The earnings call presented a mixed picture. While there were positive developments in marketing efficiency and significant growth in the ready-to-eat segment, challenges persisted with declining meal kit revenues, reduced total orders, and decreased contribution margins. The financial metrics showed slight improvements in some areas, but the outlook for certain segments remains cautious.
Company Guidance
During the HelloFresh Q3 2024 earnings call, the company provided guidance on several key metrics and strategic shifts. Revenues for the quarter were over €1.8 billion, representing a year-over-year growth of about 2% in constant currency. Average Order Value (AOV) increased by 3.8% to €66.2. Marketing expenses were reduced, contributing to an expanded EBITDA of over €72 million, with an EBITDA margin of 8.5% for meal kits and 1.3% for Ready-to-Eat (RTE) products. The company generated a free cash flow of about €30 million year-to-date. Orders decreased by 1.9% from the previous year, totaling 27.5 million in Q3 2024. While RTE saw a growth of nearly 40%, meal kits declined by 9% due to strategic marketing changes. The company adjusted its full-year revenue growth outlook to 1% to 1.7% in constant currency and raised the lower end of its EBITDA outlook to €360 million to €400 million. The guidance reflects HelloFresh’s strategic focus on maximizing marketing ROI, improving customer retention, and enhancing product innovation.
Revenue and Growth Metrics
Generated revenues of over €1.8 billion with a year-over-year growth rate of about 2% in constant currency. AOV increased to €66.2, a 3.8% year-over-year growth rate.
Marketing Efficiency
Shift in marketing strategy led to good marketing efficiency, reducing expenses both on a relative and absolute basis for the group, especially in meal kits.
EBITDA and Free Cash Flow
Expanded absolute EBITDA to over €72 million for Q3 with an EBITDA margin of 8.5% for meal kits and 1.3% for RTE. Generated positive free cash flow of about €30 million year-to-date.
Ready-to-Eat Segment Growth
RTE continued on its strong growth trajectory with a growth of just shy of 40% year-over-year in Q3.
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HelloFresh SE (GB:0RVI) Earnings, Revenues Date & History
The upcoming earnings date is based on a company’s previous reporting, and may be updated when the actual date is announced
The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.
Beat
Missed
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GB:0RVI Earnings-Related Price Changes
Report Date
Price 1 Day Before
Price 1 Day After
Percentage Change
Oct 29, 2024
€10.55
€9.92
-6.04%
Aug 13, 2024
€5.33
€5.99
+12.39%
Apr 25, 2024
€6.76
€6.86
+1.55%
Mar 15, 2024
€7.06
€7.39
+4.79%
Earnings announcements can affect a stock’s price. This table shows the stock's price the day before and the day after recent earnings reports, including the percentage change.
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FAQ
When does HelloFresh SE (GB:0RVI) report earnings?
HelloFresh SE (GB:0RVI) is schdueled to report earning on Mar 11, 2025, TBA Not Confirmed.
What is HelloFresh SE (GB:0RVI) earnings time?
HelloFresh SE (GB:0RVI) earnings time is at Mar 11, 2025, TBA Not Confirmed.
Where can I see when companies are reporting earnings?
You can see which companies are reporting today on our designated earnings calendar.