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SportsHero Limited (AU:SHO)
:SHO
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SportsHero Limited (SHO) AI Stock Analysis

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AU:SHO

SportsHero Limited

(OTC:SHO)

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Neutral 42 (OpenAI - 4o)
Rating:42Neutral
Price Target:
AU$0.00
▼(-100.00% Downside)
SportsHero Limited's overall stock score is primarily impacted by its poor financial performance, characterized by declining revenues, significant losses, and a weak balance sheet. Technical analysis provides mixed signals, and the negative P/E ratio highlights valuation concerns. The absence of earnings call data and corporate events means these factors do not influence the score.

SportsHero Limited (SHO) vs. iShares MSCI Australia ETF (EWA)

SportsHero Limited Business Overview & Revenue Model

Company DescriptionSportsHero Limited (SHO) is a technology-driven company specializing in the sports and entertainment sector. It focuses on providing innovative solutions for sports fans, including a digital platform that enables users to engage with their favorite sports through predictive gaming, fan engagement tools, and real-time analytics. The company's core products include a mobile app that offers fantasy sports, live match updates, and interactive features that enhance the overall fan experience.
How the Company Makes MoneySportsHero Limited generates revenue through several key streams. Primarily, it earns money from in-app purchases and subscription fees for premium features on its platform, where users can access exclusive content and enhanced gaming experiences. Additionally, the company partners with various sports leagues and teams to offer branded content and promotional opportunities, creating sponsorship revenue. Advertising partnerships with brands looking to reach the sports fan demographic also contribute significantly to its earnings. Furthermore, the company may explore data monetization strategies, leveraging insights gathered from user interactions to provide analytics services to sports organizations and marketers.

SportsHero Limited Financial Statement Overview

Summary
SportsHero Limited is facing significant financial challenges, with declining revenues, high operational losses, and a weak balance sheet. The company shows negative gross profit and net profit margins, negative stockholders' equity, and negative operating and free cash flows, raising concerns about its ability to sustain operations.
Income Statement
15
Very Negative
SportsHero Limited has been experiencing declining revenues and significant losses over the years. The company shows negative gross profit and net profit margins, indicating that it is not generating sufficient revenue to cover its costs. The EBIT and EBITDA margins are also negative, reflecting operational inefficiencies. Revenue growth is negative, suggesting a shrinking business.
Balance Sheet
20
Very Negative
The balance sheet reveals a concerning financial structure with negative stockholders' equity, indicating that liabilities exceed assets. The debt-to-equity ratio is negative, highlighting high leverage and potential solvency issues. Return on equity is positive but misleading due to negative equity, suggesting unsustainable financial performance.
Cash Flow
25
Negative
Cash flow analysis shows negative operating and free cash flows, indicating cash outflows from operations. The free cash flow to net income ratio is slightly above 1, suggesting that cash flow is somewhat aligned with net losses. However, the high free cash flow growth rate is due to a low base effect rather than operational improvement.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue60.45K57.23K8.54K16.64K16.78K30.38K
Gross Profit-1.21M-1.19M11.22K16.64K16.78K22.66K
EBITDA-2.86M-2.82M-628.14K-2.17M-2.48M-1.95M
Net Income-3.08M-3.03M-621.41K-3.25M-2.36M-1.98M
Balance Sheet
Total Assets193.18K193.18K34.05K305.99K2.57M1.84M
Cash, Cash Equivalents and Short-Term Investments179.51K179.51K26.72K203.50K2.56M1.83M
Total Debt1.40M1.40M273.57K524.87K0.000.00
Total Liabilities2.27M2.27M595.86K1.02M264.93K182.94K
Stockholders Equity-2.08M-2.08M-561.80K-716.83K2.30M1.66M
Cash Flow
Free Cash Flow-2.12M-2.08M-883.98K-2.98M-1.90M-1.47M
Operating Cash Flow-2.12M-2.07M-881.69K-2.97M-1.89M-1.47M
Investing Cash Flow-535.00-340.00-2.30K-11.99K-2.01K-32.12K
Financing Cash Flow2.31M1.47M721.15K470.70K1.84M3.12M

