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Camplify Holdings Ltd. (AU:CHL)
ASX:CHL
Australian Market
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Camplify Holdings Ltd. (CHL) AI Stock Analysis

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AU:CHL

Camplify Holdings Ltd.

(Sydney:CHL)

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Neutral 46 (OpenAI - 4o)
Rating:46Neutral
Price Target:
AU$0.50
▲(47.06% Upside)
Camplify Holdings Ltd. faces significant financial challenges with declining revenues and persistent losses, which are the most impactful factors. The technical analysis suggests a bearish trend, and the valuation is unattractive due to negative earnings. These factors collectively result in a low overall stock score.
Positive Factors
Low Leverage
Minimal leverage reduces financial risk, providing Camplify with more flexibility to navigate financial challenges and invest in growth opportunities.
High Gross Profit Margin
A high gross profit margin indicates strong pricing power and cost management, which can support future profitability if operational efficiencies improve.
Industry Demand
Increasing interest in RV experiences supports long-term demand for Camplify’s platform, aligning with broader travel and outdoor adventure trends.
Negative Factors
Declining Revenue
Declining revenue growth suggests potential challenges in market demand or competition, which could impact the company's ability to scale and sustain operations.
Negative Cash Flow
Significant decline in cash generation highlights challenges in maintaining liquidity and funding operations, potentially limiting strategic investments.
Persistent Losses
Ongoing profitability issues indicate operational inefficiencies and market challenges, which may hinder long-term financial health and investor confidence.

Camplify Holdings Ltd. (CHL) vs. iShares MSCI Australia ETF (EWA)

Camplify Holdings Ltd. Business Overview & Revenue Model

Company DescriptionCamplify Holdings Ltd. (CHL) is an Australian-based company operating in the outdoor and travel sector, primarily focused on the recreational vehicle (RV) rental market. The company provides a platform that connects RV owners with renters, enabling individuals to rent campervans, motorhomes, and caravans for their travel adventures. By leveraging technology, Camplify facilitates a seamless booking experience while catering to the growing demand for unique travel experiences and outdoor adventures.
How the Company Makes MoneyCamplify generates revenue primarily through the commission model on bookings made through its platform. When a rental is successfully completed, the company takes a percentage of the rental fee as a commission from the RV owner. Additionally, Camplify offers optional insurance and roadside assistance services, which further contribute to its revenue. The company may also generate income through partnerships with travel-related businesses, enhancing its service offerings and attracting more users to its platform. The growth in domestic and international travel, along with increasing interest in RV experiences, continues to drive demand for Camplify's services, supporting its revenue growth.

Camplify Holdings Ltd. Financial Statement Overview

Summary
Camplify Holdings Ltd. faces significant financial challenges, with declining revenues, persistent losses, and cash flow difficulties. While the company maintains a low leverage position, its inability to generate positive returns and cash flow poses risks to its financial health.
Income Statement
45
Neutral
Camplify Holdings Ltd. has experienced a decline in revenue with a negative growth rate of -2.84% in the latest year, indicating potential challenges in market demand or competition. The company has consistently reported negative net profit margins, with the latest at -37.54%, reflecting ongoing profitability issues. Despite a relatively high gross profit margin of 60.32%, the negative EBIT and EBITDA margins highlight operational inefficiencies.
Balance Sheet
55
Neutral
The balance sheet shows a low debt-to-equity ratio of 0.007, indicating minimal leverage and reduced financial risk. However, the return on equity is negative at -38.38%, suggesting that the company is not generating sufficient returns on shareholders' investments. The equity ratio is 53.48%, which is a positive indicator of financial stability.
Cash Flow
40
Negative
Camplify Holdings Ltd. has a negative free cash flow growth rate of -61.95%, indicating a significant decline in cash generation. The operating cash flow to net income ratio is negative, reflecting challenges in converting income into cash. The free cash flow to net income ratio is also negative, further highlighting cash flow issues.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue42.20M42.20M47.75M38.23M16.36M8.47M
Gross Profit25.47M25.47M29.77M12.81M445.51K1.38M
EBITDA-9.75M-9.75M-5.91M-2.92M-8.27M-1.68M
Net Income-15.84M-15.84M-8.12M-3.61M-8.16M-2.06M
Balance Sheet
Total Assets77.20M77.20M97.32M113.07M36.32M30.58M
Cash, Cash Equivalents and Short-Term Investments8.41M8.41M14.80M26.63M15.00M21.07M
Total Debt289.10K289.10K246.09K754.76K414.24K414.85K
Total Liabilities35.91M35.91M38.98M47.57M26.93M16.49M
Stockholders Equity41.29M41.29M58.34M65.50M9.39M14.08M
Cash Flow
Free Cash Flow-4.93M-4.93M-10.88M1.96M-6.14M2.22M
Operating Cash Flow-4.53M-4.53M-10.00M2.75M-5.10M2.40M
Investing Cash Flow-571.41K-571.41K-1.56M-1.11M-967.09K-177.36K
Financing Cash Flow-194.01K-194.01K-409.11K9.89M-614.0014.20M

Camplify Holdings Ltd. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.34
Price Trends
50DMA
0.33
Positive
100DMA
0.39
Negative
200DMA
0.41
Negative
Market Momentum
MACD
>-0.01
Negative
RSI
52.67
Neutral
STOCH
48.89
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:CHL, the sentiment is Positive. The current price of 0.34 is above the 20-day moving average (MA) of 0.33, above the 50-day MA of 0.33, and below the 200-day MA of 0.41, indicating a neutral trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 52.67 is Neutral, neither overbought nor oversold. The STOCH value of 48.89 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:CHL.

