Smoore International Holdings Limited (HK:6969)
:6969
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Smoore International Holdings Limited
(6969)
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Rating:58Neutral
Price Target:
HK$11.50
â–Ľ(-24.44% Downside)
Action:ReiteratedDate:12/12/25
The overall stock score of 58 reflects the company's stable financial foundation with strong equity and low leverage. However, declining revenues and reduced profitability are significant concerns. The technical analysis indicates a bearish trend, and the high P/E ratio suggests the stock may be overvalued. These factors combined result in a moderate overall score.
Positive Factors
Strong balance sheet
A very high equity ratio and minimal leverage give the company durable financial flexibility. Low debt reduces default risk and preserves capacity to fund R&D, capex or absorb demand shocks in the vaping sector, enabling strategic moves without immediate refinancing needs.
Negative Factors
Declining revenues
A multiyear revenue decline undermines scale benefits and signals weakening end-market demand or competitive pressure. Sustained top-line contraction makes it harder to leverage fixed costs, risks margin pressure, and requires product or channel strategy changes to restore growth.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong balance sheet
A very high equity ratio and minimal leverage give the company durable financial flexibility. Low debt reduces default risk and preserves capacity to fund R&D, capex or absorb demand shocks in the vaping sector, enabling strategic moves without immediate refinancing needs.
Read all positive factors
Smoore International Holdings Limited (6969) vs. iShares MSCI Hong Kong ETF (EWH)
Market Cap
HK$60.59B
Dividend Yield2.03%
Average Volume (3M)18.00M
Price to Earnings (P/E)63.0
Beta (1Y)0.97
Revenue Growth15.05%
EPS Growth-30.92%
CountryHK
Employees18,566
SectorConsumer Defensive
Sector Strength42
IndustryTobacco
Share Statistics
EPS (TTM)0.10
Shares Outstanding6,195,150,400
10 Day Avg. Volume22,205,835
30 Day Avg. Volume18,001,075
Financial Highlights & Ratios
PEG Ratio-2.65
Price to Book (P/B)3.50
Price to Sales (P/S)6.50
P/FCF Ratio106.91
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
HK$13.18Price Target Upside-13.44% Downside
Rating ConsensusModerate Buy
Number of Analyst Covering6
EPS Forecast (FY)0.22
Revenue Forecast (FY)HK$16.64B
Smoore International Holdings Limited Business Overview & Revenue Model
Company Description
Smoore International Holdings Limited, an investment holding company, engages in the provision of vaping technology solutions. It researches, designs, and manufactures closed system vaping devices and vaping components for tobacco companies and in...
How the Company Makes Money
Smoore International generates revenue through the sales of its vaping devices and components to a diverse range of clients, including international brands and retailers in the vaping industry. The company primarily earns income from the productio...
Smoore International Holdings Limited Financial Statement Overview
Summary
Income Statement
68
Positive
Balance Sheet
75
Positive
Cash Flow
72
Positive
| Breakdown | TTM | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 12.77B | 11.80B | 11.17B | 12.14B | 13.76B | 10.01B |
| Gross Profit | 4.80B | 4.41B | 4.37B | 5.26B | 7.38B | 5.30B |
| EBITDA | 1.21B | 1.07B | 2.24B | 2.58B | 5.75B | 4.11B |
| Net Income | 1.11B | 1.30B | 1.65B | 2.51B | 5.29B | 2.40B |
Balance Sheet | ||||||
| Total Assets | 27.33B | 27.65B | 25.51B | 24.36B | 22.87B | 14.77B |
| Cash, Cash Equivalents and Short-Term Investments | 10.60B | 12.49B | 16.17B | 15.19B | 14.66B | 9.56B |
| Total Debt | 925.79M | 1.88B | 776.39M | 558.55M | 757.58M | 330.66M |
| Total Liabilities | 4.89B | 5.75B | 4.10B | 3.98B | 3.62B | 2.37B |
| Stockholders Equity | 22.43B | 21.90B | 21.41B | 20.38B | 19.25B | 12.40B |
Cash Flow | ||||||
| Free Cash Flow | 1.04B | 717.57M | 1.96B | -1.22B | 1.61B | 2.65B |
| Operating Cash Flow | 1.96B | 1.75B | 3.19B | 469.86M | 3.59B | 3.04B |
| Investing Cash Flow | -1.59B | -1.86B | -7.02B | -2.42B | -5.23B | -1.26B |
| Financing Cash Flow | -1.68B | -45.71M | -612.36M | 276.19M | 3.52B | 7.06B |
Smoore International Holdings Limited Technical Analysis
Negative
15.22
Price Trends
11.02
Negative
11.65
Negative
15.03
Negative
Market Momentum
-0.70
Positive
33.33
Neutral
43.37
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:6969, the sentiment is Negative. The current price of 15.22 is above the 20-day moving average (MA) of 10.13, above the 50-day MA of 11.02, and above the 200-day MA of 15.03, indicating a bearish trend. The MACD of -0.70 indicates Positive momentum. The RSI at 33.33 is Neutral, neither overbought nor oversold. The STOCH value of 43.37 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:6969.
