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GoodRx Holdings (GDRX)
NASDAQ:GDRX
US Market

GoodRx Holdings (GDRX) AI Stock Analysis

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GDRX

GoodRx Holdings

(NASDAQ:GDRX)

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Neutral 62 (OpenAI - 5.2)
Rating:62Neutral
Price Target:
$2.50
▲(15.21% Upside)
Action:ReiteratedDate:03/07/26
The score is driven primarily by improved financial stability (profitability rebound, consistent cash generation, and sharply reduced leverage), partially offset by weak price trends and a transitional earnings outlook where 2026 guidance points to revenue/EBITDA declines and continued pressure in the core prescription transactions business. Valuation is supportive but not strong enough to outweigh near-term growth and momentum risks.
Positive Factors
De‑risked balance sheet
GoodRx materially reduced debt and moved leverage to low levels in 2025, ending the year with sizable cash and revolver capacity. Lower leverage increases financial flexibility to fund strategic investments, withstand revenue volatility, and reduces refinancing risk over the next several quarters.
Consistent cash generation
The company has delivered positive operating and free cash flow across recent years, supporting reinvestment into growth initiatives, strategic buybacks, and working capital. Persistent cash generation enhances durability of operations and provides a buffer while management rebalances the business model.
Rapid Pharma Direct growth & platform scale
Pharma Direct's high growth reflects a structural pivot to manufacturer‑driven, higher‑value programs and expands monetization beyond PBM transaction fees. Combined with broad platform reach (hundreds of millions of visits and large user base) and e‑commerce / retail integrations, this diversifies revenue and supports longer‑term margin improvement.
Negative Factors
Weakness in core prescription transactions
The legacy prescription transactions business is contracting, with volume and revenue down. A 6% revenue decline and a 14% drop in monthly active consumers point to persistent engagement and volume challenges that pressure a historically important cash and fee stream over the medium term.
Guidance implies near‑term contraction
Management expects 2026 to be a transition year with both revenue and EBITDA down as it investsto scale Pharma Direct and subscriptions. Planned near‑term declines reduce financial headroom and increase execution risk: growth must offset intentional pullbacks in legacy transaction economics to restore momentum.
Unit economics reset and partner concentration risk
GoodRx negotiated lower per‑transaction fees to secure predictability, creating a structural headwind to revenue and margins. Combined with partner‑specific shocks (Rite Aid/ISP impacts), this exposes the business to concentrated partner risk and subdued take‑rates until new revenue streams scale.

GoodRx Holdings (GDRX) vs. SPDR S&P 500 ETF (SPY)

GoodRx Holdings Business Overview & Revenue Model

Company DescriptionGoodRx Holdings, Inc., through its subsidiaries, offers information and tools that enable consumers to compare prices and save on their prescription drug purchases in the United States. The company operates a price comparison platform that provides consumers with curated, geographically relevant prescription pricing, and access to negotiated prices through GoodRx codes that are used to save money on prescriptions across the United States. It also offers other healthcare products and services, including subscriptions, pharma manufacturer solutions, and telehealth services. It serves pharmacy benefit managers that manage formularies and prescription transactions, including establishing pricing between consumers and pharmacies. The company was incorporated in 2015 and is headquartered in Santa Monica, California.
How the Company Makes MoneyGoodRx generates revenue through several key streams. The primary source of income comes from the fees it earns when consumers use its platform to obtain discounts on prescription medications. When a user redeems a coupon at a pharmacy, GoodRx receives a transaction fee from the pharmacy or pharmacy benefit manager (PBM). Additionally, GoodRx partners with healthcare providers and telehealth services, earning revenue from telehealth consultations and prescriptions facilitated through its platform. The company also explores advertising opportunities and partnerships with pharmaceutical companies, allowing for additional income through sponsored listings and promotions. These diverse revenue streams contribute to GoodRx's overall earnings, leveraging both consumer engagement and partnerships within the healthcare ecosystem.