Camplify Holdings Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
AU$4.66M5.5062.59%33.82%-5.51%38.41%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
52
Neutral
AU$46.01M-9.79-150.45%0.72%17.24%
52
Neutral
AU$165.55M-144.99%12.82%-987.50%
46
Neutral
AU$24.04M-1.51-31.81%-12.00%-95.07%
45
Neutral
AU$19.44M-89.43%-10.12%66.90%
41
Neutral
AU$25.24M-20.0012.70%71.21%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:CHL
Camplify Holdings Ltd.
0.34
-0.48
-58.54%
AU:TNY
Tinybeans Group
0.10
0.02
29.73%
AU:RNT
Rent.com.au Ltd
0.06
0.04
200.00%
AU:RMY
RMA Global Ltd.
0.04
0.00
0.00%
AU:ART
Airtasker Ltd
0.34
>-0.01
-2.86%
AU:LVE
Love Group Ltd
0.12
0.03
33.33%

Camplify Holdings Ltd. Corporate Events

Camplify Holdings Appoints New Director with No Initial Interests
Dec 1, 2025

Camplify Holdings Limited has announced the appointment of Michael Alan Rosenbaum as a director, effective December 1, 2025. The notice indicates that Rosenbaum currently holds no relevant interests in securities or contracts related to the company, suggesting a fresh start in his role without existing financial ties to the company.

Camplify Holdings Appoints Mike Rosenbaum as Non-Executive Director
Dec 1, 2025

Camplify Holdings Ltd has announced the appointment of Mike Rosenbaum as a Non-Executive Director, effective December 1st. With over 20 years of experience in leading high-growth technology companies and expertise in the sharing economy, Rosenbaum is expected to contribute significantly to Camplify’s strategic growth. His background includes founding Spacer Technologies and co-founding DealsDirect, as well as serving on the board of Locate Technologies Limited. The board anticipates that Rosenbaum’s extensive experience in marketplace strategy and consumer technology will bolster Camplify’s ongoing success.

Camplify Holdings Announces Director Departure and Shareholding Details
Nov 17, 2025

Camplify Holdings Limited announced the cessation of Stephanie Hinds as a director, effective November 12, 2025. The notice outlines her relevant interests in securities, which include shares held through various trusts and entities. This change in directorship may impact the company’s governance structure and could have implications for stakeholders, as it involves significant shareholdings in the company.

Camplify Holdings Announces AGM Results, Reinforcing Strategic Direction
Nov 12, 2025

Camplify Holdings Limited announced the results of its 2025 Annual General Meeting, where shareholders voted on several resolutions. The key outcomes included the adoption of the Remuneration Report and the election of Mr. John Myler, while a conditional spill resolution was withdrawn. These results reflect shareholder support for the current management and strategic direction of the company, potentially reinforcing its position in the competitive RV rental marketplace.

Camplify Holdings Reports Strategic Transition Amid Financial Challenges
Nov 12, 2025

Camplify Holdings Limited reported a net loss after tax of $15.8 million and a reduction in group revenue to $42.0 million for FY25, reflecting strategic transitions and consolidation efforts. Despite challenging macroeconomic conditions and disruptions from integrating the PaulCamper platform, the company completed this integration, achieving a globally scalable operating platform. A significant cost reduction program was executed, resulting in $4.6 million in annualized operational savings, positioning the company for long-term efficiency and product deployment.

Camplify Holdings Ltd. Announces Quotation of New Securities on ASX
Nov 6, 2025

Camplify Holdings Ltd. has announced the quotation of 10,453,093 ordinary fully paid securities on the Australian Securities Exchange (ASX) as part of a previously disclosed transaction. This move is expected to enhance the company’s market presence and liquidity, potentially benefiting stakeholders by increasing the company’s visibility and investment appeal in the travel and leisure sector.

Camplify Holdings Expands with New Share Issuance
Nov 6, 2025

Camplify Holdings Ltd announced the issuance of 10,453,093 fully paid ordinary shares to JB Group Tech Pty Ltd without disclosure under Part 6D.2 of the Corporations Act. This strategic move is part of the company’s ongoing compliance with relevant legal provisions and aims to enhance its operational capabilities, potentially impacting its market positioning and stakeholder interests positively.