Smoore International Holdings Limited Peers Comparison
UnderperformOutperform
Sector (62)
HK:6969
Smoore International Holdings Limited
9.78
-0.34
-3.36%
HK:6055
China Tobacco International (HK) Co
34.94
13.35
61.83%
Smoore International Holdings Limited Corporate Events
Smoore Grants 915,000 Share Options Under Amended Post-IPO Scheme
Dec 31, 2025
Smoore International Holdings has granted 915,000 share options under its amended post-IPO share option scheme to five eligible employees of the group, with an exercise price of HK$12.24 per share and a 10-year validity period ending on 30 Decembe...
Smoore Grants 545,000 Awarded Shares to Employees Under Amended Incentive Scheme
Dec 31, 2025
Smoore International Holdings has granted 545,000 awarded shares at no purchase price to seven employee participants under its amended share award scheme, with each award representing the right to receive shares upon vesting. The awards, based on ...
Smoore Revamps Board Committees to Meet New Hong Kong Governance Code
Dec 24, 2025
Smoore International Holdings Limited has reshaped its board governance structure by adding executive director Wang Xin and independent non-executive director Yim Siu Wing, Simon, to its Nomination Committee, effective 24 December 2025, and appoin...
Smoore Updates Board and Committee Line-up, Emphasising Governance and ESG Oversight
Dec 24, 2025
Smoore International Holdings Limited has disclosed the current composition of its board of directors, naming four executive directors, one non-executive director and three independent non-executive directors, with founder and CEO Chen Zhiping con...
Smoore Updates Nomination Committee Terms to Strengthen Governance Framework
Dec 24, 2025
Smoore International Holdings has updated the terms of reference for its Board Nomination Committee, originally adopted in June 2020 and now amended as of 24 December 2025. The revised document clarifies key definitions and governance structures, ...
Smoore International Expands Share Award Plan with New Purchase
Dec 12, 2025
Smoore International Holdings Limited announced a share purchase under its Share Award Plan, acquiring 7,991,000 shares at an average price of approximately HK$12.4835, totaling around HK$99.76 million. This move increases the number of shares hel...
Smoore International Expands Share Award Plan with New Purchase
Dec 11, 2025
Smoore International Holdings Limited announced a share purchase under its Share Award Plan, acquiring 8,140,000 shares at an average price of approximately HK$12.2564, totaling around HK$99,766,880. This move increases the total shares held by th...
Smoore International Releases Financial Update Amid EVE Energy’s Global Offering Plans
Dec 5, 2025
Smoore International Holdings Limited has announced a financial update based on its unaudited consolidated management accounts as of September 30, 2025. The update reveals the company’s current and non-current assets and liabilities, as well...
Smoore International Renews Procurement Agreement with EVE Energy
Nov 20, 2025
Smoore International Holdings Limited has announced the renewal of its Procurement Framework Agreement with EVE Energy, effective from January 1, 2026, to December 31, 2028. This agreement ensures the continued supply of battery products from EVE ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.