GoodRx Holdings Key Performance Indicators (KPIs)

Any
Any
Monthly Active Consumers
Monthly Active Consumers
Shows the number of unique users engaging with the platform each month, highlighting user retention, platform popularity, and potential for monetization.
Chart InsightsMonthly Active Consumers flattened after pandemic-era gains, then experienced a marked decline through 2025. Management attributes this drop to Rite Aid store closures and lower volume with a PBM partner—explaining the timing in the chart—while outsized Manufacturer Solutions growth and brand campaigns are cushioning revenue and margins. The business is shifting from transaction-driven volume to higher-margin manufacturer and partnership revenue; sustained MAC weakness would cap prescription transaction recovery and limit upside unless retail/PBM re-engagement restores user activity.
Data provided by:The Fly

GoodRx Holdings Earnings Call Summary

Earnings Call Date:Feb 25, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:May 07, 2026
Earnings Call Sentiment Neutral
The call presented a mixed but strategically coherent picture: GoodRx demonstrated strong growth and momentum in its Pharma Direct business, meaningful platform scale (including a notable share of Wegovy pill self-pay fills), e-commerce expansion (tripled retail footprint, 83% QoQ order volume growth), and maintained positive adjusted EBITDA and cash reserves. However, the company is navigating material near-term headwinds in its legacy prescription transactions business—driven by lower unit economics, a 6% decline in prescription transactions revenue, a 14% drop in monthly active consumers, one-time partner impacts (~$35M–$40M), and guidance that implies revenue and EBITDA declines in 2026. Management framed 2026 as a transition year in which it will accept near-term pressure to invest in Pharma Direct, subscriptions, and longer-term durability. Given the balance of meaningful growth in strategic areas against tangible near-term financial and volume headwinds, the overall tone is balanced and transitional rather than clearly positive or negative.
Q4-2025 Updates
Positive Updates
Full-Year Revenue and EBITDA Stability
Full-year 2025 revenue of $796.9M (up 1% year-over-year) and full-year Adjusted EBITDA of $270.5M (up 4% year-over-year), with Q4 revenue of $194.8M and Q4 Adjusted EBITDA of $65M; 2025 results were in line with guidance and Adjusted EBITDA was just above midpoint.
Pharma Direct Rapid Growth
Pharma Direct (formerly Pharma Manufacturer Solutions) revenue grew 41% year-over-year to $151.4M in 2025 and is expected to grow at least 30% in 2026, positioning it as a key growth engine and strategic pivot toward manufacturer-driven, direct-to-consumer pricing.
Strong Consumer Reach and Platform Scale
GoodRx reported nearly 300 million site visits annually, claimed the number one prescription app, and cited nearly 25 million consumers and over 1 million healthcare professionals using the platform each year, enabling significant reach for launches and pricing programs.
Wegovy Launch Contribution and Brand Program Adoption
GoodRx estimates it accounted for nearly 20% of all Wegovy pill self-pay fills during a single week in January; the company has ~200 manufacturer partnerships and over 100 brand self-pay programs live, many integrated into TrumpRx and pharmacy partners.
Rx Marketplace and E-commerce Expansion Momentum
Tripled retail footprint in Q4, exiting the year with 6 of the top 10 retail pharmacies live on the platform, direct contracts with 9 of the top 10 retailers, and a reported order volume increase of 83% quarter-over-quarter in Q4, showing e-commerce traction.
Healthy Balance Sheet and Share Repurchase
Ended 2025 with $261.8M cash on hand and ~ $80M undrawn on the revolving credit facility; repurchased ~48.9M shares for $217.4M at an average of $4.45 per share, demonstrating capital allocation confidence from management.
Negative Updates
Decline in Prescription Transactions Revenue
Prescription transactions revenue declined 6% year-over-year to $544M in 2025; management expects continued pressure on prescription transaction revenue in 2026 driven by strategic trade-offs and lapping impacts.
Subscription Revenue and Early-Stage Monetization
Subscription revenue decreased 3% year-over-year to $83.8M in 2025; condition-specific subscriptions (e.g., weight loss, ED, hair loss) showed early promise but remain immaterial today, with management expecting more meaningful contribution in 2026.
Monthly Active Consumers Decline
Monthly active consumers fell 14% in 2025 versus the prior year; company expects MACs to flatten sequentially from Q4 2025 through Q4 2026 but the decline signals weaker engagement/volume headwinds in the core marketplace.
Unit Economics Reset and Lower Fees
Company disclosed a significant reset in unit economics driven by negotiation of lower fees across partners in exchange for longer-term predictability; this is modeled as a mid-single-digit headwind to consolidated revenue and pressures near-term unit economics.
One-Time and Partner-Related Headwinds
Rite Aid bankruptcy and lower volume through an Integrated Savings Program partner reduced 2025 revenue by approximately $35M–$40M, contributing to the year-over-year comparison and creating a lapping impact into 2026.
2026 Guidance Shows Near-Term Decline
2026 guidance projects revenue of $750M–$780M (midpoint down roughly ~4% from 2025) and Adjusted EBITDA of at least $230M (floor down ~15% from 2025's $270.5M), reflecting near-term trade-offs and investments that will depress reported financials in 2026.
Company Guidance
GoodRx guided FY2026 revenue of $750–$780 million and Adjusted EBITDA of at least $230 million (versus FY2025 revenue $796.9M and Adjusted EBITDA $270.5M); the company expects Pharma Direct (2025 revenue $151.4M, +41% YoY) to grow at least 30% in 2026 and said it will invest further in Pharma Direct and condition-specific subscriptions (weight‑loss subscriptions launched late 2025 with < $1M exit revenue but rapid acceleration). Management flagged near‑term pressure on prescription transactions revenue (PTR fell 6% YoY to $544M in 2025, with a ~$35–$40M headwind from Rite Aid/one ISP) and a mid‑single‑digit impact to consolidated revenue from reset unit economics, while modeling MACs roughly flat (exit 2025 MAC ~5.3, expected ~5.2) and monthly active consumers (down 14% in 2025) flattening sequentially from Q4‑25 through Q4‑26; Q4 revenue was $194.8M and Q4 Adjusted EBITDA $65M, and the balance sheet ended 2025 with $261.8M cash and ~$80M revolver capacity (2025 buybacks: ~48.9M shares for $217.4M at $4.45 avg).