SportsHero Limited Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.04
Price Trends
50DMA
0.04
Positive
100DMA
0.04
Positive
200DMA
0.03
Positive
Market Momentum
MACD
>-0.01
Negative
RSI
55.20
Neutral
STOCH
55.56
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:SHO, the sentiment is Positive. The current price of 0.04 is above the 20-day moving average (MA) of 0.04, below the 50-day MA of 0.04, and above the 200-day MA of 0.03, indicating a bullish trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 55.20 is Neutral, neither overbought nor oversold. The STOCH value of 55.56 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:SHO.

SportsHero Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
AU$4.66M5.5062.59%33.82%-5.51%38.41%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
49
Neutral
AU$25.24M-20.0012.70%71.21%
45
Neutral
AU$19.86M-89.43%-10.12%66.90%
45
Neutral
AU$145.62M-144.99%12.82%-987.50%
44
Neutral
AU$46.01M-9.79-150.45%0.72%17.24%
42
Neutral
AU$33.38M340.15%-168.75%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:SHO
SportsHero Limited
0.04
0.02
115.79%
AU:TNY
Tinybeans Group
0.12
0.04
51.90%
AU:RNT
Rent.com.au Ltd
0.05
0.03
150.00%
AU:RMY
RMA Global Ltd.
0.03
>-0.01
-23.26%
AU:ART
Airtasker Ltd
0.32
0.03
10.34%
AU:LVE
Love Group Ltd
0.12
0.04
51.32%

SportsHero Limited Corporate Events

SportsHero Limited Issues Shares and Advances Strategic Partnership
Oct 28, 2025

SportsHero Limited has issued 750,000 fully paid ordinary shares following the exercise of options, without disclosure under the Corporations Act. The company is advancing its strategic partnership with PLDT Inc. to develop an iGV Game Pass subscription for PLDT’s premium home broadband customers, with expectations for a near-term launch, potentially enhancing its market position and stakeholder value.

SportsHero Limited Announces Annual General Meeting Details
Oct 28, 2025

SportsHero Limited has announced its Annual General Meeting, scheduled for November 27, 2025, in Sydney. Shareholders are encouraged to participate either in person or by proxy, with specific instructions provided for voting procedures. The meeting will address matters affecting shareholder interests, and the company emphasizes the importance of shareholder votes.

SportsHero Limited Issues New Securities to Boost Market Presence
Oct 27, 2025

SportsHero Limited has announced the issuance of 750,000 new ordinary fully paid securities, which will be quoted on the ASX under the code SHO. This move is part of the company’s strategic efforts to enhance its market presence and operational capabilities, potentially impacting its financial standing and stakeholder interests.

SportsHero Expands Gaming Catalogue with V-Hunt Partnership
Oct 17, 2025

SportsHero Limited has expanded its mobile gaming catalogue by signing an agreement with V Hunt Digital Media Pvt Ltd to distribute approximately 600 hyper casual mobile games throughout Southeast Asia. This strategic move is expected to enhance SportsHero’s gaming subscription platform, although the commercial impact remains uncertain until the platform goes live. The agreement is set for a year with automatic renewals, and the company will update stakeholders on revenue projections as the platform develops.

SportsHero Expands Gaming Portfolio with V-Hunt Partnership
Oct 15, 2025

SportsHero Limited has entered into an agreement with V Hunt Digital Media Pvt Ltd to distribute a catalogue of approximately 600 HTML5 hyper casual mobile games in Southeast Asia. This strategic move significantly expands SportsHero’s gaming portfolio, enhancing its competitive position in the region’s rapidly growing mobile gaming market. The agreement is expected to boost user engagement by offering instantly playable games that require no downloads, catering to markets with low data storage devices. The partnership aligns with SportsHero’s strategy to launch a leading mobile gaming subscription product through Telco partners, capitalizing on the high demand for mobile games in Indonesia, the largest market in Southeast Asia.

