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Southern Co (SO)
NYSE:SO
SO Analyst Ratings
Hold
2 Buy
8 Hold
3 Sell
TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers in the past 3 months
SO Stock 12 Month Forecast
Average Price Target
$88.00
▼(-1.47% Downside)
| Highest Price Target$107.00 | Average Price Target$88.00 | Lowest Price Target$45.00 |
The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.
Detailed List of Analyst Forecasts
Detailed List of Analyst Forecasts
RBC Capital
$99→$105
Hold
17.57%
Upside
Reiterated
01/23/26
Morgan Stanley
$81→$85
Sell
-4.83%
Downside
Reiterated
01/21/26
Wells Fargo
$97→$84
Sell
-5.95%
Downside
Downgraded
01/20/26
Barclays
$91→$88
Hold
-1.47%
Downside
Reiterated
01/15/26
BTIG
Hold
―
Reiterated
01/13/26
UBS
$98→$94
Hold
5.25%
Upside
Reiterated
12/17/25
J.P. Morgan
$104→$93
Hold
4.13%
Upside
Reiterated
12/15/25
Jefferies
$103→$93
Hold
4.13%
Upside
Reiterated
12/15/25
KeyBanc
$87→$76
Sell
-14.90%
Downside
Reiterated
12/12/25
TD Cowen
$107→$45
Buy
-49.61%
Downside
Reiterated
12/11/25
Mizuho Securities
$97→$88
Hold
-1.47%
Downside
Reiterated
12/11/25
Goldman Sachs
$106→$98
Hold
9.73%
Upside
Downgraded
11/06/25
Citi
$107
Buy
19.81%
Upside
Assigned
11/04/25
Evercore ISI
$103
Hold
15.33%
Upside
Reiterated
10/31/25
BMO Capital
$109
Buy
22.05%
Upside
Reiterated
10/30/25
Analyst Type
Any
Ranks
Any
Analyst Rating
Any
Upside/ Downside
Any
Action
Any
RBC Capital
$99→$105
Hold
17.57%
Upside
Reiterated
01/23/26
Morgan Stanley
$81→$85
Sell
-4.83%
Downside
Reiterated
01/21/26
Wells Fargo
$97→$84
Sell
-5.95%
Downside
Downgraded
01/20/26
Barclays
$91→$88
Hold
-1.47%
Downside
Reiterated
01/15/26
BTIG
Hold
―
Reiterated
01/13/26
UBS
$98→$94
Hold
5.25%
Upside
Reiterated
12/17/25
J.P. Morgan
$104→$93
Hold
4.13%
Upside
Reiterated
12/15/25
Jefferies
$103→$93
Hold
4.13%
Upside
Reiterated
12/15/25
KeyBanc
$87→$76
Sell
-14.90%
Downside
Reiterated
12/12/25
TD Cowen
$107→$45
Buy
-49.61%
Downside
Reiterated
12/11/25
Mizuho Securities
$97→$88
Hold
-1.47%
Downside
Reiterated
12/11/25
Goldman Sachs
$106→$98
Hold
9.73%
Upside
Downgraded
11/06/25
Citi
$107
Buy
19.81%
Upside
Assigned
11/04/25
Evercore ISI
$103
Hold
15.33%
Upside
Reiterated
10/31/25
BMO Capital
$109
Buy
22.05%
Upside
Reiterated
10/30/25
Best Analysts Covering Southern Co
3 Months
xxx
Success Rate
7/10 ratings generated profit
Average Return
+2.74%
reiterated a xxx
rating 3 months ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 3 Months would result in 70.00% of your transactions generating a profit, with an average return of +2.74% per trade.
1 Year
Success Rate
10/10 ratings generated profit
Average Return
+13.99%
downgraded a sell rating 14 days ago
Copying Shahriar Pourreza's trades and holding each position for 1 Year would result in 100.00% of your transactions generating a profit, with an average return of +13.99% per trade.
2 Years
xxx
Success Rate
10/10 ratings generated profit
Average Return
+28.13%
downgraded a xxx
rating 14 days ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 2 Years would result in 100.00% of your transactions generating a profit, with an average return of +28.13% per trade.
The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.
SO Analyst Recommendation Trends
Rating
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Strong Buy
0
0
0
0
0
Buy
10
12
6
7
2
Hold
30
44
48
43
26
Sell
1
1
1
3
4
Strong Sell
0
0
0
0
0
total
41
57
55
53
32
Each month's total comprises the sum of three months' worth of ratings.
SO Financial Forecast
SO Stock Forecast FAQ
What is SO’s average 12-month price target, according to analysts?
Based on analyst ratings, Southern Co’s 12-month average price target is 88.00.
What is SO’s upside potential, based on the analysts’ average price target?
Currently there's no upside potential for SO, based on the analysts’ average price target.
Can I see which stocks the top-ranking analysts are rating?
Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
How can I follow the stock ratings of top Wall Street analysts?
Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
Is SO a Buy, Sell or Hold?
Southern Co has a consensus rating of Hold which is based on 2 buy ratings, 8 hold ratings and 3 sell ratings.
What is Southern Co’s price target?
The average price target for Southern Co is 88.00. This is based on 13 Wall Streets Analysts 12-month price targets, issued in the past 3 months.
The highest analyst price target is $107.00 ,the lowest forecast is $45.00. The average price target represents -1.47% Decrease from the current price of $89.31.
The highest analyst price target is $107.00 ,the lowest forecast is $45.00. The average price target represents -1.47% Decrease from the current price of $89.31.
What do analysts say about Southern Co?
Southern Co’s analyst rating consensus is a Hold. This is based on the ratings of 13 Wall Streets Analysts.
How can I buy shares of SO?
Open a brokerage account, see exclusive account opening deals on our Best Online Brokers page.