GoodRx Holdings Financial Statement Overview

Summary
Fundamentals improved with strong margins, a return to profitability, consistently positive operating/free cash flow, and a materially de-risked balance sheet after sharp debt reduction. The main offset is the sharp 2025 revenue contraction and uneven multi-year profitability/cash conversion, which raises durability risk.
Income Statement
62
Positive
Profitability has improved meaningfully versus earlier years, with net income turning solidly positive in 2025 on very strong gross margins. However, growth is the key concern: revenue fell sharply in 2025 after modest growth in 2024, and profitability has been volatile over the period (losses in 2020–2023 before the recent rebound). The setup suggests a stronger earnings profile today, but with elevated uncertainty around the durability of top-line demand.
Balance Sheet
76
Positive
The balance sheet strengthened materially in 2025, with debt dropping sharply and leverage moving from relatively high levels in 2020–2024 to low debt versus equity in 2025. Equity remains sizable relative to assets, and returns on equity improved significantly in 2025 after being weak/negative in prior years. Main watch-outs are the historically higher leverage and the fact that returns have not been consistently strong year-to-year.
Cash Flow
71
Positive
Cash generation is consistently positive across the period, with healthy operating cash flow and positive free cash flow each year. That said, free cash flow declined in 2025 (after improvement in 2024), and in 2025 cash conversion weakened versus the prior year (operating cash flow and free cash flow were a smaller share of net income than in 2024). Overall, cash flow quality is good, but the recent step-down in cash conversion and free cash flow growth is a near-term risk.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue796.85M792.32M750.26M766.55M745.42M
Gross Profit654.13M744.11M683.34M701.48M698.71M
EBITDA184.36M153.92M108.82M65.19M48.00M
Net Income30.44M16.39M-8.87M-32.83M-25.25M
Balance Sheet
Total Assets1.40B1.39B1.59B1.60B1.61B
Cash, Cash Equivalents and Short-Term Investments261.82M448.35M672.30M757.16M941.11M
Total Debt59.54M543.39M711.07M717.02M702.33M
Total Liabilities787.80M663.41M826.84M789.80M775.95M
Stockholders Equity616.26M724.66M761.96M814.83M831.68M
Cash Flow
Free Cash Flow164.38M113.55M82.53M91.57M144.32M
Operating Cash Flow167.90M183.89M138.29M146.78M178.78M
Investing Cash Flow-119.96M-70.35M-55.77M-210.50M-178.73M
Financing Cash Flow-234.47M-337.50M-167.40M-120.23M-30.53M