SportsHero Limited Announces Quotation of New Securities on ASX
Oct 1, 2025

SportsHero Limited has announced the issuance of 1,086,956 fully paid ordinary securities, which will be quoted on the Australian Securities Exchange (ASX) under the code SHO. This move is part of the company’s strategy to leverage convertible securities, potentially impacting its market position by increasing liquidity and shareholder value.

SportsHero Limited Releases 2025 Corporate Governance Statement
Sep 29, 2025

SportsHero Limited has released its corporate governance statement for the financial year ending June 30, 2025, which is available on their website. The statement outlines the company’s adherence to the ASX Corporate Governance Council’s principles and recommendations, highlighting its commitment to transparency and accountability. The announcement underscores the company’s efforts to maintain robust governance practices, which are crucial for its operations and stakeholder trust.

SportsHero Limited Releases Corporate Governance Statement
Sep 29, 2025

SportsHero Limited has released its Corporate Governance Statement, prepared in accordance with the 4th Edition of the ASX Corporate Governance Principles and Recommendations. The statement outlines the company’s adherence to these principles, detailing the roles and responsibilities of the board and management, the process for appointing directors, and the accountability of the company secretary. This governance framework is crucial for ensuring transparency and accountability, which can enhance investor confidence and potentially impact the company’s market value.

SportsHero Limited Releases 2025 Annual Report
Sep 29, 2025

SportsHero Limited has released its annual report for the year ending June 30, 2025. The report outlines the company’s financial performance and strategic initiatives over the past year. As a digital platform engaging sports fans, SportsHero Limited’s operations and market positioning are crucial for its stakeholders, including investors and partners. The annual report is a key document for assessing the company’s progress and future prospects.

SportsHero Limited Announces New Share Issuance on ASX
Sep 23, 2025

SportsHero Limited has announced the issuance of 1,086,956 fully paid ordinary shares, which will be quoted on the Australian Securities Exchange (ASX) under the code SHO. This move is part of the company’s strategy to enhance its capital structure and potentially improve its market positioning, offering stakeholders an opportunity to engage with its growth trajectory.

SportsHero Expands Gaming Reach with Indosat Partnership
Sep 9, 2025

SportsHero Limited has expanded its agreement with Indosat Ooredoo Hutchison to include a mobile casual gaming product, allowing Indosat’s customers to subscribe to mobile games using their existing accounts. This expansion is expected to significantly increase SportsHero’s market reach in Indonesia, where mobile gamers vastly outnumber PC gamers. The agreement includes a revenue-sharing model and marketing support from Indosat, potentially enhancing SportsHero’s financial performance and industry positioning in the Southeast Asian mobile gaming market.

SportsHero Limited Reports Revenue Growth and Strategic Expansions
Aug 29, 2025

SportsHero Limited reported a substantial increase in revenue from ordinary activities, although it also experienced a significant loss after tax from continuing operations for the year ending June 2025. The company launched a new cloud-based gaming product in collaboration with iGV.com, targeting the Indonesian market, and completed a private placement to raise funds for commercializing partnerships and expanding marketing efforts. Additionally, SportsHero signed a five-year deal with Indosat Ooredoo Hutchison, indicating strategic growth in the region.

SportsHero Secures Strategic Distribution Rights with Yes2Games
Aug 15, 2025

SportsHero Limited has entered into a strategic distribution agreement with Yes2Games, securing exclusive rights to distribute Yes2Games’ mobile game titles across four Southeast Asian countries. While the agreement is crucial for SportsHero’s growth plans, it currently has no immediate commercial impact, as revenue generation is contingent upon establishing distribution arrangements with partners. The agreement includes a renewable 12-month term and a revenue-sharing model, but the financial implications remain undetermined until distribution begins.

