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oOh media Ltd (AU:OML)
ASX:OML
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oOh media Ltd (OML) AI Stock Analysis

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AU:OML

oOh media Ltd

(Sydney:OML)

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Neutral 58 (OpenAI - 4o)
Rating:58Neutral
Price Target:
AU$1.50
▲(19.05% Upside)
The overall stock score is primarily influenced by the company's solid financial performance, which is offset by technical indicators pointing to bearish momentum. The high P/E ratio suggests potential overvaluation, but the dividend yield offers some appeal. The absence of earnings call and corporate events data means these factors did not impact the score.
Positive Factors
Revenue Growth
Consistent revenue growth indicates strong market demand and effective sales strategies, supporting long-term business expansion.
Gross Profit Margin Improvement
Improved gross profit margins reflect enhanced operational efficiency, which can lead to better profitability and competitive positioning.
Cash Generation Capability
Strong cash generation supports financial stability and provides flexibility for investments and debt management.
Negative Factors
High Leverage
High leverage can increase financial risk and limit the company's ability to invest in growth opportunities or weather economic downturns.
Decline in Free Cash Flow Growth
A decline in free cash flow growth may indicate challenges in maintaining liquidity, affecting future investment and operational flexibility.
Decline in EBITDA
A decline in EBITDA can signal potential profitability issues, necessitating improved cost control to sustain earnings.

oOh media Ltd (OML) vs. iShares MSCI Australia ETF (EWA)

oOh media Ltd Business Overview & Revenue Model

Company DescriptionoOh!media Limited operates as an out of home media company in Australia and New Zealand. The company's portfolio includes large format classic and digital roadside screens; classic and digital signs in shopping centers, airport terminals, and lounges, as well as in cafes, pubs, universities, and office buildings; classic and digital street furniture signs; and digital and classic format advertising in public transportation corridors, such as rail. It also operates online platforms, including junkee.com, music.junkee.com, uni.junkee.com, video.junkee.com, politics.junkee.com, and punkee.com.au for millennial and youth audience; theupsider.com.au for CBD audience; and shortpress.com.au for small business audience. In addition, the company operates AWOL, Q-View for Qantas, and the Cusp for Westpac; and provides advertising creative and digital printing services. The company serves advertisers, landlords, leaseholders, community organizations, local councils, and governments. oOh!media Limited was founded in 1989 and is headquartered in North Sydney, Australia.
How the Company Makes MoneyoOh!media generates revenue primarily through the leasing of advertising space on its extensive network of outdoor media assets. The company operates on a revenue model that includes both traditional and digital advertising sales, with digital screens allowing for dynamic content and targeted campaigns that can be sold at a premium. Key revenue streams include long-term contracts with advertisers, one-off campaign sales, and programmatic advertising services that enable automated ad placements. Additionally, OML benefits from significant partnerships with various brands and agencies, as well as strategic alliances with property owners and transport operators, which enhance its advertising inventory and market reach. Factors contributing to its earnings include the growth of the OOH advertising sector, increasing demand for digital advertising solutions, and a focus on innovative technologies to improve campaign effectiveness.

