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Puig Brands, S.A. (ES:PUIG)
BME:PUIG
Spanish Market
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Puig Brands, S.A. (PUIG) AI Stock Analysis

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ES:PUIG

Puig Brands, S.A.

(BME:PUIG)

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Outperform 73 (OpenAI - 4o)
Rating:73Outperform
Price Target:
€18.00
▲(34.73% Upside)
Puig Brands, S.A. demonstrates strong financial performance, which is the most significant factor contributing to the overall score. The company's stable balance sheet and robust cash flow generation support its healthy financial position. Technical analysis indicates a neutral to slightly bearish trend, while the valuation is fair, offering a reasonable balance between growth and income potential.
Positive Factors
Revenue Growth
Consistent revenue growth indicates a successful market strategy and product demand, strengthening long-term financial stability and market position.
Cash Flow Generation
Strong cash flow generation supports operational flexibility and investment capacity, ensuring sustainable growth and resilience against market fluctuations.
Balance Sheet Health
A stable balance sheet with manageable leverage enhances financial stability, allowing for strategic investments and cushioning against economic downturns.
Negative Factors
Leverage Management
While the balance sheet is stable, better management of leverage is necessary to reduce financial risk and improve long-term capital efficiency.
Operational Costs
Rising operational costs could pressure margins, potentially impacting profitability if not managed effectively over the long term.
Liabilities
High liabilities relative to assets may constrain financial flexibility, posing risks to long-term financial health if not addressed.

Puig Brands, S.A. (PUIG) vs. iShares MSCI Spain ETF (EWP)

Puig Brands, S.A. Business Overview & Revenue Model

Company DescriptionPuig Brands SA is a holding company, which engages in the manufacturing and sale of fragrance, fashion, and beauty products. It operates through the following segments: Fragrance and Fashion, Make-up, and Skincare. The Fragrance and Fashion segment focuses on the creation, marketing, and sale of fragrances as well as clothing, accessories, and other fashion-related items. The Make-up segment offers cosmetic products including foundations, concealers, lipsticks, lip glosses, eyeliners, blushes, mascaras, and eyeshadows. The Skincare segment includes cleansers, toners, moisturizers, serums, body care, exfoliators, acne, oil correctors, facial masks, and sun care products. The company was founded by Antonio Puig Castelló in 1914 and is headquartered in Barcelona, Spain.
How the Company Makes MoneyPuig generates revenue primarily through the sale of its fragrance and beauty products, which are distributed through a network of retail partners and direct-to-consumer channels worldwide. The company's key revenue streams include the sales of perfumes, cosmetics, and personal care products under its own brands and through licenses with other global brands. In addition to product sales, Puig benefits from strategic partnerships and licensing agreements that allow it to leverage brand equity and expand its market reach. The company's strong emphasis on branding and innovation, along with its investment in marketing and distribution, significantly contributes to its earnings. Furthermore, Puig's involvement in the fashion sector, through the management and commercialization of renowned fashion labels, also plays a vital role in its overall revenue model.

Puig Brands, S.A. Financial Statement Overview

Summary
Puig Brands, S.A. exhibits strong financial performance with consistent revenue and profit growth. The company's balance sheet is stable, though leverage could be better managed. Cash flow generation is robust, supporting its net income comfortably. Overall, Puig Brands is in a healthy financial position, with positive growth and profitability trends.
Income Statement
85
Very Positive
Puig Brands, S.A. has demonstrated strong revenue growth over recent years, with a substantial increase in total revenue from 2021 to 2024. The gross profit margin in 2024 is robust, indicating effective cost management. While the net profit margin has improved, the EBIT margin has slightly decreased, suggesting increased operational costs. Overall, the company shows healthy profitability and growth trends.
Balance Sheet
78
Positive
Puig Brands, S.A. maintains a healthy balance sheet with a manageable debt-to-equity ratio. The increase in stockholders' equity indicates strong financial health and stability. However, the equity ratio shows room for improvement, with liabilities still comprising a significant portion of total assets. The company's financial position is solid, but attention to leverage is necessary.
Cash Flow
82
Very Positive
The company has shown remarkable growth in operating cash flow, supporting its net income effectively. Free cash flow has also grown, indicating efficient capital expenditure management. The operating cash flow to net income ratio suggests strong cash generation capabilities. Overall, Puig Brands is maintaining a positive cash flow trajectory.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue4.92B4.79B4.30B3.62B2.59B
Gross Profit3.68B3.59B3.22B2.55B1.78B
EBITDA898.24M979.81M876.69M663.21M500.81M
Net Income651.83M530.65M465.21M399.49M221.04M
Balance Sheet
Total Assets8.04B8.60B7.71B7.12B5.09B
Cash, Cash Equivalents and Short-Term Investments283.32M884.43M852.90M710.05M692.66M
Total Debt1.80B1.73B2.21B1.88B1.01B
Total Liabilities4.36B5.07B6.75B6.16B4.04B
Stockholders Equity3.67B3.53B949.91M944.85M1.04B
Cash Flow
Free Cash Flow689.34M548.77M378.56M268.15M433.81M
Operating Cash Flow884.68M739.69M556.47M419.73M511.02M
Investing Cash Flow-428.55M-1.24B-286.65M-1.05B-144.99M
Financing Cash Flow-1.19B538.35M-98.01M644.54M-342.25M

Puig Brands, S.A. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price13.36
Price Trends
50DMA
15.22
Negative
100DMA
15.90
Negative
200DMA
16.44
Negative
Market Momentum
MACD
-0.43
Negative
RSI
30.95
Neutral
STOCH
55.20
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ES:PUIG, the sentiment is Negative. The current price of 13.36 is below the 20-day moving average (MA) of 14.14, below the 50-day MA of 15.22, and below the 200-day MA of 16.44, indicating a bearish trend. The MACD of -0.43 indicates Negative momentum. The RSI at 30.95 is Neutral, neither overbought nor oversold. The STOCH value of 55.20 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for ES:PUIG.

Puig Brands, S.A. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
€8.07B12.3719.77%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
54
Neutral
€1.84B
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ES:PUIG
Puig Brands, S.A.
13.36
-6.00
-30.99%
ES:HBX
Hbx Group International Plc
7.27
-4.13
-36.23%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 06, 2025