GoodRx Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price2.17
Price Trends
50DMA
2.37
Negative
100DMA
2.65
Negative
200DMA
3.52
Negative
Market Momentum
MACD
-0.04
Negative
RSI
44.50
Neutral
STOCH
15.21
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GDRX, the sentiment is Negative. The current price of 2.17 is below the 20-day moving average (MA) of 2.23, below the 50-day MA of 2.37, and below the 200-day MA of 3.52, indicating a bearish trend. The MACD of -0.04 indicates Negative momentum. The RSI at 44.50 is Neutral, neither overbought nor oversold. The STOCH value of 15.21 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GDRX.

GoodRx Holdings Risk Analysis

GoodRx Holdings disclosed 71 risk factors in its most recent earnings report. GoodRx Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

GoodRx Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (51)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
$151.27M102.2018.98%2.97%
67
Neutral
$820.83M-72.16-7.10%50.51%50.92%
62
Neutral
$736.54M31.724.84%1.30%
60
Neutral
$709.58M78.87-1.85%14.33%93.62%
53
Neutral
$984.75M-6.16-14.24%-2.37%77.85%
51
Neutral
$7.86B-0.30-43.30%2.27%22.53%-2.21%
46
Neutral
$91.53M-0.82-35.88%4.33%50.50%
* Healthcare Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GDRX
GoodRx Holdings
2.15
-2.59
-54.64%
CCLD
CareCloud
3.56
1.98
125.32%
TDOC
Teladoc
5.52
-2.65
-32.44%
PHR
Phreesia
11.77
-15.84
-57.37%
AMWL
American Well
5.53
-2.27
-29.10%
OMDA
Omada Health, Inc.
13.93
-8.67
-38.36%

GoodRx Holdings Corporate Events

Executive/Board Changes
GoodRx Awards Performance-Based Bonus to Chief Accounting Officer
Positive
Mar 6, 2026

On March 3, 2026, GoodRx Holdings, Inc.’s board of directors approved a discretionary cash bonus of $72,918 for 2025 performance for Romin Nabiey, the company’s chief accounting officer. The award highlights the board’s recognition of executive contributions and reflects the company’s continued use of performance-based compensation to retain and incentivize key financial leadership.

The bonus decision underscores GoodRx’s emphasis on aligning executive rewards with prior-year results and may signal confidence in the company’s financial management. For investors and employees, it offers insight into how the company values its senior accounting function and structures compensation around measurable performance outcomes.

The most recent analyst rating on (GDRX) stock is a Buy with a $3.50 price target. To see the full list of analyst forecasts on GoodRx Holdings stock, see the GDRX Stock Forecast page.

Executive/Board Changes
GoodRx Announces Resignation of Board Member Dipanjan Deb
Neutral
Feb 27, 2026

On February 26, 2026, GoodRx Holdings, Inc. disclosed that board member Dipanjan Deb resigned from its Board of Directors, effective the same day. The company reported that Deb’s departure was not due to any disagreement with management or with the company’s policies, operations, or practices, suggesting a routine governance change rather than a sign of internal dispute.

The resignation removes a sitting director from GoodRx’s board but appears unlikely to signal strategic upheaval or immediate operational impact. Stakeholders may view the transition as a standard board refresh, as the company emphasized the absence of conflict or controversy surrounding Deb’s decision to step down.

The most recent analyst rating on (GDRX) stock is a Buy with a $3.00 price target. To see the full list of analyst forecasts on GoodRx Holdings stock, see the GDRX Stock Forecast page.

Executive/Board Changes
GoodRx Approves Retention Bonuses for CEO and CFO
Neutral
Dec 12, 2025

On December 9, 2025, GoodRx Holdings‘ Board of Directors approved retention bonus agreements for CEO Wendy Barnes and CFO Chris McGinnis, offering them cash bonuses of $2 million and $1 million, respectively. These bonuses are contingent upon their continued employment, with repayment conditions if they leave the company under certain circumstances before the end of 2027. The agreements exclude them from participating in the company’s 2025 executive bonus plan or other cash incentive programs for that year.

The most recent analyst rating on (GDRX) stock is a Sell with a $3.00 price target. To see the full list of analyst forecasts on GoodRx Holdings stock, see the GDRX Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 07, 2026