Revenue Growth in Key Segments
Operating revenue increased to JPY 1.4363 trillion, a 3.4% year-on-year growth. Business Services segment revenue grew 4.5% year-on-year, driven by mobile revenues and solid ARPU.
Successful Launch of New Pricing Plans
The new pricing plans, including au 5G Fast Lane and Unlimited Data Overseas, have been well received, with about 80% of au customers choosing the au value-linked plan.
Financial Services Growth
au Financial Holdings operating income increased by 33% year-on-year to JPY 11.7 billion, with the successful expansion of the au Money Activity Plan to over 1.6 million subscriptions.
Positive Impact of Multi-Brand Strategy
The multi-brand strategy has improved brand migration trends with a 1.4x increase in migrations from UQ mobile to au year-on-year.