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Rupa & Co. Ltd. (IN:RUPA)
:RUPA
India Market

Rupa & Co. Ltd. (RUPA) AI Stock Analysis

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IN:RUPA

Rupa & Co. Ltd.

(RUPA)

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Neutral 58 (OpenAI - 5.2)
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Neutral 58 (OpenAI - 5.2)
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Neutral 58 (OpenAI - 5.2)
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Neutral 58 (OpenAI - 5.2)
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Neutral 58 (OpenAI - 5.2)
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Neutral 58 (OpenAI - 5.2)
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Neutral 58 (OpenAI - 5.2)
Rating:58Neutral
Price Target:
₹129.00
▼(-20.15% Downside)
Action:ReiteratedDate:11/25/25
Rupa & Co. Ltd.'s overall stock score is primarily influenced by its solid financial performance, despite challenges in cash flow. Technical analysis indicates bearish momentum, which negatively impacts the score. Valuation is moderate, offering a reasonable P/E ratio and dividend yield but not enough to offset the technical weaknesses.
Positive Factors
Consistent revenue growth
A continued increase in top-line (2.38% in the most recent year) signals stable end-market demand and product acceptance across Rupa's distribution. Durable revenue growth supports capacity utilization and incremental operating leverage, enabling reinvestment in brands, channels, and product mix over the medium term.
Healthy operating margins
Relatively strong gross and EBITDA margins for an apparel manufacturer indicate effective sourcing, cost controls, and pricing power in core categories. Sustainable margins provide cushion against raw-material volatility and fund marketing, distribution expansion, and modest capex without eroding profitability over multiple quarters.
Conservative balance sheet
Low leverage and a high equity ratio give Rupa financial resilience against cyclical retail demand and supply shocks. Manageable debt levels and positive ROE afford capacity to raise incremental capital if needed, maintain supplier relationships, and pursue strategic investments without immediate solvency pressure.
Negative Factors
Declining operating cash flow
A drop in operating cash flow and negative free cash flow growth reduce internal funding for inventory, brand-building, and capex. Persisting cash-generation weakness can force higher working capital financing or constrain dividends and reinvestment, weakening long-term growth options if not reversed.
Rising debt levels
Even a marginal increase in total debt raises concerns when cash flows are weakening. Additional leverage to cover working capital or growth can elevate interest costs and reduce flexibility, making the firm more sensitive to sales volatility and input-cost shocks over the coming quarters.
Declining EPS trend
A material drop in EPS signals pressure on underlying profitability or one-off headwinds that have not been fully absorbed by revenue growth. If EPS contraction persists alongside cash-flow weakness, it limits retained earnings for reinvestment and could impair the company’s ability to scale margins over time.

Rupa & Co. Ltd. (RUPA) vs. iShares MSCI India ETF (INDA)

Rupa & Co. Ltd. Business Overview & Revenue Model

Company DescriptionRupa & Company Limited, together with its subsidiaries, engages in the manufacture and sale of hosiery products for men, women, and kids in India and internationally. It offers vests, briefs, inners, drawers, bermudas, capri's, T-shirts, socks, and thermals for men; bras, panties, camisole, leggings, kurti pants, palazzos, T-shirts, capri's, loungers, thermal uppers and lowers, and socks for women; and T-shirts, bermudas, shorts, thermals, and socks for kids. The company offers its products under the Frontline, Jon, Air, Macroman, Macroman M-series, Macrowoman W-series, Euro, Bumchums, Torrido, Thermocot, Kidline, FCUK, Fruit of the Loom, Femmora, and Softline. It also generates power through a windmill. The company sells its products through approximately 1,50,000 retail outlets and various e-commerce portals, as well as through 20 exclusive brand outlets and approximately 1500 dealers. Rupa & Company Limited was founded in 1968 and is headquartered in Kolkata, India.
How the Company Makes MoneyRupa & Co. Ltd. makes money primarily by selling finished apparel products (innerwear and related casualwear categories) in the Indian market. Its core revenue stream is the invoiced sale of these products to a broad distribution network that typically includes wholesalers/distributors and retailers (including multi-brand outlets and other trade channels), with revenue recognized from product sales. Earnings are driven by (i) product mix and volumes across its brands and categories, (ii) pricing and promotional activity, (iii) the breadth and efficiency of its distribution and retail reach, and (iv) manufacturing/sourcing economics that influence gross margins (cost of raw materials, processing, and logistics). Specific details on revenue split by channel/category, named strategic partnerships, or licensing/royalty/other non-operating income contributions are null.