oOh media Ltd Financial Statement Overview

Summary
oOh media Ltd shows a promising financial trajectory with consistent revenue growth and profitability. The company has managed to improve its gross profit margins significantly, showcasing operational efficiency. However, the high leverage indicated by the debt-to-equity ratio demands caution. While cash flows are positive, the recent decline in free cash flow growth suggests the need for strategic cash management to sustain future operations.
Income Statement
75
Positive
The company has shown steady revenue growth over the past few years, with a recent increase from AUD 592.6M in 2022 to AUD 635.6M in 2024. Gross profit margin improved significantly from prior years, indicating better cost management and efficiency. The net profit margin has also been positive, indicating profitability, though there was a slight decline in EBITDA in 2024 compared to 2023, suggesting a need for careful cost management.
Balance Sheet
68
Positive
The debt-to-equity ratio is relatively high, reflecting significant leverage which could pose financial risk if not managed properly. However, the equity ratio shows that a substantial portion of the company is funded by equity, which is a positive sign. Return on equity is reasonable, showing that the company is effectively using shareholder equity to generate profits.
Cash Flow
72
Positive
Operating cash flow remains strong, although there was a decline from 2023 to 2024. Free cash flow has been positive and indicates good cash generation capability. However, the free cash flow growth has been negative from 2023 to 2024, suggesting potential challenges in maintaining cash flow levels. The operating cash flow to net income ratio is healthy, indicating good cash conversion from income.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue683.49M635.63M633.91M592.62M503.73M426.52M
Gross Profit465.16M433.88M417.75M112.10M49.52M-1.60M
EBITDA171.98M149.72M244.92M290.90M238.38M233.62M
Net Income19.44M36.58M34.62M31.52M-10.29M-36.18M
Balance Sheet
Total Assets1.76B1.79B1.66B1.73B1.85B1.91B
Cash, Cash Equivalents and Short-Term Investments13.83M21.45M31.65M40.05M60.05M80.04M
Total Debt950.55M956.93M806.84M827.90M951.74M995.83M
Total Liabilities1.04B1.05B918.13M929.06M1.05B1.10B
Stockholders Equity716.56M746.93M742.23M805.75M803.55M806.93M
Cash Flow
Free Cash Flow188.27M139.07M171.25M195.65M141.38M152.25M
Operating Cash Flow230.22M180.67M211.00M222.69M156.08M167.96M
Investing Cash Flow-39.00M-38.52M-41.90M-28.89M-13.80M-13.22M
Financing Cash Flow-209.17M-154.01M-177.50M-213.80M-162.28M-135.90M

oOh media Ltd Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.26
Price Trends
50DMA
1.48
Negative
100DMA
1.59
Negative
200DMA
1.53
Negative
Market Momentum
MACD
-0.04
Positive
RSI
19.26
Positive
STOCH
15.82
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:OML, the sentiment is Negative. The current price of 1.26 is below the 20-day moving average (MA) of 1.39, below the 50-day MA of 1.48, and below the 200-day MA of 1.53, indicating a bearish trend. The MACD of -0.04 indicates Positive momentum. The RSI at 19.26 is Positive, neither overbought nor oversold. The STOCH value of 15.82 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:OML.

oOh media Ltd Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
AU$468.48M10.0622.94%6.16%-1.40%68.17%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
59
Neutral
€205.11M26.073.01%4.71%-15.51%
58
Neutral
AU$740.82M38.092.70%4.55%9.25%-42.79%
58
Neutral
AU$18.05M-570.00-1.65%12.07%98.72%
52
Neutral
AU$55.77M-9.42-2.90%84.90%-2.19%-210.32%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:OML
oOh media Ltd
1.26
0.09
7.69%
AU:SXL
Southern Cross Media Group Limited
0.85
0.35
68.65%
AU:MXO
Motio Limited
0.05
0.03
136.36%
AU:A1N
HT&E Ltd
0.53
-0.13
-19.70%
AU:IGL
IVE Group Ltd.
2.92
0.89
43.84%
AU:GTN
GTN Ltd.
0.30
0.04
15.38%

oOh media Ltd Corporate Events

oOh!media Reports Q3 Revenue Growth Amid Market Challenges
Nov 6, 2025

oOh!media Limited reported a 7% increase in Q3 revenue compared to the previous corresponding period, slightly surpassing its earlier projections. Despite this growth, the company faced challenges in October due to a softening advertising market in Australia and the non-renewal of a significant contract in New Zealand, leading to a revised revenue forecast for CY25 between $689 million and $694 million. The company remains focused on cost management, with expected operating costs and capital expenditure remaining within previously guided ranges. The company’s adjusted EBITDA is projected to be between $139 million and $142 million, with improved performance anticipated in the coming months due to further asset rollouts.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Announces CEO Transition with James Taylor Taking Helm
Oct 16, 2025

oOh!media Limited has confirmed that James Taylor will assume the role of Managing Director and CEO on December 8, 2025. The current CEO, Cathy O’Connor, will step down but continue in an advisory role until January 2026 to ensure a smooth transition. This leadership change is expected to impact the company’s operations and strategic direction, potentially influencing its market positioning and stakeholder relations.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Issues New Performance Rights Under Employee Scheme
Oct 7, 2025

oOh!media Limited has announced the issuance of unquoted equity securities under an employee incentive scheme, with a total of 1,080,108 performance rights issued in September 2025. This move is part of the company’s strategy to incentivize employees and align their interests with the company’s growth objectives, potentially impacting its operational dynamics and stakeholder engagement.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

Pinnacle Investment Management Ceases Substantial Holding in oOh!media Ltd
Sep 26, 2025

