Proprietary Volume Growth
Reported the first quarter of proprietary volume growth since the beginning of 2021, marking a significant milestone for the company.
Improved Profitability
Both adjusted EBITDA and free cash flow have improved materially from 2022, with free cash flow turning positive from negative.
Enhancement in Customer Experience
Homeowner Net Promoter Score increased by 30 points over the last 2 years, and total retention across all Pros improved by nearly 20%.
Technology Integration
Consolidation of technical platforms, with a plan to operate on a single modern international platform, is expected to improve operating efficiency.
Growth in Revenue Per Lead
Revenue per lead is expected to grow due to price optimization and the migration of legacy ad pros to a main platform.
Positive Trends in Pro Acquisition
Despite acquiring 39% fewer Pros in Q2 compared to last year, the aggregate Pro lifetime value sold was down just 4%.