Rupa & Co. Ltd. Financial Statement Overview

Summary
Rupa & Co. Ltd. demonstrates solid financial performance with consistent revenue growth and profitability. The balance sheet shows a healthy equity position, though there is a slight increase in debt levels. Cash flow is weakened by reduced operating cash flows and free cash flow growth, posing a challenge for liquidity.
Income Statement
72
Positive
Rupa & Co. Ltd. has shown a steady increase in its revenue over the years, demonstrating a positive growth trajectory, with a 2.38% revenue growth rate in the most recent year. The company's gross profit margin stands at approximately 29.42%, indicating efficient cost management. The net profit margin is healthy at 6.72%, while EBIT and EBITDA margins are at 9.35% and 10.53%, respectively. However, the decline in gross profit from the previous year suggests potential cost pressures.
Balance Sheet
65
Positive
The balance sheet reflects moderate stability with a debt-to-equity ratio of 0.23, showing manageable leverage. The company's return on equity (ROE) is reasonably strong at 8.19%, indicating effective use of shareholders' funds. The equity ratio is high at 67.30%, suggesting a solid equity base relative to total assets. Nonetheless, the company's total debt has increased marginally, which may indicate a reliance on debt financing.
Cash Flow
68
Positive
The cash flow statement reveals a decline in operating cash flow compared to the previous year, which could impact liquidity. The free cash flow growth rate is negative, with a significant decrease from the previous year. The operating cash flow to net income ratio is 0.70, indicating that operating cash flow is covering net income adequately. The free cash flow to net income ratio is 0.61, reflecting a moderate capacity to generate free cash flow relative to net income.
BreakdownTTMMar 2025Mar 2024Mar 2023Mar 2022Mar 2021
Income Statement
Total Revenue12.33B12.39B12.11B11.37B14.68B13.09B
Gross Profit3.57B6.56B5.91B5.30B8.34B6.91B
EBITDA1.32B1.48B1.31B1.06B2.78B2.65B
Net Income744.07M832.92M697.77M537.32M1.92B1.75B
Balance Sheet
Total Assets15.11B15.12B14.46B13.88B15.77B11.66B
Cash, Cash Equivalents and Short-Term Investments2.42B1.96B2.21B1.13B1.23B1.18B
Total Debt2.51B2.38B2.39B2.61B3.70B1.61B
Total Liabilities4.97B4.94B4.88B4.76B6.95B4.37B
Stockholders Equity10.14B10.18B9.58B9.12B8.82B7.30B
Cash Flow
Free Cash Flow190.00M508.30M1.46B1.54B-1.53B1.88B
Operating Cash Flow230.56M586.16M1.56B1.85B-1.16B2.11B
Investing Cash Flow-171.50M-102.47M-794.49M-240.92M-336.19M-1.37B
Financing Cash Flow-197.13M-425.88M-679.61M-1.58B1.51B-717.33M

Rupa & Co. Ltd. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price161.55
Price Trends
50DMA
146.74
Negative
100DMA
162.18
Negative
200DMA
183.79
Negative
Market Momentum
MACD
-6.43
Positive
RSI
27.07
Positive
STOCH
11.09
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For IN:RUPA, the sentiment is Negative. The current price of 161.55 is above the 20-day moving average (MA) of 135.88, above the 50-day MA of 146.74, and below the 200-day MA of 183.79, indicating a bearish trend. The MACD of -6.43 indicates Positive momentum. The RSI at 27.07 is Positive, neither overbought nor oversold. The STOCH value of 11.09 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for IN:RUPA.

Rupa & Co. Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
₹20.70B13.080.39%19.90%27.94%
64
Neutral
₹10.55B3.102.83%8.10%59.25%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
58
Neutral
₹9.73B19.561.82%0.78%0.54%
48
Neutral
₹1.39B17.32-5.67%71.26%
41
Neutral
₹2.70B-1.59-21.05%8.16%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
IN:RUPA
Rupa & Co. Ltd.
124.00
-54.12
-30.38%
IN:CANTABIL
Cantabil Retail India Limited
248.65
-20.40
-7.58%
IN:INDTERRAIN
Indian Terrain Fashions Limited
28.19
-3.71
-11.63%
IN:KINETICENG
Kinetic Engineering Ltd
221.40
47.95
27.64%
IN:MONTECARLO
Monte Carlo Fashions Ltd.
507.00
-17.14
-3.27%
IN:SPENCERS
Spencer's Retail Ltd.
29.02
-28.96
-49.95%

Rupa & Co. Ltd. Corporate Events

Rupa & Co. Announces Trading Window Closure Ahead of Q3 FY26 Results
Dec 27, 2025

Rupa & Company Limited has announced that, in line with its Code of Conduct and the SEBI (Prohibition of Insider Trading) Regulations, 2015, it will close its trading window for designated persons and their immediate relatives from January 1, 2026 until 48 hours after the announcement of its unaudited financial results for the quarter ended December 31, 2025. This temporary trading restriction, a standard compliance measure ahead of financial disclosures, aims to prevent insider trading and enhance governance transparency, signaling continued adherence to regulatory norms for investors and market participants, while the exact board meeting date for approval of the results will be communicated later.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 25, 2025