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Imperial Brands (GB:IMB)
LSE:IMB
UK Market
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Imperial Brands (IMB) Technical Analysis

585 Followers

Technical Sentiment

Overall Consensus
Buy
12Bullish
5Neutral
5Bearish
Technical Analysis Consensus
Neutral
3Bullish
5Neutral
2Bearish
Moving Average Consensus
Buy
9Bullish
0Neutral
3Bearish
Imperial Brands’s (IMB) Moving Averages Convergence Divergence (MACD) indicator is 7.34, suggesting Imperial Brands is a Sell.
Imperial Brands’s (IMB) 20-Day exponential moving average is 2771.64, while Imperial Brands’s (IMB) share price is 2,776.5 p, making it a Buy.
Imperial Brands’s (IMB) 50-Day exponential moving average is 2786.38, while Imperial Brands’s (IMB) share price is 2,776.5 p, making it a Buy.

Imperial Brands (IMB) Pivot Points

Jul 21, 2026, 11:03 AM
Name
S3
S2
S1
Pivot Points
R1
R2
R3
Classic
2,748.33
2,788.67
2,829.33
2,869.67
2,910.33
2,950.67
2,991.33
Fibonacci
2,788.67
2,819.61
2,838.72
2,869.67
2,900.61
2,919.72
2,950.67
Pivot points are a technical analysis tool used by traders to identify potential support and resistance levels in financial markets. Pivot points are calculated based on the previous day's high, low, and close prices, and are used to help traders identify levels at which the price may reverse or continue to trend.

Imperial Brands (IMB) Moving Averages

Jul 21, 2026, 11:03 AM
Period
Simple
Exponential
MA5
2,786.00Buy
2,806.68Buy
MA10
2,760.30Buy
2,782.05Buy
MA20
2,769.55Buy
2,771.64Buy
MA50
2,766.99Buy
2,786.38Buy
MA100
2,868.15Sell
2,839.87Buy
MA200
2,955.34Sell
2,903.56Sell
Imperial Brands’s (IMB) 10-Day exponential moving average is 2782.05, while Imperial Brands’s (IMB) share price is 2,776.5 p, making it a Buy.
Imperial Brands’s (IMB) 100-Day exponential moving average is 2839.87, while Imperial Brands’s (IMB) share price is 2,776.5 p, making it a Buy.
Imperial Brands’s (IMB) stock price is 2,776.5 p and Imperial Brands’s (IMB) 50-day simple moving average is 2766.99, creating a Buy signal.
Imperial Brands’s (IMB) stock price is 2,776.5 p and Imperial Brands’s (IMB) 100-day simple moving average is 2868.15, creating a Sell signal.
Imperial Brands’s (IMB) stock price is 2,776.5 p and Imperial Brands’s (IMB) 200-day simple moving average is 2955.34, creating a Sell signal.

Imperial Brands (IMB) Technical Indicators

Jul 21, 2026, 11:03 AM
Name
Value
Implied Action
RSI (14)
58.89
Neutral
STOCH (9,6)
63.26
Neutral
STOCHRSI (14)
34.97
Neutral
MACD (12,26)
7.34
Sell
ADX (14)
32.22
Neutral
Williams %R
-64.15
Buy
CCI (14)
117.23
Sell
ATR (14)
75.19
-
Ultimate Oscillator
51.48
Neutral
ROC
2.01
Buy
Imperial Brands’s (IMB) Relative Strength Index (RSI) is 58.89, creating a Neutral signal.
Imperial Brands’s (IMB) Trend Strength Indicator (ADX) is 32.22, creating a Neutral signal.
Imperial Brands’s (IMB) Commodity Channel Index (CCI) is 117.23, creating a Sell signal.
Imperial Brands’s (IMB) Price Rate of Change (ROC) is 2.01, creating a Buy signal.

FAQ

Is IMB a Buy, Hold, or Sell?
Based on IMB’s technical indicators, IMB is a Buy.
    What is IMB’s RSI (14)?
    IMB’s RSI (14) is 58.89, which suggests IMB is a Neutral.
      What is IMB’s MACD?
      IMB’s MACD is 7.34, which suggests IMB is a Sell.
        What is IMB’s 5-day moving average?
        IMB’s 5-day moving average is 2786.00, which suggests IMB is a Buy.
          What is IMB’s 20-day moving average?
          IMB 20-day moving average is 2769.55, which suggests IMB is a Buy.
            What is IMB’s 50-day moving average?
            IMB’s 50-day moving average is 2766.99, which suggests IMB is a Buy.
              What is IMB’s 200-day moving average?
              IMB’s 200-day moving average is 2955.34, which suggests IMB is a Sell.
                What is IMB’s Williams % R (14)?
                IMB’s Williams % R (14) is -64.15, which suggests IMB is a Buy.
                  What is IMB’s CCI (14)?
                  IMB’s CCI (14) is 117.23, which suggests IMB is a Sell.
                    What is the share price of Imperial Brands?