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Imperial Brands (GB:IMB)
LSE:IMB
UK Market

Imperial Brands (IMB) Technical Analysis

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Technical Sentiment

Overall Consensus
Sell
7Bullish
3Neutral
12Bearish
Technical Analysis Consensus
Buy
5Bullish
3Neutral
2Bearish
Moving Average Consensus
Strong Sell
2Bullish
0Neutral
10Bearish
Imperial Brands’s (IMB) Moving Averages Convergence Divergence (MACD) indicator is -43.62, suggesting Imperial Brands is a Buy.
Imperial Brands’s (IMB) 20-Day exponential moving average is 3109.99, while Imperial Brands’s (IMB) share price is 3,011p, making it a Sell.
Imperial Brands’s (IMB) 50-Day exponential moving average is 3125.95, while Imperial Brands’s (IMB) share price is 3,011p, making it a Sell.

Imperial Brands (IMB) Pivot Points

Jan 11, 2026, 02:52 AM
Name
S3
S2
S1
Pivot Points
R1
R2
R3
Classic
2,937.00
2,958.00
2,989.00
3,010.00
3,041.00
3,062.00
3,093.00
Fibonacci
2,958.00
2,977.86
2,990.14
3,010.00
3,029.86
3,042.14
3,062.00
Pivot points are a technical analysis tool used by traders to identify potential support and resistance levels in financial markets. Pivot points are calculated based on the previous day's high, low, and close prices, and are used to help traders identify levels at which the price may reverse or continue to trend.

Imperial Brands (IMB) Moving Averages

Jan 11, 2026, 02:52 AM
Period
Simple
Exponential
MA5
3,024.80Sell
3,032.79Sell
MA10
3,073.20Sell
3,066.88Sell
MA20
3,134.95Sell
3,109.99Sell
MA50
3,152.92Sell
3,125.95Sell
MA100
3,101.41Sell
3,078.31Sell
MA200
2,960.57Buy
2,952.08Buy
Imperial Brands’s (IMB) 10-Day exponential moving average is 3066.88, while Imperial Brands’s (IMB) share price is 3,011p, making it a Sell.
Imperial Brands’s (IMB) 100-Day exponential moving average is 3078.31, while Imperial Brands’s (IMB) share price is 3,011p, making it a Sell.
Imperial Brands’s (IMB) stock price is 3,011p and Imperial Brands’s (IMB) 50-day simple moving average is 3152.92, creating a Sell signal.
Imperial Brands’s (IMB) stock price is 3,011p and Imperial Brands’s (IMB) 100-day simple moving average is 3101.41, creating a Sell signal.
Imperial Brands’s (IMB) stock price is 3,011p and Imperial Brands’s (IMB) 200-day simple moving average is 2960.57, creating a Buy signal.

Imperial Brands (IMB) Technical Indicators

Jan 11, 2026, 02:52 AM
Name
Value
Implied Action
RSI (14)
32.69
Neutral
STOCH (9,6)
15.57
Buy
STOCHRSI (14)
4.25
Buy
MACD (12,26)
-43.62
Buy
ADX (14)
20.79
Neutral
Williams %R
-95.10
Buy
CCI (14)
-128.02
Buy
ATR (14)
68.51
-
Ultimate Oscillator
36.88
Neutral
ROC
-5.34
Sell
Imperial Brands’s (IMB) Relative Strength Index (RSI) is 32.69, creating a Neutral signal.
Imperial Brands’s (IMB) Trend Strength Indicator (ADX) is 20.79, creating a Neutral signal.
Imperial Brands’s (IMB) Commodity Channel Index (CCI) is -128.02, creating a Buy signal.
Imperial Brands’s (IMB) Price Rate of Change (ROC) is -5.34, creating a Sell signal.

FAQ

Is IMB a Buy, Hold, or Sell?
Based on IMB’s technical indicators, IMB is a Sell.
    What is IMB’s RSI (14)?
    IMB’s RSI (14) is 32.69, which suggests IMB is a Neutral.
      What is IMB’s MACD?
      IMB’s MACD is -43.62, which suggests IMB is a Buy.
        What is IMB’s 5-day moving average?
        IMB’s 5-day moving average is 3024.80, which suggests IMB is a Sell.
          What is IMB’s 20-day moving average?
          IMB 20-day moving average is 3134.95, which suggests IMB is a Sell.
            What is IMB’s 50-day moving average?
            IMB’s 50-day moving average is 3152.92, which suggests IMB is a Sell.
              What is IMB’s 200-day moving average?
              IMB’s 200-day moving average is 2960.57, which suggests IMB is a Buy.
                What is IMB’s Williams % R (14)?
                IMB’s Williams % R (14) is -95.10, which suggests IMB is a Buy.
                  What is IMB’s CCI (14)?
                  IMB’s CCI (14) is -128.02, which suggests IMB is a Buy.
                    What is the share price of Imperial Brands?