SportsHero Expands into SE Asian Mobile Gaming Market with Yes2Games Partnership
Aug 14, 2025

SportsHero Limited has signed an exclusive content distribution agreement with Yes2Games, allowing it to distribute popular mobile games like Fruit Ninja and Jetpack Joyride in Southeast Asia. This strategic move positions SportsHero to capture a significant share of the growing mobile gaming market in the region, enhancing its industry positioning and offering new opportunities for revenue growth.

SportsHero Limited Addresses ASX Price Query Amid Early-Stage Discussions
Aug 6, 2025

SportsHero Limited has responded to an ASX price query, stating that it is not aware of any undisclosed information that could explain recent trading activity in its securities. The company is in early-stage discussions regarding potential platforming or licensing arrangements, but no commercial terms have been exchanged. SportsHero confirms compliance with ASX Listing Rules and assures that any future developments will be disclosed in accordance with its continuous disclosure obligations.

SportsHero Limited Issues Over 71 Million Shares to Boost Capital
Aug 5, 2025

SportsHero Limited has issued 71,747,921 fully paid ordinary shares under its ASX Listing Rule 7.1 placement capacity. The issuance was conducted without disclosure to investors, and the company has complied with relevant provisions of the Corporations Act. This move is significant for SportsHero Limited as it demonstrates their ability to raise capital efficiently, potentially impacting their market positioning and providing opportunities for growth and expansion.

SportsHero Limited Announces New Issuance of Unquoted Equity Securities
Aug 5, 2025

SportsHero Limited has announced the issuance of unquoted equity securities, including options with varying exercise prices and expiration dates. This strategic move is likely to impact the company’s financial structure and could influence its market positioning by potentially increasing capital for future growth initiatives.

SportsHero Limited Announces Quotation of New Securities on ASX
Aug 5, 2025

SportsHero Limited has announced the quotation of 71,747,921 fully paid ordinary securities on the Australian Securities Exchange (ASX), as part of previously announced transactions. This move is expected to enhance the company’s financial flexibility and market presence, potentially impacting its operational capabilities and positioning within the sports technology industry.

SportsHero Ltd Reports Quarterly Cash Flow with Positive Net Cash Increase
Jul 31, 2025

SportsHero Ltd reported its quarterly cash flow, revealing a net cash outflow from operating activities of $390,000, primarily due to staff and administrative costs. Despite this, the company managed a net increase in cash and cash equivalents of $150,000 for the period, supported by financing activities that included proceeds from borrowings.

SportsHero Expands Gaming Footprint in Southeast Asia
Jul 31, 2025

SportsHero Limited has made significant strides in the Southeast Asian gaming market by launching its iGV Family Game Pass in Indonesia through partnerships with major telcos XL Axiata and Indosat, targeting the country’s substantial PC gaming community. Additionally, the company has expanded its collaboration with Indonesia’s PSSI to become the exclusive e-Sports Digital Platform Partner, planning to launch the KitaGaruda Gaming Hub, which will serve as a central online platform for gaming enthusiasts. These developments are expected to enhance SportsHero’s market presence and leverage the growing popularity of e-sports in the region.

SportsHero Limited Announces Proposed Securities Issue
Jul 30, 2025

SportsHero Limited has announced a proposed issue of securities, including options and ordinary shares, set to be issued on August 5, 2025. This issuance is part of a strategic move to enhance the company’s financial position and potentially expand its market presence, impacting stakeholders by increasing the company’s capital base.

SportsHero Secures $1.65m to Boost E-sports Expansion
Jul 30, 2025

SportsHero Limited has successfully secured $1.65 million through a private placement by issuing approximately 71.8 million new shares at $0.023 each, with additional options for investors. The funds will be used to accelerate the commercialisation of its e-sports platforms, expand sales efforts, test marketing strategies, and manage debt and operational costs. This strategic move is expected to strengthen SportsHero’s market position and drive growth in new verticals and regions.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 29, 2025