Camplify Announces Strategic Partnership with JB Group
Oct 30, 2025

Camplify Holdings Limited has announced a strategic partnership with JB Group, as presented by CEO Justin Hales. This partnership is expected to strengthen Camplify’s market position by leveraging JB Group’s resources and expertise, potentially enhancing the company’s operational capabilities and expanding its reach in the RV rental market.

Camplify Holdings Ltd. Announces Proposed Securities Issue
Oct 30, 2025

Camplify Holdings Ltd. has announced a proposed issue of 10,453,093 fully paid ordinary securities, with a planned issue date of November 10, 2025. This move is part of a placement or other type of issue, potentially impacting the company’s market positioning by increasing its capital base and providing additional resources for growth and expansion.

Camplify Secures Strategic Investment and Partnership with JB Group
Oct 30, 2025

Camplify Holdings Ltd has secured a strategic investment and partnership with JB Group, which will become a significant shareholder with a 12.7% stake. This collaboration is set to enhance Camplify’s growth through the rollout of managed services at JB Group dealerships and extensive marketing via JB Group’s media assets. The proceeds from the investment will bolster Camplify’s balance sheet, support product development, and facilitate operational integration with JB Group, positioning the company for accelerated growth in the Australian market.

Camplify Holdings Ltd Reports Quarterly Cash Flow Amid Weather Challenges
Oct 30, 2025

Camplify Holdings Ltd reported its quarterly cash flow for the three months ending September 30, 2025, noting that both gross transaction value (GTV) and revenue were affected by adverse weather conditions along Australia’s east coast. Despite these challenges, the company is gearing up for the summer season in Australia and New Zealand. The rollout of the new NSW TAP program is underway, although van delivery has been slow. The company maintained its cost reduction strategy, with operating, staff, and administration costs outlined, while reduced marketing expenditure proved effective. Key performance indicators showed a 6% decline in both GTV and revenue compared to the previous corresponding period, while total membership increased by 5%.

Camplify Holdings Ltd. Updates Director’s Shareholdings
Oct 28, 2025

Camplify Holdings Ltd. announced a change in the director’s interest notice, specifically concerning Justin Hales. On October 21, 2025, Justin Hales acquired 16,255 ordinary shares, increasing his direct holdings to 41,140 shares, with some shares under restriction until 2026. This change reflects a strategic move in the company’s governance and may impact investor perceptions regarding the company’s leadership and future direction.

Camplify Holdings Ltd. Announces Quotation of New Securities on ASX
Oct 20, 2025

Camplify Holdings Ltd. has announced the issuance of 271,959 fully paid ordinary securities, which will be quoted on the Australian Securities Exchange (ASX) starting October 21, 2025. This move is part of an employee incentive scheme, reflecting the company’s strategy to enhance employee engagement and align interests with company performance, potentially impacting its market positioning positively.

Camplify Holdings Announces 2025 AGM Details
Oct 10, 2025

Camplify Holdings Limited has announced the details of its 2025 Annual General Meeting (AGM), scheduled for November 12, 2025. The meeting will take place both in person at Morgans Financial Limited in Sydney and virtually, allowing broader participation. This announcement reflects Camplify’s commitment to transparency and engagement with its stakeholders, potentially impacting its operations and industry positioning by fostering better communication and decision-making processes.

Camplify Holdings Limited Unveils Annual Report Highlighting Global Expansion
Sep 30, 2025

Camplify Holdings Limited has released its annual report, highlighting its innovative approach to adventure travel through its diverse range of RV rental marketplace brands. The report underscores CHL’s strategic positioning in the global market, emphasizing its expansion across seven key regions and its commitment to enhancing customer experiences through tailored services like insurance and event accommodation. This announcement reflects CHL’s ongoing efforts to strengthen its market presence and deliver value to its stakeholders.

Camplify Holdings Announces Hybrid AGM for 2025
Sep 15, 2025

Camplify Holdings Limited has announced that its 2025 Annual General Meeting will take place on November 12, 2025, as a hybrid event, allowing shareholders to attend either in person or online. This approach reflects the company’s commitment to accessibility and engagement with its stakeholders, potentially enhancing shareholder participation and involvement in company decisions.

Camplify Holdings Addresses Late Disclosure of Director’s Interest
Sep 11, 2025

Camplify Holdings Ltd. addressed a late lodgement of an Appendix 3Y form related to a change in director’s interest, specifically involving Mr. Justin Hales and the company’s Equity Incentive Plan. The delay was attributed to a failure in internal processes, particularly in notifying relevant parties about changes in interests. The company outlined existing policies and procedures intended to ensure compliance with ASX disclosure obligations, highlighting a lapse in execution due to changes in personnel, specifically the CFO position, during 2025.

Camplify Holdings Ltd. Appoints New Director John Myler
Sep 8, 2025

Camplify Holdings Ltd. has announced the appointment of John Myler as a new director, effective from September 1, 2025. The initial director’s interest notice reveals that John Myler currently holds no securities or interests in the company, indicating a fresh start in his role. This appointment may influence the company’s strategic direction and could be significant for stakeholders monitoring leadership changes within the company.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 05, 2025