lifts Earnings, Boosts Dividend and Forecasts Further Growth for FY2026
Jan 14, 2026

Morito reported robust results for the fiscal year ended November 30, 2025, with net sales rising 17.2% year on year to ¥56.9 billion and profit attributable to owners of parent increasing 13.4% to ¥2.9 billion, supported by higher operating and ordinary profit margins and an equity ratio above 70%. Despite a decline in cash and cash equivalents driven by significant investing and financing outflows, the company raised its annual dividend to ¥70 per share and plans a further increase to ¥72 in the next fiscal year, while forecasting continued top-line and profit growth in FY2026 on the back of expected sales of ¥63.0 billion and profit attributable to owners of parent of ¥3.0 billion, aided by the consolidation of three newly added group companies and ongoing capital policy including reduced shares outstanding and sustained shareholder returns.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1857.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Advances Share Buyback, Accumulating Over 750,000 Treasury Shares
Jan 7, 2026

Morito Co., Ltd. has repurchased 144,200 shares of its common stock on the Tokyo Stock Exchange between December 1 and December 31, 2025, at a total cost of ¥239,067,100, as part of a previously approved share buyback program under Japan’s Companies Act. This transaction brings the cumulative total of shares repurchased under the January 14, 2025 board resolution to 754,200 shares at a cost of ¥1,197,702,700, leaving capacity within the authorized limit of up to 1.2 million shares or ¥2 billion, and resulting in 841,409 treasury shares held as of December 31, 2025, a move that underscores the company’s ongoing capital management and potential focus on shareholder returns.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1798.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Co., Ltd. Announces Treasury Share Repurchase
Dec 3, 2025

Morito Co., Ltd. has announced the repurchase of 95,500 shares of its common stock, amounting to a total acquisition cost of 157,142,300 yen, conducted through market purchases on the Tokyo Stock Exchange. This move is part of a broader strategy approved by the Board of Directors to acquire up to 1,200,000 shares, aiming to enhance shareholder value and optimize capital structure.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1798.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Co., Ltd. Increases Year-End Dividend Forecast for 2025
Nov 20, 2025

Morito Co., Ltd. has announced a revision to its year-end dividend forecast for the fiscal year ending November 30, 2025, increasing the dividend by 1 yen per share to 37 yen. This decision aligns with the company’s commitment to returning profits to shareholders and reflects a consolidated dividend on equity ratio of 4.6%, underscoring its focus on stable and continuous dividend payments.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1798.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Co., Ltd. Announces Cancellation of Treasury Shares
Nov 20, 2025

Morito Co., Ltd. has announced a decision by its Board of Directors to cancel 3.2 million treasury shares, which constitutes 10.67% of the total shares issued before cancellation. This move is expected to streamline the company’s capital structure, potentially enhancing shareholder value and reflecting a strategic approach to managing its equity base.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1798.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Morito Co., Ltd. Announces Treasury Share Repurchase
Nov 6, 2025

Morito Co., Ltd. announced the repurchase of 161,900 shares of its common stock at a total cost of 258,474,300 yen during October 2025. This move is part of a broader strategy authorized by the Board of Directors to acquire up to 1,200,000 shares, reflecting a commitment to enhance shareholder value and optimize capital structure.

The most recent analyst rating on (JP:9837) stock is a Buy with a Yen1798.00 price target. To see the full list of analyst forecasts on Morito Co., Ltd. stock, see the JP:9837 Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 27, 2026