Pinnacle Investment Management Group Limited has ceased to be a substantial holder of oOh!media Ltd as of September 23, 2025. This change in holding could impact the company’s shareholder composition and influence in the market, potentially affecting its strategic decisions and stakeholder interests.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Ltd Issues Performance Rights to Boost Employee Incentives
Sep 12, 2025

oOh!media Ltd has announced the issuance of 300,030 performance rights as part of an employee incentive scheme. These unquoted securities are intended to motivate and retain key personnel, potentially strengthening the company’s operational capabilities and competitive position in the advertising sector.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Announces Change in Company Secretary
Sep 3, 2025

oOh!media Limited has announced a change in its company secretary position, with Melissa Jones resigning and Jonathan Swain being appointed as joint company secretary alongside Chris Roberts, the Chief Financial Officer. This change is effective from 3 September 2025 and is expected to maintain the company’s strong communication with the ASX, ensuring continued compliance and governance.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$2.00 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Exceeds Revenue Expectations in H1 2025
Sep 2, 2025

oOh!media Limited has reported that its revenue for the first half of 2025 exceeded market expectations, achieving a 17% increase compared to previous periods. Despite not issuing specific earnings guidance, the company provided updates throughout the period, which were outperformed by actual results. The adjusted gross margin for the first half was 41.8%, slightly lower than previous years due to increased fixed rent and partnership incentives. However, the company anticipates an improvement in the second half, aiming for a full-year gross margin of approximately 44%, aligning with previous years. Operating expenses are expected to rise due to higher variable compensation driven by strong revenue performance.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$2.00 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Releases 2025 Half Year Results
Aug 17, 2025

oOh!media Limited has released its 2025 Half Year results presentation, authorized by the Chief Executive Officer. This announcement is significant for the company’s operations as it provides insights into its financial performance and strategic direction, potentially impacting its market positioning and stakeholder interests.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Reports Robust Growth and Market Leadership in First Half of 2025
Aug 17, 2025

oOh!media Limited reported a strong first half of 2025, with a 17% increase in revenue to $336.2 million and a 46% rise in adjusted underlying NPAT, showcasing its market leadership in the OOH media sector. The company’s strategic actions in 2024 have led to significant growth and operational efficiency, as evidenced by a 27% increase in EBITDA and a 29% rise in interim dividends. The acquisition of new contracts, such as Transurban’s motorway sites, has further solidified its position in the market. Despite a non-cash impairment charge due to the non-renewal of the Auckland Transport contract, oOh!media’s financial health remains robust with reduced net debt and improved credit metrics.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Ltd Announces Dividend Distribution
Aug 17, 2025

oOh!media Ltd has announced a dividend distribution of AUD 0.0225 per share for its ordinary fully paid securities, with the record date set for August 28, 2025, and payment scheduled for September 18, 2025. This announcement reflects the company’s financial performance for the six-month period ending June 30, 2025, and indicates a stable return to shareholders, potentially enhancing its market position and investor confidence.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Reports Revenue Growth but Faces Profit Decline
Aug 17, 2025

oOh!media Limited has released its Appendix 4D and Half Year Report for the period ending 30 June 2025, showing a 16.6% increase in revenues from ordinary activities compared to the previous year. Despite the revenue growth, the company reported a significant decrease in profit, with a loss of $11.3 million attributed to members, compared to a profit of $5.8 million in the previous period. The company’s EBITDA increased by 26.3%, indicating operational improvements, although the adjusted underlying EBITDA reflects the impact of fixed rent obligations. The interim dividend for 2025 is set at 2.25 cents per share, fully franked at a 30% tax rate, marking a decrease from the final 2024 dividend.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

oOh!media Appoints James Taylor as New CEO
Aug 11, 2025

oOh!media Limited has announced the appointment of James Taylor as its new Managing Director and CEO, succeeding Cathy O’Connor who will step down after more than four years. Taylor, with over 25 years of experience in the Australian media industry, is expected to bring his expertise in digital and technology platforms to drive the company’s growth in the Out of Home sector, which is the fastest growing sector in the Australian media landscape. His appointment follows a comprehensive search process, and he is anticipated to join the company by early 2026, ensuring a smooth transition with O’Connor remaining until January 2026.

The most recent analyst rating on (AU:OML) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on oOh media Ltd stock, see the AU:OML Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 08, 2025